Sinopsis
Frame Your Way to Five Figures + Beyond is the podcast by Brooke Jefferson for aspiring photographers who want to grow a profitable and sustainable business. Tune in each week to hear actionable strategies and interviews with other successful photographers. Whether you are just beginning your photography business or youve been in the industry awhile, Frame Your Way to Figures is your go-to photography podcast.
Episodios
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How to Handle Overwhelm When You’re Drowning in Sessions
16/10/2025 Duración: 16minIf you’re in the middle of busy season feeling like you’re drowning in sessions, editing, and everyday life—this episode is for you. I’m sharing real strategies to help you handle the chaos, reduce overwhelm, and protect your energy so you can make it through this season without burning out.Here’s what you’ll learn:How to set boundaries and know your true capacitySimple ways to delegate and outsource (at home and in business)The power of batching and shifting your routines during busy seasonIf you’re ready to stop surviving and start feeling more peaceful—even in your busiest months—press play now.
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The #1 Marketing Strategy Most Photographers Overlook
09/10/2025 Duración: 13minIf you’ve been overlooking word-of-mouth marketing in your photography business, this episode is your wake-up call. I’m diving into why referrals and client experiences are more powerful than any ad or Instagram post—and how to intentionally build a business that keeps your name on everyone’s lips.Here’s what you’ll learn:The #1 marketing strategy photographers often ignore (and how to fix it)Simple ways to turn every client into your biggest hype personHow to weave client experience into your social media and marketing contentIf you want more consistent leads without constantly creating new content or running ads, press play and learn how to make word-of-mouth your most powerful marketing tool.
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Struggling with Confidence as a Photographer? Here’s How to Build It [Replay]
02/10/2025 Duración: 17minIf you’ve ever questioned whether you’re good enough, struggled with imposter syndrome, or felt stuck in comparison, this episode is for you. I’m recasting one of our most-loved episodes all about building confidence as a photographer.In this conversation, I share:Why confidence isn’t something you “wake up with” but something you develop dailyThe role of community, mentorship, and mindset in growing your businessCommon myths holding photographers back (and how to break free from them)Practical steps you can take right now to strengthen your confidence muscleWhether you’re brand new or years into your photography journey, this episode will encourage you to take messy action, stop overthinking, and finally step into the confident business owner you’re meant to be.✨ Note: This is a replay of a previous episode that continues to resonate with so many photographers in our community — and I know it’s going to give you the boost you need today!I'm giving you 3 Free Ways to Get Photography Leads This Week in th
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Get Ahead of Slow Season with 5 Creative Ways to Keep the Cash Flowing
25/09/2025 Duración: 17minSlow season doesn’t have to mean slow income! In this episode, I’m sharing five creative strategies to help you keep cash flowing even when the inquiries slow down. Whether you’re worried about winter sessions drying up or just want to be prepared ahead of time, this episode will give you practical, doable ways to stay profitable all year long.Here’s what you’ll learn: • How to use Black Friday and holiday gift card promotions to bring in upfront cash • Low-effort ways to boost profits with print sales and referral programs • Creative session ideas that work indoors so you can keep shooting no matter the seasonPress play and let’s turn your slow season into a profitable one!I'm giving you 3 Free Ways to Get Photography Leads This Week in this free guide. Download here.
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Streamline Your Client Experience: 4 Automation Secrets Every Photographer Needs
18/09/2025 Duración: 16minIn this episode, I’m diving into four simple automations that will completely transform your client experience and free up your time. I know one of the biggest fears photographers have is losing that personal touch when they automate — but I promise, these systems will actually help you connect with your clients even more.Here’s what you’ll hear about in today’s episode: • The must-have booking confirmation email that reassures your clients instantly • How to stop chasing payments and let automated reminders do the work • Session reminder emails and texts that keep clients excited (and on time!) • The perfect time to ask for testimonials so you get more glowing reviewsPress play now so you can start streamlining your workflows and giving every client a top-tier experience — without adding more to your to-do list.I'm giving you 3 Free Ways to Get Photography Leads This Week in this free guide. Download here.
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Book More Clients From Instagram With These Tips
11/09/2025 Duración: 12minLove it or hate it, Instagram is still one of the best platforms to land photography clients—but only if you’re using it the right way. In this episode, I’m sharing three simple but powerful strategies that go beyond just posting pretty pictures and actually help you book more sessions.Here’s what you’ll learn:How to optimize your profile and captions with Instagram SEOWhat makes a post “save-worthy” (and how that leads to more bookings)How to use stories to start conversations that convert into clientsIf you’re tired of posting into the void and want Instagram to finally work for your business, press play now.I'm giving you 3 Free Ways to Get Photography Leads This Week in this free guide. Download here.
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Photography Cancellations, Reschedules, & Refunds (What To Do)
04/09/2025 Duración: 16minCancellations, reschedules, and refund requests—ugh, none of us like dealing with them, but they’re a part of running a photography business. In this episode, I’m walking you through how to protect your time and income while still being kind and professional when these situations pop up. You’ll walk away with confidence knowing exactly how to handle them.Here’s what you’ll learn:The contract clauses every photographer needs to avoid messy situationsScripts you can use when clients cancel or ask for refundsProactive steps to reduce cancellations before they happenIf you’re ready to stress less and keep your business running smoothly (even when life happens), press play now.I'm giving you 3 Free Ways to Get Photography Leads This Week in this free guide. Download here.
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The Fall Prep Checklist Every Photographer Needs Right Now
28/08/2025 Duración: 13minLooking to hit your photography booking goals this fall? This episode is your complete business audit checklist for back-to-school season! I'm walking you through 10 non-negotiable checkpoints that will set you up for an influx of bookings and keep you organized when busy season hits.We're covering everything from updating your website and booking systems to batching content (this one's crucial!) and setting boundaries to avoid burnout. Plus, I'm sharing my personal boundaries for protecting peace during busy season - because a booked calendar is great, but a balanced business is what prevents burnout.Ready to audit your business and get fully prepared for fall bookings? Press play and let's dive into this super practical checklist together!I'm giving you 3 Free Ways to Get Photography Leads This Week in this free guide. Download here.
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Feeling the Pressure to ‘Do It All’? Here’s What Actually Moves the Needle
21/08/2025 Duración: 12minFeeling the pressure to “do it all” in your photography business? You’re not alone. In this episode, I’m sharing what actually moves the needle so you can stop spinning your wheels and focus on the essentials that keep your business profitable—without burning out or chasing perfection.Here’s what we’ll cover:The 3 most powerful tools you already have (and might be underusing)How to separate what’s essential from what’s optional in your marketingWhy showing up imperfectly still leads to bookings and growthIf you’re ready to breathe easier, simplify your strategy, and still see results, press play now.I'm giving you 3 Free Ways to Get Photography Leads This Week in this free guide. Download here.
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Booked Out by October? Here’s What to Promote Right Now
14/08/2025 Duración: 11minIf you want to be fully booked by October, now is the time to act. In this episode, I’m breaking down exactly what you need to be promoting, when to start, and how to market so your calendar fills up with ease. No scrambling, no last-minute panic—just a simple plan you can put into motion today.Here’s what you’ll learn:Why promoting early is the #1 booking strategy you can’t skipSimple ways to build urgency without feeling “salesy”How to market beyond social media so more people see (and book) your offersPress play now so you can stop guessing and start booking out your sessions well before the busy season hits.I'm giving you 3 Free Ways to Get Photography Leads This Week in this free guide. Download here.
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3 Free Ways to Get Photography Leads This Week
07/08/2025 Duración: 14minBack-to-School = Back-to-Marketing: 3 Free Ways to Get Photography Leads This WeekIf the back-to-school season has you staring at an empty calendar and wondering how to jumpstart bookings again, this episode is for you. I know how hectic August can be—between school routines, birthday chaos, and prepping for fall—but you can still bring in new leads this week without spending a dime.In this episode, I’m walking you through three free marketing strategies you can implement immediately: social media that actually books, email marketing that reconnects you with past clients, and local collaborations that get your name in front of the right people. No fluff—just simple, strategic steps to help you get visible and fully booked.
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RECAST: ADHD, Planning & Productivity with Brittnie Renee
31/07/2025 Duración: 30minIn this episode, I'm sitting down with Brittnie from Brittnie Renee Photography to talk about something every busy photographer mom struggles with: time management and getting it all done. Brittnie shares her incredible transformation from being completely overwhelmed (literally sobbing on a coaching call!) to now running four businesses while feeling less stressed than when she had just one.Key takeaways:How simple routines can free up hours you didn't know you hadWhy starting with just one small evening routine can change everythingThe game-changing power of the "top three priorities" methodHow Brittany's new photography planner teaches you to actually plan (not just write stuff down)If you're tired of feeling overwhelmed and want to create more time for both your business AND your family, this conversation is exactly what you need.
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RECAST: What It Really Takes to Go Full-Time with Photography
24/07/2025 Duración: 20minIn this episode, I'm answering the question I get asked most: how do I transition into full-time photography? Drawing from my own journey of leaving teaching in 2018, I share the practical steps you need to make this dream a reality without setting yourself up for burnout or failure.Key takeaways:Create a solid plan with your timeline and full-time income numberSave 3-6 months of bills before making the leap (desperation isn't a good look!)The reality of booking months in advance has changed post-2020Please note my Blueprint program is no longer available, but you can join the waitlist for the Fully Booked MethodIf you're tired of the feast-and-famine cycle and ready to build a sustainable photography business, this episode is for you.
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How to Book Out Your Boudoir Photography Business with Chantal Guibord
17/07/2025 Duración: 25minMeet Chantal (aka Cece), a Southwest Florida boudoir photographer in her second year of business who went from having only 3 paid shoots in her first year to adding 6 sessions to her books almost immediately after joining the Fully Booked Method. Her story is one of transformation and finding the foundational elements she didn't even know she was missing.Chantal started as a podcast listener who felt like we were having coffee chats every Thursday morning on her drive to work. She knew something was missing in her business but couldn't pinpoint what it was - until she found the structure and visibility strategies that changed everything.As someone juggling a full-time job as an assistant branch manager while building her photography business, Chantal's perspective on making time for growth while managing all of life's demands is incredibly valuable. Her passion for helping clients go "from zero to hero to goddess" through boudoir photography shines through every word.In this epis
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How This Wedding Photographer Skyrocketed His Confidence & Landed On The First Page of Google with Mike Ferguson
15/07/2025 Duración: 18minToday I'm chatting with Mike, a Utah photographer who specializes in couples and weddings and calls himself a "professional third wheel." His transformation story is absolutely incredible!Mike went from posting on social media once every year and a half to completely revamping his online presence. He was struggling with consistency and didn't know how to market himself effectively.But here's what blew my mind during our interview - Mike tested his SEO after launching his new website and jumped from the 4th or 5th page of Google straight to the FIRST PAGE. As a new dad balancing business growth with caregiving, his dedication to completing the program is truly inspiring.In this episode, you'll hear about:How Mike overcame his biggest hesitation about joining "just another course"The marketing strategies that transformed his social media presence by 90%Why the community aspect of group coaching was a game-changer for himHow he managed to complete the 8-week program while
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Behind the Scenes of the Fully Booked Method
10/07/2025 Duración: 12minI'm pulling back the curtain and taking you inside my brand-new 8-week program that's creating jaw-dropping transformations for photographers. After 4.5 years of running my Blueprint program, I completely shut it down to create something better.This isn't just another course you'll never finish. I'm breaking down exactly what happens each week, why the live coaching component changes everything, and how I built this program in real-time to get the best possible results.In this episode, you'll discover:The exact 8-week breakdown - from becoming the go-to photographer to mastering SEOWhy I completely scrapped my popular Blueprint program to start overHow live coaching calls and real-time feedback set this apart from DIY coursesThe ChatGPT strategies I teach that have been the biggest game-changer for studentsWhy the community aspect makes photographers go "10 times further" in their businessWhy you need to start NOW if you want bookings during the slower monthsReady to se
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How This Family Photographer Booked Out Her Summer Calendar in Less Than 8 Weeks with Padma Aravind
08/07/2025 Duración: 22minI'm sharing an incredible success story that'll give you chills. My student Padma went from having an empty calendar to being booked solid through September - all in just 8 weeks.This isn't just another "feel good" interview. Padma gets real about what it was like to feel scrambled and overwhelmed in her business, and exactly how the step-by-step structure of my program, The Fully Booked Method, changed everything for her.In this episode, you'll hear:How Padma filled her June calendar completely and only has ONE date left in JulyWhy the weekly structure and accountability made all the difference (compared to her previous self-paced experience)The specific modules that gave her confidence to reach out to people she was always hesitant to contactHer advice for photographers who feel scrambled and need a clear roadmapWhy she says this investment gives "quick returns" when you follow throughReady to hear a real transformation story that could be yours next? Padma's jou
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The 5 Mistakes Holding You Back from a Fully Booked Calendar
03/07/2025 Duración: 16minStruggling to fill your photography calendar? I'm breaking down the five proven mistakes that keep photographers from booking consistently - mistakes I've seen hundreds of photographers make.I'm getting real about the common pitfalls sabotaging your success, from unclear pricing to relying too heavily on social media. This isn't about adding more to your plate - it's about fixing what's already broken.In this episode, you'll discover:Why niching isn't just a trend (and why it's the #1 factor separating successful photographers from struggling ones)The psychology behind pricing that converts (hint: stop using weird numbers like $358!)Why social media alone will keep you invisible - and what to do insteadThe branding mistake 95% of photographers make that keeps them blending inHow to reactivate your existing audience instead of constantly chasing new followersReady to transform your struggling photography business into a fully booked calendar? Press play!Want to dive
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Let's Create Your Booking Workflow in 15 Minutes or less
26/06/2025 Duración: 12minEver lost track of who paid you, forgot to send a contract, or spent days going back and forth with clients trying to schedule sessions? In this quick, actionable episode, I'm walking you through how to create a professional booking workflow that will eliminate these frustrations once and for all. You'll learn the exact four-step system I use that transformed my business from chaotic to streamlined.Discover the essential components of a bulletproof booking workflow:How to set up your availability calendar the smart way (and why showing limited dates actually books you more clients)The contract setup that prevents you from chasing clients for signaturesMy foolproof payment system that eliminates no-shows and cancellationsThe automated confirmation email that puts clients at ease and elevates your professionalismPress play to follow along as I guide you through creating this simple system in just 15 minutes! This episode contains actionable advice whether you're using a professional CRM or need b
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Re-CAST: Building a Booked Out Business with Elizabeth McCravy
19/06/2025 Duración: 38minWhat does it look like to go from a corporate job you hated, juggling nanny gigs and freelance work, to running a thriving multi-figure business? In this inspiring and honest conversation, I’m joined by my friend Elizabeth McCravy—website designer, course creator, and fellow podcaster—as she pulls back the curtain on her winding path to entrepreneurship.Elizabeth shares how a love of MySpace design as a teen led to a career in digital media, why she left her "great on paper" job just four months in, and the scrappy, faith-fueled journey that helped her build a successful brand from the ground up. Whether you're in a pivot season or just starting out, this episode will leave you encouraged and equipped with real-world insight.