Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · How Do You Promote Rate Locks & Other FAQs Kevin Oakley, Julie Jarnagin, and Becca Thomas discuss easy steps all marketers can take to create more content around floor plans. Plus the team skips the news segment of the podcast this week to bring you the most common Frequently Asked Questions from home builder marketers from the last week, including if you should buy more leads now that conversions are down, how to promote rate locks, what should the OSC’s be doing right now, and what you need to know about your cost per lead. Story Time Becca is moving to Iowa City and is listing her home soon.Julie gives advice on how to hire a creative writer and what questions you can ask around  Kevin shares the frustrations of a marketing leader with their on-site sales team who don’t want to have an event due to “low attendance” Supporting PartnerThe Market Proof Marketing Podcast is brought to you in partnership with Opendoor. Opendoor partners with homebuilder