Content Pros Podcast

Hassan Ali, copywriter for The Onion, joins the Content Pros Podcast to discuss finding the right voice for your brand, speaking to the “fence-sitters” in your audience, and the powerful effect of humor. Special thanks to our sponsors:Oracle Marketing CloudUberflip In This Episode:Identifying when to take a risk with your branding voiceExploring your brand's boundariesStaying on voice with your brandHow incorporating humor can boost your brandIdentifying the right partners for your voiceHow to speak to your audience of "fence-sitters"A superior measurement of content successResources:The OnionOnion LabsDr. Jimm, PC CampaignHassan's TwitterHassan's LinkedInVisit ContentProsPodcast.com for more insights from your favorite content marketers.