Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · Ep 254: Beware Attribution Kevin Oakley, Andrew Peek, and Julie Jarnagin explain why leads are useless unless, of course, they are responsive leads. Plus why they warn against direct attribution being a decision maker, one home builder’s big ad spend flub, and more!Story Time (4:43)Julie recommends being curious and asking questions as your new year's resolution for 2023.Andrew shares an amazing analogy to shopping at the grocery store to how to think about budgeting Kevin shares how one builder spent $41k in bing ads before we worked with them. In The News (20:05)Join a free Marketing Impact Group Join the 100% free Do You Convert: All Access (https://members.doyouconvert.com/)SENATOR MERKLEY INTRODUCES LEGISLATION TO BAN HEDGE FUND OWNERSHIP OF RESIDENTIAL HOUSING (www.merkley.senate.gov)AMAZON IS LAUNCHING A TIKTOK-STYLE SHOPPING FEATURE (adage.com)Intensified housing market correction has homebuilders offering sweetheart deals to Wall Street (htt