Content Pros Podcast

Brandon Redlinger, Director of Growth at Engagio, joins the Content Pros Podcast to share how they have found a winning strategy by embracing the classic content vehicle of email.Special thanks to our sponsors:VidyardUberflipConvince & Convert: Four Ways to Fix Your Broken Content MarketingIn This EpisodeWhy a successful email campaign means keeping sales and marketing on the same pageHow over-automation leads to a disconnect between brands and their customersWhy respecting tiered personas means cutting out the HTML messages beyond a certain levelHow fewer links to content in emails leads to more engagementResourcesBrandon Redlinger on Twitter: @brandon_lee_09Engagio: Facebook, Twitter, LinkedIn, BlogJohn Miller on Twitter and ScribewiseHacking GrowthVisit ContentProsPodcast.com for more insights from your favorite content marketers.