Content Pros Podcast

It may be the oldest cliché in the book, but if you do something you love, you’ll never work a day in your life. In this episode I learn about Victor Lee’s career journey which, in his words, was based on passion and character. Dreaming, tinkering, dabbling and thinking of innovative new ways to do things created the launchpad that guided his career. Victor was most notably SVP at Hasbro and in this episode we discuss the skills he developed as an agency marketer, his work leading pivots to digital marketing for a wide range of companies and the importance of having the conviction to fight the fights worth fighting for, not just the ones you know you can win.  Key takeaways from this episode: Clichés are overused for a reason and many of the cheesiest have merit when considering your career: do what you love, find passion in what you do, don’t be afraid to fail and know that there is always a bit of luck involved.Marketers are often tasked with coming up with big ideas, to the point where we’re