Marketing Secrets

It's amazing that marketers don't discuss this simple and lucrative funnel fix more often... On this episode of Marketing Secrets, we have the last bit of knowledge Russell wants to share from the affiliate mastermind. This time it is a tip from Trevor Chapman. Here are some of the super informative things you will hear in today's episode: Why knowing that 68% of people leave a website before it's finished loading is significant. How you can increase conversion just by making your page load faster. And how Clickfunnels can help you decrease your page loading times. So listen here to find out how making your page load faster could significantly improve your conversion rates. Transcript - https://marketingsecrets.com/blog/68-of-your-visitors-never-even-see-your-funnel Learn more about your ad choices. Visit megaphone.fm/adchoices

Your supporters might be secretly mad at you if you're neglecting to do this simple thing. On this episode Russell talks about validation and why it's important to validate people when they have done a great job. You'll also hear from Julie Stoian at the mastermind event talking about how validation motivated her into working harder. Here are some of the cool things you will hear in today's episode: How Julie helped Russell realize that he needs to be better about validating people when they do things well. Why Russell and Dave validating Julie motivated her to keep going and to work harder in the affiliate contest. And why validation is important in all aspects of life, not just business. Listen here for that and more on this episode of the Marketing Secrets podcast. Transcript - https://marketingsecrets.com/blog/the-secrets-of-validation Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you say "yes" to too many opportunities? If so, this episode is for you. On today's episode of Marketing Secrets, we hear another excerpt from the affiliate mastermind. We hear Garrett Pearson go over the rules he must follow in order to see a project through. Here are some of the awesome things to look for in this episode: Each of Garrett's rules to follow to take on a new project, and why. And how the rules may vary in different businesses, but why it is important to figure out your own rules. So listen here to find out what rules a project must fall into for Garrett to take it on, and why you should be doing something similar with your own business. Transcript - https://marketingsecrets.com/blog/what-are-the-rules-you-filter-your-opportunities-through Learn more about your ad choices. Visit megaphone.fm/adchoices

The harder you try to get it, the more success escapes you. On today's episode we hear another clip of John Lee Dumas talking about a quote from Albert Einstein that taught him not to chase success. Here are some of the cool things you will hear on this episode: Why being a person of value is more important than being a person of success. How being a person of value will lead to success. And what JLD's 3 special ingredients for success are. Listen hear to hear John Lee Dumas explain how being a person of value led to being a person of success. Transcript - https://marketingsecrets.com/blog/don-t-become-a-person-of-success Learn more about your ad choices. Visit megaphone.fm/adchoices

In my 15 years of doing business, I've never heard this critical business concept explained so perfectly. On this episode of Marketing Secrets Russell lets you listen to how John Lee Dumas describes his ideal and perfect customer. Here are some cool things you will hear: Why you need to be able to describe your ideal customer in detail in order to appeal to them. Why it's a good idea to make decisions based on what your ideal customer would like. And why creating a few calls to action based on your customers needs will be beneficial. So listen here to find out what John Lee Dumas' perfect customer is like, and how you can nail yours down as well. Transcript - https://marketingsecrets.com/blog/creating-your-perfect-listener-or-customer-avatar Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're not as successful yet as you'd like to be... I know why. This episode I went off on a 96 minute rant that'll get you back on track. On today's special road trip edition of the podcast Russell talks about some exciting events coming up, some personal development rules he follows, and why it's okay for people to outgrow Clickfunnels. Here are some of the cool things to look forward to in this episode: The viral video by the Harmon Brothers and the kind of party that is planned for it. Why Russell thinks studying, learning and geeking out on the marketing of your product is the key to success. Why it's okay to be greedy in the initial stages of your business. How building and growing a business is similar to making, being pregnant with, and birthing a baby. What the 3 steps toward personal development that Russell follows are. Why you need to be willing to take risks. What some Clickfunnels clients are doing that they shouldn't and why Russell is a little pissed off about it. And much, much m

Behind the scenes of how we were able to profitably grow our company without taking on any capital. On this special episode with Brent Coppieters from Russell's team, they talk about some behind the scenes things that need to be figured out while you are growing and scaling your company. Here are some of the cool things you will hear in this episode: How Brent has figured out how to structure teams with leads to make everything as efficient and smooth as possible. Why they hire Clickfunnels users to work on support teams in Clickfunnels. And why Russell wants everyone near him to max out their tax brackets. So listen here to find out some important behind the scenes things you have to think about when you're in the process of growing your business. Transcript - https://marketingsecrets.com/blog/how-to-grow-from-10-to-100-employees Learn more about your ad choices. Visit megaphone.fm/adchoices

There's no school like the old school... On today's episode Russell talks about plans to use what he has learned from TJ Rholeder while on an anniversary trip in Hawaii, in his business once he arrives home. Here are a few interesting things you will learn in this episode: How Russell is able to still learn while on an anniversary trip with his wife, and make plans for business once he's home. How Russell plans to use the 50,000 letters a week rule in his own business. And how he plans to add urgency and scarcity to his core products. So listen here to hear Russell's upcoming plans for his business, or watch the video version so you don't miss out on the beautiful scenery of Kauai. Transcript - https://marketingsecrets.com/blog/two-marketing-tricks-from-some-old-school-marketers Learn more about your ad choices. Visit megaphone.fm/adchoices

These two things are probably keeping you from charging what you want and selling what you want. On this episode Russell talks about people pushing their own purchasing decisions on you, and why you shouldn't do that. Here are some of the awesome things you will hear in today's episode: Why you shouldn't push your own buying decisions on your customers, because people spend money differently. And why you need to be willing to spend the amount you are asking others to pay for your product. Hint, it all has to do with karma. So listen here to find out why you've got to spend money to make money and why you should never force others to spend money the same way you do. Transcript - https://marketingsecrets.com/blog/beware-these-two-things Learn more about your ad choices. Visit megaphone.fm/adchoices

I got a whole bunch of questions this weekend about this topic and I want to give you my two cents. On this episode Russell talks about listening to John Reese's new podcast and people thinking he was talking trash about Expert Secrets. Here are some things you will hear in this episode: Why despite a difference in opinion, Russell thinks that he and John Reese are both right about having (or not having) a personality on the front end of your business. How having a personality in your business can 10x your sales. And why an Amazon business is a good choice for someone that doesn't want to be the personality at the front of a business. So listen here to find out why Russell doesn't believe that John was talking trash, and how can both be right. Transcript - https://marketingsecrets.com/blog/does-being-an-expert-really-help-grow-your-company Learn more about your ad choices. Visit megaphone.fm/adchoices

You're just one funnel away... On this special two part episode you will hear the second part of Russell's "One Funnel Away" presentation from Funnel Hacking Live. In this episode you'll hear: How Russell nearly lost everything when his merchant accounts closed. Why Russell didn't know he hadn't paid Payroll taxes in a year and could have gone to jail. And how Russell turned it all around and along with Todd created Clickfunnels. So listen here to find out how Russell went from nearly bankrupt to amazing success with Clickfunnels within just a few years. Transcript - https://marketingsecrets.com/blog/you-re-one-funnel-away-part-2 Learn more about your ad choices. Visit megaphone.fm/adchoices

You're just one funnel away... On this special two part episode you will hear the first part of Russell's "One Funnel Away" presentation from Funnel Hacking Live. In this episode you'll hear: What the first product was that ever made Russell any money and how he only had to pay $20 for someone to write the software. How Russell first hired employees and what he learned about having to actually pay them. How Russell and his first team were able to make $55K in a two week period just in time to save Christmas. So listen to this first portion of Russell's story, and don't forget to come back for the second half. Transcript - https://marketingsecrets.com/blog/you-re-one-funnel-away-part-1 Learn more about your ad choices. Visit megaphone.fm/adchoices

Pretend this message was for you and take it to heart. On today's episode Russell and Steven talk about how they and others have been able to find their voice, figure out what they're good at and be successful. Here are some of the cool things you will hear in this episode: Why no one is really successful overnight, you just don't see the previous work put into their craft. Why you need to figure out what part of the game you are good at and focus on that, then find others who are good at the other pieces. And also hear about some of Russell's inner circle members who have found success and why. So listen hear to find out what you need to do to make your business successful. Transcript - https://marketingsecrets.com/blog/your-own-personal-coaching-session-with-russell Learn more about your ad choices. Visit megaphone.fm/adchoices

If you missed Russell's LIVE Q&A from www.dropthemicshow.com, you can hear this weeks questions on this episode. Today we have another bonus episode of Marketing Secrets where Russell answers questions about marketing from other funnel hackers, including: How do you calculate how much to pay for a customer if you don't know your lifetime value? During Russell's Clickfunnels journey, what was his main source of inspiration? Is it always best to start at the backend of your funnel and build your highest value offer first? So listen to Russell answer these questions and drop the mic. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you missed Russell's LIVE Q&A from www.dropthemicshow.com, you can hear this weeks questions on this episode. Today we have another bonus episode of Marketing Secrets where Russell answers questions about marketing from other funnel hackers, including: How to make a product more scalable when it's embarrassing for people to talk about. How Russell gets in the zone for a successful hack-a-thon. What Russell does to prepare to have a successful mindset. Ideas on how to warm up leads and have a conversation with a potential client. What the number one mistake is that people make with Clickfunnels and how to avoid it. Where to place an upsell on a call to action video. How Russell gets focused enough to get things done when he's a hyper buyer. How Russell manages giving back to good causes while also running his business. How Russell decides between making recorded content versus live content. How to target people on social media to buy your products when using a white labeling service. So listen

A personal message to a friend who is struggling. On this extra long episode Russell talks to a friend from elementary school about how to go from being a technician and having a cap on his income to being a rainmaker and having an unlimited ceiling on his income. Here are some cool things you will hear on this episode: What the roles of the Entrepreneur, the technician, and the rainmakers are in the business hierarchy. Why getting really good at being a technician is not the way to have unlimited earning potential. How you can use your technician skills and apply them into being a rainmaker. So listen to Russell explain how to go from being technician to making it rain! Transcript - https://marketingsecrets.com/blog/how-to-make-it-rain Learn more about your ad choices. Visit megaphone.fm/adchoices

Here is a bonus interview with Russell Brunson and Dr. Accurso. Learn more about your ad choices. Visit megaphone.fm/adchoices

I think I figured out why it's so hard for all of us to go on vacations. On today's episode of Marketing Secrets Russell talks about why, as an entrepreneur, it is so hard to go on vacation, and how he gets through it. Here are some of the cool things to listen for in this episode: What the difference between entrepreneurs and everyone else in regards to feeling happy or sad is. Why constantly having momentum and feeling like he's moving forward is so important to Russell. And how Russell gets through down time when he feels like he's doing nothing. So listen here to find out why entrepreneurs don't relate to being happy or sad. Transcript - https://marketingsecrets.com/blog/why-are-vacations-so-hard-for-entrepreneurs Learn more about your ad choices. Visit megaphone.fm/adchoices

The secret to get people through the failure gap. On today's episode Russell talks about disagreeing with a designer on what a customer needs from Clickfunnels and how they were basically saying the complete opposite of each other. Here are some of the interesting things you'll hear in the this episode: Why listening to what customers want is a good idea, but how it can only take you so far. Why giving you're customer little wins on their way to their goal, will help them stick around. And some of the wins are that Russell is giving his customers to help keep them as members of Clickfunnels. So listen here to find out how to confuse activity with achievement to keep customers from leaving. Transcript - https://marketingsecrets.com/blog/confusing-activity-with-achievement Learn more about your ad choices. Visit megaphone.fm/adchoices

In our 30th episode of Funnel Friday's Russell and Jim take some time out from building funnels to chat about the Expert Secrets Book Launch and Russell getting his message out to the world. Learn more about your ad choices. Visit megaphone.fm/adchoices