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Kevin Donlin is the Founder of Client Cloning Systems, a company that helps executives leverage the power of direct mail, email, and warm calls. Kevin has been involved in marketing since 1994 and sold one of the first ebooks online, which was the beginning of his e-commerce journey. By the late 90s, he was a Webmaster for FedEx, where he worked with some of the pioneers of online marketing. Since 1998, Kevin has been a copywriter and marketing advisor, delivering sales gains of more than $1 million on multiple occasions through direct mail and online marketing. He's been interviewed by ABC, CBS, NBC, The Wall Street Journal, The New York Times, Fortune magazine, and many more. He's a co-author and author of five marketing books.  In this episode… Is your business or product helping your customers avoid immense pain? If yes, why aren’t they rushing to do business with you and grow your revenue? One reason: you’re marketing like everyone else. What if there was a way to break people’s patterns, trigger their e