Content Pros Podcast

In this week's Content Pros episode, our hosts Chris Moody of Oracle Marketing Cloud and Randy Frisch of Uberflip touch on reflections from their myriad interviews with experts: crafting a nuanced experience, managing assets, and constantly innovating.Special Thanks to Our Sponsors:Sigstr Oracle Marketing CloudUberflipIn This Episode:How to provide the right experience for each channelThe most important factors when determining whether to promote gated or non-gated contentIdentifying when you're innovating vs. following the "format"Why creating more nuanced content mattersHow globalization affects your content strategyBest practice marketing toolsWhy you should have a "librarian" on staffResources: Chris Moody's WebsiteChris Moody's TwitterRandy Frisch's TwitterUberflip BlogOracle Marketing Cloud BlogB2B Marketing Tool, Oracle EloquaVideo Marketing Tool, VidyardSocial Media Management Tool, HootsuiteFile Sharing Tool, SlideshareVisit ContentProsPodcast.com for more insights from your favorite conten