Connect The Dots Podcast
Shades of Gray: Blending the Black and White of Marketing and Sales
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:15:12
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Sinopsis
What would happen if you did away with your marketing and sales departments altogether? NOT the people or responsibilities but the titles and pre-conceived notions of what the other team does. Consider what each job would look like if these critical roles were on a customer journey team - focused on the same goals. Vicki walks through 3 different scenarios to provide perspective on the differences that exist and the opportunities to create a synergistic team.