Content Pros Podcast

Dan Hanrahan, Founder and CEO of Sigstr, joins the Content Pros Podcast to discuss the huge conversion potential in employee email signatures.   Special thanks to our sponsors: Oracle Marketing Cloud Uberflip: Flip the Switch ClearVoice Convince & Convert: The Business of Story   In This Episode How thoughtfully leveraging the most common of daily interactions can lead to a conversion Why marrying your best content with people who are communicating with people means looking to your email How enabling your sales team to easily access applicable content leads to campaign proliferation and conversions Why setting your content up for success means creating easy personalization for your employees How employee signature marketing leads to open rates that can match or beat the best email marketing campaign   Resources Dan Hanrahan on Twitter: @danhanrahan8 Sigstr   Visit ContentProsPodcast.com for more insights from your favorite content marketers.