Sinopsis
Official #IAMCEO Podcast Powered by CBNation.co and Blue 16 Media. This our anchor podcast, check it out for behind the scenes from CEO Chat Podcast (CEOChat.co), roundups and short snippets to help out CEOs, entrepreneurs, startups and business owners.
Episodios
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IAM2281 - Creating a Strong Marketing Strategy by Understanding Your Target Market
10/11/2024 Duración: 16minOn this special episode, Gresham Harkless shares his personal experiences with imposter syndrome and the importance of recognizing one’s expertise. He outlines a structured approach to developing a marketing strategy by identifying the target market, assessing resources, and defining a unique selling proposition. Gresham emphasizes treating the website as a living entity that requires regular updates and fresh content. He also highlights several pitfalls in SEO through inconsistent content themes, quality of backlinks, and brand awareness. Link: Seize This Growth Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one an
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IAM2280 - Founder Shares the Importance of Providing Value Through Email Marketing
09/11/2024 Duración: 16minNikita Vakhrushev is a digital marketing expert specializing in email and SMS marketing for e-commerce. He shares his entrepreneurial journey began in high school with a print media club where he created designs for T-shirts and stickers. Nikita emphasizes extensive experience and expertise, particularly in email and SMS marketing. Nikita highlights the misconception that only acquisition channels are crucial and explains the value of nurturing existing customers through effective communication. In addition, he shares his approach to productivity, including a unique alarm app that helps him wake up without hitting snooze and how prioritizing tasks can lead to greater efficiency. Website: Aspekt Agency LinkedIn: Nikita Vakhrushev Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn
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IAM2279 - Business Advisor Helps Clients Build a Constructive and Profitable Business
08/11/2024 Duración: 16minDiane Helbig is a business and leadership advisor, award-winning author, and podcast host. Diane shares insights into her recent work, focusing on sales training, leadership, and customer service in a post-COVID world. Diane discusses her transition during COVID when she had to adapt her business model and learn how to teach virtually, which allowed her to help businesses navigate new sales and communication landscapes. She also explains the importance of practical execution over just brainstorming ideas. Diane emphasizes servant leadership and focuses on team empowerment to reach their full potential, which benefits clients and drives business success. Furthermore, Diane highlights the need for organizations to slow down and reevaluate their processes to achieve sustainable growth. Website: Helbig Enterprises LinkedIn: Diane Helbig Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 i
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IAM2278 - Managing Partner Builds a Strong Corporate Culture through Employee Empowerment
07/11/2024 Duración: 16minKent Lewis is the Managing Partner at Anvil Unlimited, specializing in advising businesses on digital marketing strategies. He co-founded his first digital agency within four years and faced his first termination as a co-founder just a year and a half later. He’s also an accomplished speaker and writer, contributing to publications like Smart Brief and Portland Business Journal, and serves as an adjunct professor at Portland State University. Kent emphasizes that employee retention and engagement hinge on workers feeling empowered, valued, and impactful. Kent also shares his approach to leadership, defining being a CEO as helping foster a movement that meets societal needs rather than merely focusing on profit. Kent highlights the importance of prioritizing employee well-being and development - organizations can cultivate a more engaged and productive workforce. LinkedIn: Kent Lewis Website: Kent J Lewis Other sites: pdxMindShare Check out our CEO Hack Buzz Newsletter–our premium newsletter w
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IAM2277 - Motivational Speaker, Podcaster and Author Helps Clients Cope with Unique Societal Challenges
06/11/2024 Duración: 16minJudy Davis is a motivational speaker, entrepreneur, author, and host of the Mighty Parenting podcast. Judy is the CEO of DASIUM, focusing on depression, addiction, and suicide prevention among teens and young adults. She highlights a widespread lack of awareness among parents regarding the mental health challenges their children face, especially related to technology and social media. Judy launched the Mighty Parenting Podcast to address relevant parenting topics, including mental health, communication, and stress management. Judy emphasizes that many parents lack the tools to help their kids cope with modern pressures, leading to a greater need for resources and community support. She explains the importance of not giving up despite the challenges and self-doubt. Website: Davis Inspired Podcast: Mighty Parenting Podcast Previous Episode: iam168-motivational-speaker-podcaster-and-author-helps-clients-cope-with-unique-societal-challenges Check out our CEO Hack Buzz Newsletter–our premium news
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IAM2276 - Yoga Teacher and Health Coach Inspires and Encourages People to Live Their Best Lives
05/11/2024 Duración: 16minAdell is the sole employee of her international business, focusing on yoga, health, and travel. She travels worldwide to teach yoga and inspire others to live their best lives through self-discovery. Adell offers private yoga instruction and health coaching and aims to help clients understand their unique needs. Adell explains how her unique viewpoint and authenticity attract clients and shares her daily gratitude practice and its impact on her business mindset. She highlights the importance of remembering that business provides value to others, not personal gain. Website: Adell Bridges Instagram: adellbridges Previous Episode: iam166-yoga-teacher-and-health-coach-inspires-and-encourages-people-to-live-their-best-lives Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 160
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IAM2275 - The Importance of Building Connections through Podcasting
04/11/2024 Duración: 16minGresham Harkless discusses the importance of building connections through podcasting and encouraging engagement with hosts and other guests for future collaborations. He explains that technological advancements have made content creation uncomplicated, allowing more people to start podcasts without high costs or complex equipment. Moreover, Gresham outlines foundational questions to consider before starting a podcast: Who are you aiming to reach? Why are you creating the podcast? What topics will you cover? Episode Link: Marketing Wizard Inner Circle Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more.
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IAM2274 - The Importance of Building a Media Company and Leveraging Media for Business Growth
03/11/2024 Duración: 17minIn this special episode, Gresham Harkless redefines media beyond traditional forms like newspapers and magazines, including modern channels such as podcasts, social media, vlogging, and even personal conversations. He explains that being in business inherently involves sharing ideas and solutions with others, making every entrepreneur a part of the media landscape. Gresham advocates experimenting with different media platforms to find what works best for your audience and goals. He emphasizes that using existing media platforms, like being a podcast guest, can be as effective as starting your content channel. In addition, he highlights the benefits of content-based networking and building relationships through collaboration on content creation, such as podcasting. Episode Link: Six Figure Business Mastery Podcast Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Ge
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IAM2273 - CEO Emphasizes the Significance of Understanding All Community Needs in Public Health
02/11/2024 Duración: 16minBrittaney Jenkins is the CEO of Jenkins Public Health Consulting, a woman and minority-owned firm focused on capacity building and community engagement. Her passion for public health stems from her upbringing in an underserved community in Indianapolis, where she experienced significant challenges and loss. She transitioned from aspiring pediatric surgeon to public health after witnessing preventable diseases in patients. Brittaney discusses the inception of her company, its focus on culturally competent community engagement, and the consulting and training services to health-focused organizations. Brittaney emphasizes the significance of understanding all community needs in public health and shares her favorite productivity tool, Asana, for managing projects and tasks effectively. LinkedIn: Brittaney Jenkins Instagram: @jenkins_publichealth Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume
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IAM2272 - CEO Focuses on Using Technology to Tackle Counterfeit Products
01/11/2024 Duración: 16minPadmakumar Nair is the co-founder and CEO of Ennoventure, a global tech startup tackling the significant issue of counterfeiting. After 20 years in corporate life, Padmakumar shifted to the startup ecosystem, driven by a desire to make a meaningful impact. Ennoventure focuses on using technology to tackle everyday problems, particularly counterfeit products, which represent a $2 trillion global market. He emphasizes the importance of having a supportive sounding board for honest feedback in startups. Padmakumar shares insights on effective leadership, and maximizing team strengths, and offers wisdom on focusing efforts and the importance of a sounding board. He also explains the evolving role of a CEO through the different stages of a startup and shares his vision for the future of Ennoventure, inviting connections. Linkedin: Padmakumar N. Instagram: @_padmakumarnair Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE
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IAM2271 - Founder Emphasizes on Delivering Impactful Features that Drive Results
31/10/2024 Duración: 16minKristin Marquet is a notable PR specialist and branding expert. With over 1 million Instagram followers and extensive media coverage. Kristin founded Marquet Media, an award-winning firm that blends traditional PR with modern digital strategies. Kristin emphasizes the importance of delivering 10 impactful features that truly drive results. Kristin shared her entrepreneurial journey and started her PR firm in 2009 out of necessity after being downsized during the financial crisis. Kristin discusses scaling her business, the challenges faced, and the integration of AI tools in her PR strategies. Furthermore, she emphasizes the importance of finding time for oneself amidst the chaos of entrepreneurship. Website: FemFounder Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 160
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IAM2270 - Founder and Podcaster Passionate About Family Dynamics in the Medical World
30/10/2024 Duración: 12minLara McElderry is a founder of the Married To Doctors podcast. She holds a master's degree in teaching from the University of Arkansas, focusing on family dynamics. Lara navigates the medical world for 17 years while supporting her husband through various stages of his medical career, all while raising five boys. She created her podcast to provide a supportive space for physician's spouses, addressing the unique challenges they face. Laura explains how her niche podcast connects physician spouses, allowing them to share their challenges and support one another. She also discusses her business growth, including securing sponsors and the significance of consistency in content creation, celebrating her first year of uninterrupted podcast publishing. Website: Married To Doctors Instagram: marriedtodoctors Previous Episode: iam165-founder-and-podcaster-passionate-about-family-dynamics-in-the-medical-world Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level
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IAM2269 - News Booker and Producer Helps Clients Grow From Zero Exposure to Household Names
29/10/2024 Duración: 16minAshley Bernardi is the founder of Nardi Media LLC, specializing in earned media placements and media training. With over a decade of experience in journalism, she transitioned from a producer role at CBS News to public relations, helping clients—including authors, celebrities, and brands—gain media exposure. Ashley explains how she serves various clients through media relations and training, discussing the value of earned media for enhancing client credibility. Ashley highlights what sets her agency apart, including hiring former journalists, and discusses her morning routine and the importance of meditation for productivity. Website: Nardi Media Other site: Ashley Bernardi LinkedIn: Ashley Bernardi Previous Episode: iam162-news-booker-and-producer-helps-clients-grow-from-zero-exposure-to-household-names Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your cop
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IAM2268 - Essential Insights for Entrepreneurs when Building a Media Empire
28/10/2024 Duración: 16minGresh discusses how media can influence recruitment and public perception, especially in regulated industries like finance. Gresham explains the need for everyone in the organization to align with the overall media strategy. He emphasizes creating a marketing strategy by answering three essential questions: Who is your target audience? What resources do you have? What are your goals? Gresham highlights the need to choose the right platforms based on where the target audience spends their time (e.g., LinkedIn, YouTube). Moreover, he emphasizes a high-touch approach to client relationships, ensuring effective communication and trust-building. Episode Link: https://friedmansocialmedia.com/your-business-is-a-media-company-leverage-it/ Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn
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IAM2267 - Embrace the Sacrifice to Unlock Your Greatness
27/10/2024 Duración: 16minGresham Harkless discusses the journey from "good" to "great," emphasizing the importance of recognizing that greatness requires sacrifice and a willingness to embrace challenges. He highlights a powerful quote from Jim Collins, "Good is the enemy of great," and reflects on a poem by Edgar A. Guest that warns against complacency. He discusses how “good enough” creates a comfort zone, that stifles growth and innovation. He emphasizes the need to overcome the fear of failure to reach higher goals. He explains the importance of feedback and learning from failures to minimize risks. In addition, he emphasizes that the world needs everyone's unique greatness, urging listeners to pursue their potential. Book: Good to Great Poem Good Enough Edgar A. Guest My son, beware of "good enough," It isn't made of sterling stuff; It's something any man can do, It marks the many from the few, It has not merit to the eye, It's something any man can buy, It's name is but a sham and bluff, For it is never "good e
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IAM2266 - Author and Speaker Helps Individuals Master the Art of Setting Boundaries
26/10/2024 Duración: 16minSheryl Green is the author of seven books, including "You Had Me at No," which discusses the importance of setting healthy boundaries. She created a coloring book featuring Mandala-inspired designs with quotes, showcasing a creative outlet combining relaxation and self-reflection. Sheryl explains the significance of communicating boundaries to strengthen relationships rather than weaken them. Sheryl the importance of mental health in the workplace and the need for effective evaluation of opportunities. Sheryl recommends the book "Crucial Conversations," which helps improve communication and resolve conflicts without damaging relationships. Website: Sheryl Green Speaks Instagram: @sherylgreenspeaks Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we re
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IAM2265 - Founder and Educator Helps Clients Build a Successful Career in the Beauty Industry
25/10/2024 Duración: 16minElaine is an internationally acclaimed entrepreneur and esthetician, known for her skincare line and educational programs. She holds global certifications in beauty and wellness, which bolster her credibility in the industry. Elaine transitioned from working in a spa to focusing on education within the beauty industry, motivated to help others build successful careers. Elaine shares her journey of gaining business insights through practical experience rather than formal education. Elaine emphasizes the importance of staying in one's "E-lane" focusing on core values and business goals. Furthermore, she highlights the importance of helping the next generation succeed, seeing her contributions as part of a broader legacy. Website: Elaine Sterling Skincare Other site: Elaine Sterling Institute Instagram: @elainesterlinginstitute YouTube: Elaine Sterling Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Ha
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IAM2264 - Author Shares the Proven Cash Flow Techniques for Collecting Payments
24/10/2024 Duración: 16minIn this episode, Dee Bowden, author and creator of "Collect the Cash." She discusses the critical importance of cash flow for small and medium-sized businesses, noting that 82% fail due to cash flow issues. Dee shares her experiences recovering $6 million in unpaid invoices in just 60 days by emphasizing problem-solving, customer service, gratitude, and relationship building. Dee explains the importance of self-management and continuous learning before managing others. She discusses the difficulty many business owners face in acknowledging areas where they need help, especially when transitioning from corporate roles to entrepreneurship. The conversation highlights an effective leader involves understanding the various aspects of business operations, including finance, customer relations, and collections. Website: Dee Bowden - Collect the Cash Biz LinkedIn: Dee Bowden Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.
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IAM2263 - Doctor Helps Create Health and Beauty from the Inside Out
23/10/2024 Duración: 13minDr. Raheleh Sarbaziha is a medical doctor specializing in hormones, integrative medicine, and aesthetics. She completed her medical education at Ross University and her residency at USC, followed by a fellowship in integrative medicine at the University of Arizona. Dr. Rahi established her own cash-only business to practice integrative medicine often not covered by insurance. Dr. Rahi emphasizes the importance of disease prevention and optimal living. She believes in a proactive approach to health rather than solely treating illnesses. She shares how to prioritize building strong patient relationships and spending significant time understanding their lives and health concerns. Dr. Rahi emphasizes the importance of a holistic approach to health, combining physical fitness and diet for personal well-being. Website: Dr. Rahi Integrative Aesthetics Instagram: @doctorrahimd Facebook: Dr. Rahi Previous Episode: iam160-doctor-helps-create-health-beauty-from-the-inside-out Check out our CEO Hack Buzz
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IAM2262 - Entrepreneur and Marketing Consultant Helps Individuals Launch Their Business with More Confidence
22/10/2024 Duración: 16minMr. Masudi Stolard is an entrepreneurial and marketing consultant. He holds a business and management degree and an MBA with a concentration in marketing. He helped individuals launch their businesses with confidence and was passionate about educating and equipping others to pursue their entrepreneurial dreams. Masudi shares his journey from childhood interests in business to becoming a consultant, helping clients launch their businesses confidently. He explains the distinction between a marketing plan—focused on creating awareness—and a business plan, which outlines the overall business structure. Masudi emphasizes the significance of timely communication with clients and understanding their needs. In addition, he highlights the importance of scheduling time for family to maintain personal support systems. Website: MSTOLARD - Cultivate Brand Clarity with Strategy LinkedIn: Dr. Masudi Stolard Previous Episode: iam159-entrepreneur-marketing-consultant-helps-individuals-launch-their-business-wit