Content Pros Podcast

Travis Bickham, VP of Marketing at Concord, joins the Content Pros Podcast to discuss how a focus on quality and providing the Netflix experience is turning heads in a crowded marketplace. Special thanks to our sponsors: Oracle Marketing Cloud Uberflip Convince & Convert: The Business of Story In This Episode Why standing out in a crowded market means asking yourself two questions: how are you presenting yourself on your website and how you are presenting yourself through the content funnel How speaking to the silo leads to breaking down the wall for new customers Why successfully walking your customer through the content funnel means incorporating some Netflix ideas How actual customer testimonials lead to a better profile and better sales Resources Travis Bickham on Twitter: @travisbickham Concord: Blog, Facebook, Twitter, LinkedIn Visit ContentProsPodcast.com for more insights from your favorite content marketers.