Content Pros Podcast

Laura Hnatow, Sea Bags' VP of E-Commerce & Marketing, joins the Content Experience Show Podcast to discuss building a brand through mission-based marketing.Special thanks to our sponsors:UberflipEmmaConvince & Convert: Four Ways to Fix Your Broken Content MarketingIn This Episode:What mission-based marketing looks like for a retail brand.How sustainability shapes Sea Bags' marketing messaging.What makes Sea Bags' brand story video so moving.How the Sea Bags team collaborates effectively across departments.Strategies for activating your audience on social media in service of your brand's mission.ResourcesGet the free Content Experience Report here.Stay connected with your email subscribers using Emma.Learn more about the Sea Bags mission.Visit contentexperienceshow.com for more insights from your favorite content marketers.