Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · The $$$ Value of Outbound Calls Kevin Oakley, Andrew Peek, and Jessie Suggs share how one builder created an online sales outbound call challenge that more than doubled the online sales contribution rate and improved their overall sales goals during what is historically a slower selling season in June. They also discuss how online sales can help with task fatigued on-site agents, the habits of a healthy marketing department, and Kevin recommends watching out for out-of-industry “Ambulance Chasers.”Story TimeJessie shares the positive data behind one builder who ramped up their follow-up process and created more sales through itAndrew gets inspired by a real estate marketing video creator. Kevin discuss how incentives only work incrementally and not exponentially. Plus he calls out “Ambulance Chasers”Supporting PartnerThe Market Proof Marketing Podcast is brought to you in partnership with Opendoor. Opendoor partners with homebuilders across the country in over 2,000 sales offices and