Content Sells: Attract, Convert & Keep Your Ideal Clients With Content Marketing That Works

Are you being too bland and broad in your business? If you’re not getting the results you want, chances are a LOT of it comes down to the fact you’re throwing your net too wide and being too general with your messaging and marketing strategies. Many people really STRUGGLE to get specific with their messaging; their niche; their strategies and more… And it’s costing money, time AND opportunity. In this episode, your hosts, Suzi Dafnis and Michelle Falzon look at WHERE we struggle to get specific and WHY that matters. Plus, they share 3 “Get Specific” Marketing Strategies that can be game changers for your business… exploding your results overnight. Listen to this episode to hear more about: 3 of the biggest reasons business owners struggle to get specific (ouch, these are close to the bone!) The trick your mind plays on you that’s stopping you from getting the clients you really want (and the counterintuitive hack to overcome it). The surprising role FEAR plays in our struggle to get specific and how that pla