Content Pros Podcast
Ep #111: Why CMOs are well positioned to be CEOs w/ Stacey Epstein
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:32:27
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Sinopsis
On this episode of The Marketer’s Journey, I interview Stacey Epstein, CMO at Freshworks. As someone who has held roles as both CMO and CEO, Stacey understands the importance of choosing your own adventure along your career path. She explains how Freshworks approaches content strategy as a company with over 5,000 employees and over 400 million in recurring revenue, and why the skills you learn as a CMO often translate well into a role as CEO.Check out this and other episodes of The Marketer’s Journey on Apple Podcasts, Spotify, Stitcher, and Google Play! Key takeaways from this episode:Let go of ego. When it came time for her to jump into a new role, Stacey was wise enough to remove her ego from the equation. Although she held the coveted CEO title in her previous role, she didn’t hesitate to move back into the CMO role when she was presented with a position that checked all the most important boxes: great people, a product she was passionate about and a huge market opportunity. It’s all about the people