Content Pros Podcast

Dan Levy, Content Director at Unbounce, joins the Content Pros Podcast to discuss how Agile methodology can transform and re-energize content marketing teams into conversion machines.   Special thanks to our sponsors: Oracle Marketing Cloud Uberflip: Flip the Switch ClearVoice Convince & Convert: The Business of Story   In This Episode How the traditional marketing channel structure leads to bumping against each other and wasted resources Why agility means being able to accomplish objectives without needing to go outside the squad How cross-functional teams lead to a deeper dive into understanding the buyer's journey The importance of super-groups in cross-team communication   Resources Dan Levy on Twitter: @danjl Unbounce Call to Action Podcast Walk Before You Sprint   Visit ContentProsPodcast.com for more insights from your favorite content marketers.