Content Pros Podcast

On this episode of The Marketer’s Journey, I interview John Zissimos, the CMO at Okta, an identity management service that connects any person with any application on any device. Having held previous roles at Salesforce and Google, John shares his experience of finding the right marketing role, how to be a great people leader and how your customer’s stories can strategically position your brand.Check out this and other episodes of The Marketer’s Journey on Apple Podcasts, Spotify, Stitcher, and Google Podcasts!Key takeaways from this episode:Know your weaknesses to be a great people leader. As CMO, John has expertise in the marketing side of the role but there are new responsibilities that he identified as knowledge gaps like overseeing PR and Communications. By identifying his weaknesses and hiring the right people to help him, he knows when to step back and when he can step in to help his team. By capitalizing on his strengths and not micromanaging his team, John is becoming a better leader of people, not j