Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · 2022 Online Sales & Marketing Summit Highlights Kevin Oakley, Jackie Lipinski, and Julie Jarnagin recap the 2022 Online Sales and Marketing Summit and share their favorite takeaways. Plus they discuss the preparedness paradox, why local markets matter again, and why having the right answer is not impressive as knowing how to get the next right answer.Story Time (5:18)Julie notices the trend that marketers are analyzing more and more data going into the last quarter of the year. Jackie explains the Preparedness Paradox and how it applies to builders in a shifting marketKevin shares why people keep thinking “big fire sales” are always around the corner, why local markets matter again, and the 2022 Summit takeawaysSupporting PartnerThe Market Proof Marketing Podcast is brought to you in partnership with Opendoor. Opendoor partners with homebuilders across the country in over 2,000 sales offices and has helped help generate more than $4 billion in new construction home sales. Visit Opendo