Content Pros Podcast

Ep#44: Mobilizing Your Team to Adapt Your Product w/ Samantha Goldman

Informações:

Sinopsis

On this episode of The Marketer’s Journey, I interview Samantha Goldman, VP of Marketing at breather. breather is a company that provides spaces for people to work, so during the pandemic, it’s been more important than ever for them to have a truly strategic marketing leader who knows her team has to be mobilized and able to work collaboratively--wherever they all may be. Before her time at breather, Samantha held senior marketing roles at Lyft and Castlight Health. In her current role she is working through the pandemic as breather iterates on their product offerings to keep people everywhere connected.   Check out this and other episodes of The Marketer’s Journey on Apple Podcasts, Spotify, Stitcher, and Google Play!   Key takeaways from this episode:  Giving people access is the trait that all tech companies share. Whether it’s access to credit, transportation, healthcare or office space, technology exists to provide people with access.“When there’s a rocket ship you get on the rocket ship” even if it’s no