Sinopsis
Looking for ways to increase your websites visibility and significantly grow the sales it generates? Then youre in the right place.In the Exposure Ninja Digital Marketing podcast, Tim, the Ninjas, and special guests share real life actionable tips straight from the digital marketing front line. Discover whats working out there for businesses like yours and hear about real life case studies from companies that have grown and capitalised on their online visibility and turned it into profit.Some of the topics we cover include:How to get to the top of GoogleGetting the most from Facebook ads, whether youre generating leads or sales How digital PR can get you in front of your target audience by tapping into high authority magazine and news sites, as well as piggybacking high profile blogs Tips to convert more of your website traffic into sales using data-driven conversion rate optimisationWebsite design tips to make your business stand out and maximise revenueECommerce strategies to grow visibility and revenue, whatever platform you are usingGoogle Adwords advice to bring down that all-important CPAHow to launch a new business onlineUsing direct response marketing principles in an online environmentUnderstanding what your competitors are and arent doing, so that you can copy the best bits and exploit the gapsMore information and show notes are available at the podcast website www.exposureninja.com/podcast
Episodios
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How to Write Blogs for SEO [REWIND]
12/08/2023 Duración: 09minThis episode is a re-upload of a classic, but still highly-relevant, podcast episode about increasing your website traffic. Enjoy! Are you writing blog posts that just don’t get any traffic from Google or have you decided to write blog posts for your website? Do you want to make sure that they’re SEO friendly? Today’s video and podcast explain how to write SEO-friendly blog posts, using the same process that we use for our award-winning client campaigns. Today we cover: Choosing Your Subjects Researching Your Keyword Researching Your Competition Researching Citable Content Choosing a Catchy Title Structuring and Writing Choosing a CTA Optimising Your Metadata And there are 2 bonus tips in there too. Here's the video Tim mentions about writing perfect* metadata too: https://www.youtube.com/watch?v=rzxnwSR3i8A Watch the video instead: https://www.youtube.com/watch?v=Jcm_rjzcLG0 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com
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Google's AI Search FINALLY Has Links (Maybe?)
09/08/2023 Duración: 33minJoin Tim and Jess as they discuss the latest addition of links, videos, and images to Google's Search Generative Experience (i.e. AI-fuelled search results), plus the latest marketing news. Watch the podcast instead: https://www.youtube.com/watch?v=K6J4H6_bfvg Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-023/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Google’s SECRET SEO Guide (and How to Use It) Lessons From Kim K’s $4 Billion Brand Valuation 615% Organic Traffic Increase With SEO and Content
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615% Organic Traffic Increase With SEO and Content
07/08/2023 Duración: 19minSEO takes time. I know this. You know this. But, I get it, it sometimes can feel like a real slog. So here’s some SEO and content inspiration for you, to show you that it's all worthwhile, it's always worth the wait In today’s video, I’ll be sharing how a solid content marketing and SEO strategy led to a 615% increase in monthly organic site users for our client Golf Course Lawn, a lawn care business from the USA. Whether you’re marketing a service business, e-commerce, or lead gen; the lessons here will help you take your business to the next level. Watch this as a video instead: https://www.youtube.com/watch?v=exmDVSGRHnc Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/288/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Create Content That Gets EXPLOSIVE Results – https://exposureninja.com/podcast/281/ AI Search is About to STEAL 40% of Your TRAFFIC – https:/
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How To Triple Your Traffic [Podcast REWIND]
05/08/2023 Duración: 50minThis episode is a re-upload of a classic, but still highly-relevant, podcast episode about increasing your website traffic. Enjoy! Digital marketing has been wild recently (isn't it always?) With everything that’s gone on in the world and online, sometimes it can feel really overwhelming to figure out what still works, where we should be putting our time and energy and what we should be prioritising over the next 12 months to significantly increase our website, traffic and sales. In this podcast, we’re going to be doing a roundup of traffic strategies that still work. This is the stuff that you can rely on to bring you traffic over the next 12 months. How do we know that they work? We’ve been using them relentlessly with clients on some extremely successful, and award-winning, campaigns. You can use this podcast as a traffic planning exercise for your digital marketing strategy. Watch this as a video instead: https://www.youtube.com/watch?v=Ng0hbxmmQFo Get a FREE review of
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Lessons From Kim K's 4 Billion Brand Valuation
02/08/2023 Duración: 33minJoin Tim and Jess as they discuss the $4B valuation of Kim Kardashian's SKIMS brand, as well as the latest marketing news, including takeaways from Google's last earnings call. Watch the podcast instead: https://www.youtube.com/watch?v=zecCaAnMlN0 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-022/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… What Marketers Can Learn from the Barbie Movie The Importance of PPC in an AI Search World How Brand Positioning Will 10x Your Leads and Sales
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Google’s SECRET SEO Guide (and How to Use It)
31/07/2023 Duración: 31minDid you know there’s a 176-page document from Google explaining everything they look for in a quality website? 176 pages. And it all comes down to four things – Experience, Expertise, Authority and Trust. I’m pretty sure I know what you’re thinking. But what does this actually mean? How does Google track these things? And how can I find time to read 176 pages about this!? Never fear – in today’s podcast, I’ll be talking about the key things you need to know about E-E-A-T and the Search Quality Rater Guidelines. Watch this as a video instead: https://www.youtube.com/watch?v=gkolTazlkrY Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/287/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… The Importance of PPC in an AI Search World – https://exposureninja.com/podcast/286/ How Brand Positioning Will 10x Your Leads and Sales – https://exposureninja.com/podcast/28
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Goodbye Twitter, Hello X?
26/07/2023 Duración: 29minTwitter is seemingly throwing out seventeen years of branding and marketing history in favour of a rebrand. Tim and Jess look into the news, but also what lessons marketers can take and apply from the change. They also take a look at how you can use a subscription model to boost your profits, as well as AI companies meeting with the White House and what it means for marketers. Watch the podcast instead: https://www.youtube.com/watch?v=G8cGL9cwFRk Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-021/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… The Importance of PPC in an AI Search World YouTube Ads Scandal How £1M+ Businesses use ChatGPT
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What Marketers Can Learn from the Barbie Movie
19/07/2023 Duración: 35minJoin Tim and Jess as they talk about Threads losing traffic, the colossal marketing behind the Barbie movie, recent AI advancements and more. Watch the podcast instead: https://www.youtube.com/watch?v=vlKkGzBN-ck Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-020/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… The Importance of PPC in an AI Search World - https://exposureninja.com/podcast/286/ Threads – Everything Marketers Need to Know - https://exposureninja.com/podcast/285/ Why Digital PR is the FUTURE of Search - https://exposureninja.com/podcast/284/
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The Importance of PPC in an AI Search World
17/07/2023 Duración: 37minWith more AI being used in search results, we expect that PPC will become an even more important tool in the marketer’s toolbox. But how can you compete when everyone can make ads using AI? I’m here to explain how you can create the best online ads, with or without AI. In today’s episode, I talk about: The main ways PPC can help you get more traffic How AI will impact PPC How to make the best ads and stand out against AI-generated ones Watch this as a video instead: https://www.youtube.com/watch?v=aLhaGDcqbKI Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/286/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Why Digital PR is the FUTURE of Search – https://exposureninja.com/podcast/284/ Will Google’s AI Search KILL SEO? – https://exposureninja.com/podcast/280/ AI Search is About to STEAL 40% of Your TRAFFIC – https://exposureninja.com/podcast/276/  
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Why Marketers Are Excited About Threads
12/07/2023 Duración: 31minJoin Jess and Dale as they talk about Threads, the Meta-owned app that's hit 100 million users in only five days and might give Twitter some healthy competition. Watch the podcast instead: https://www.youtube.com/watch?v=vlKkGzBN-ck Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-019/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Why Digital PR is the FUTURE of Search – https://exposureninja.com/podcast/284/ How £1M+ Businesses use ChatGPT – https://exposureninja.com/podcast/282/ Will Google’s AI Search KILL SEO? – https://exposureninja.com/podcast/280/
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Threads – Everything Marketers Need to Know
10/07/2023 Duración: 11minToday we're joined by Jess who explores the Threads app – a new Twitter competitor from Meta, the company behind Facebook and Instagram. She looks at how this new platform will work for marketers, and what the team at Exposure Ninja predict for the app’s future. Watch this as a video instead: https://www.youtube.com/watch?v=9qAch3NmF00 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/285/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How Brand Positioning Will 10x Your Leads and Sales: https://exposureninja.com/podcast/283/ Will Google’s AI Search KILL SEO?: https://exposureninja.com/podcast/280/ How Hubspot DOMINATES The Web: https://exposureninja.com/podcast/278/
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YouTube Ads Scandal...and More Marketing News
05/07/2023 Duración: 32minJoin Tim and Jess as they discuss the huge news about YouTube's billion-dollar ads blunder, Twitter's rate limit, Meta's new Threads app and how people are using Bing Chat now the AI hype has calmed down. Watch the podcast instead: https://www.youtube.com/watch?v=5a1MlLQBQks Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-018/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How “Normal” Businesses Can Grow Using YouTube Create Content That Gets EXPLOSIVE Results How £1M+ Businesses use ChatGPT
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How “Normal” Businesses Can Grow Using YouTube
29/06/2023 Duración: 36minJoin Tim and Dale as they talk about the high marketing potential of using YouTube to promote your business, plus the latest big marketing news. Watch the podcast instead: https://www.youtube.com/watch?v=hepDlwZGmEE Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-017/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Why Digital PR is the FUTURE of Search How £1M+ Businesses use ChatGPT Why Your Business Can’t Ignore Multichannel Marketing
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Why Digital PR is the FUTURE of Search
26/06/2023 Duración: 28minWith big changes to the way Google Search works, we’re going to be looking at different ways to market businesses. One of those ways is using digital PR. Watch this as a video instead: https://www.youtube.com/watch?v=kCGWRr5KrL8 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/284/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How Brand Positioning Will 10x Your Leads and Sales How £1M+ Businesses use ChatGPT How To Convert the 90% of Website Traffic That Gets Away
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How To Do Pride Marketing RIGHT...and More Marketing News
21/06/2023 Duración: 38minJoin Tim and Jess as they discuss how to do pride marketing for your business the right way, as well as cover the biggest marketing news. Watch the podcast instead: https://www.youtube.com/watch?v=5a1MlLQBQks Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-016/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… You’ve 18 Days To Prepare for Google Analytics 4 How Brand Positioning Will 10x Your Leads and Sales Google’s AI Search is HERE. Here’s How It Works
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You've 18 Days To Prepare for Google Analytics 4
14/06/2023 Duración: 32minJoin Tim and Jess as they discuss the imminent forced switch to Google Analytics 4, plus the latest marketing news. Watch the podcast instead: https://www.youtube.com/watch?v=kQlNA6ZA96w Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-015/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How Brand Positioning Will 10x Your Leads and Sales Why Digital PR Is the Priority in the Search AI Era Google’s AI Search is HERE. Here’s How It Works
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How Brand Positioning Will 10x Your Leads and Sales
12/06/2023 Duración: 39minBrand positioning is the number one way to stand out from your competitors and build a loyal customer base. Learn how to define your brand’s positioning in this podcast. Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/283/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Convert the 90% of Website Traffic That Gets Away – https://exposureninja.com/podcast/275/ How To Design the Perfect Buyer Persona – https://exposureninja.com/podcast/242/ Steal This $7M SEO Strategy – https://exposureninja.com/podcast/245/
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Why Digital PR Is the Priority in the Search AI Era
07/06/2023 Duración: 31minTim and Jess explain why Digital PR is going to increase in importance in Google's new Search Generative Experience search results. Watch the podcast instead: https://www.youtube.com/watch?v=CbNUjTrTFGo Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-014/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How to Get Started with Digital PR How Content Marketing Works in 2023 AI Search is HERE. Here’s How It Works
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How £1M+ Businesses use ChatGPT
05/06/2023 Duración: 47minWant to take your AI marketing to the next level? Learn how to write great prompts and see them in action in this podcast. Watch the podcast instead: Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/282/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Google’s AI Search is HERE. Here’s How It Works – https://exposureninja.com/podcast/extra-013/ AI Search is About to STEAL 40% of Your TRAFFIC – https://exposureninja.com/podcast/276/ Beginner’s Guide to AI Marketing – https://exposureninja.com/podcast/272/
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Google's AI Search is HERE. Here's How It Works
31/05/2023 Duración: 33minTim and Jess examine Google's Search Generative Experience, Google's new AI-infused search results, and the future of SEO. Watch the podcast instead: https://www.youtube.com/watch?v=W3wYWC7zzVY Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-013/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Beginner’s Guide to AI Marketing How To Market a ‘Boring’ Business How To Convert the 90% of Website Traffic That Gets Away