Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · The NAHB International Builders' Show 2022 Recap Kevin Oakley, Mike Lyon, Jen Barkan, Andrew Peek,  Jessie Suggs & Julie Jarnagin recorded a special episode of the podcast LIVE while at the 2022 International Builders' Show in Orlando, FL. They share their favorite moments while at the IBS and note their biggest takeaways.Mike LyonIBS 2022 AKA the rise of Online Sales Specialists! We had such a great time celebrating all the Nationals Silver and Gold winners. We were so proud of clients winning gold for Online Sales Specialist of the Year (Kendall Pashak). Online Sales Rookie of the Year (Olga Walker) and the Online Sales Team of the Year (Red Door Homes of the Carolinas). But it wasn’t just all Nationals getting all the buzz. There was a lot of talk about how the role of Online Sales is changing, morphing. It was great to see by the representation in sessions how far we have come as an industry. Kevin OakleyThis year three things kept echoing from conversations and educational sessio