R.E.A.L. Talk with Homes for Heroes

The quickest way to suffocate and kill the productivity of a pipeline is to ignore cold leads.The "cold" hard facts of lead generation is that not every lead will be warm, even in the most efficient pipelines. A fully functional sales pipeline, and ultimately our success, relies on our ability to generate and nurture cold leads to turn them into clients. On this episode of R.E.A.L. Talk with Homes for Heroes, Director of Marketing, Bob Stanke, and Emerging Media Manager, Seth Jeska, share the importance of nurturing cold leads and the steps that allow you to do so, effectively and efficiently. JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST To join Homes for Heroes, the nation’s largest hero savings program, as a real estate or mortgage specialist, sign up here to speak with one of our account managers: Follow Homes for Heroes On: Facebook: Instagram: Twitter: LinkedIn:  

YouTube's organic reach and discoverability makes it one of the most powerful platforms for real estate and mortgage lenders to reach new clients. However, because there is so much competition being created around the massive amount of video content being uploaded to YouTube every hour, businesses need to be very strategic about how they approach their video marketing strategy on YouTube. In this episode of R.E.A.L. Talk with Homes for Heroes, we discuss the strategy, tools and tactics real estate agents and mortgage lenders need to consider to grow their business on YouTube in 2020. JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST To join Homes for Heroes, the nation’s largest hero savings program, as a real estate or mortgage specialist, sign up here to speak with one of our account managers: Follow Homes for Heroes On: Facebook: Instagram :https://www.Instagram.com/HomesForHeroes/ Twitter: LinkedIn:

For anyone who has argued that email marketing is dead, only needs to look at the current challenges businesses face to understand that it is alive and thriving. However, businesses who approach their email marketing with an emphatic and helpful voice will position themselves for growth in new customers, as well as customer loyalty. Homes for Heroes, Director of Marketing, Bob Stanke, and Emerging Media Manager, Seth Jeska, share tips and best practices on how to use email marketing during a time of crisis. JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers: Visit: Like: Follow: Tweet: Connect:  

Check out the news and updates that impacted the real estate industry within the month of April, including new tools being introduced by social media platforms. Instagram, Facebook, Twitter and YouTube all introduce new features to help businesses better market their business. The existing housing market takes a hit as both home buyers and sellers shy away during the coronavirus pandemic. However, positive news comes out of Homes for Heroes that gives real estate professionals a reason to think positively. JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST To join Homes for Heroes, the nation’s largest hero savings program, as a real estate or mortgage specialist, sign up here to speak with one of our account managers. Follow Homes for Heroes On: Facebook: Instagram : Twitter: LinkedIn:

Now is the perfect time to spring clean your marketing and narrow down the marketing tools that will make the biggest impact on your business. In this episode of R.E.A.L. Talk with Homes for Heroes, hosts Bob Stanke and Seth Jeska share the marketing tools that can simplify and streamline your workflow so you can spend more time growing your business. Tools referenced in this episode: G Suite - Microsfot Office - Zoho - Trello - Evernote - Zapier - If This Then That (IFTT) - Later - Social Oomph - Tailwind - Meet Edgar - Mail Chimp - Sender - Active Campaign - Canva - Premier Rush - JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST To join Homes for Heroes, the nation’s largest hero savings program, as a real estate or mortgage specialist, sign up here to speak with one of our account managers: Visit: Like: Follow: Tweet: Connect:

Due to the disruption from the Coronavirus pandemic, real estate professionals may need to update their 2020 business plan to adapt to the current environment. We walk you through the steps to adjusting your business plan along with elements to consider including for your business remain resilient through these challenging times. JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers: Visit: Like: Follow: Tweet: Connect:

Bob Stanke, Director of Marketing at Homes for Heroes and Seth Jeska, Emerging Media Manager at Homes for Heroes share digital marketing tactics and strategies to help you navigate your business through these challenging times. *Sources referenced in this episode: ”COVID-19: What do consumers expect from brands?” by Kantar, Feb 2020 JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers: https://bit.ly/2RlLoMV Like: Follow: Tweet: Connect:

Real estate markets across the country have been rocked by the impact of the coronivirus, forcing many real estate agents to put their business on hold. Homes for Heroes Emerging Media Manager, Seth Jeska, breaks down the three important components to the U.S. stimulus bill that can provide financial relief to the real estate industry through this challenging time. Link to article referenced in episode: JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers:

Homes for Heroes National Director, Abby Waltz, joins R.E.A.L. Talk with Homes for Heroes to share her strategies and tips for leading a team and working from home. From time blocking and creating routines to keeping the lines of communication open with your team, this episode will help ensure your business stays on track from your office at home.  Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers:

Maintaining a normalcy during this global pandemic we face with the coronavirus (COVID-19) may seem impossible. However, these challenging times provide us the opportunity to define ourselves as individuals and business professionals by serving those in our communities. Homes for Heroes Emerging Media Manager, Seth Jeska, opens the conversation to why right now is a critical time for us to stand up and serve those in our communities that need us most.  Link to Grub Hub's Community Relief Fund Press Release: JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers:  

TikTok is the fastest growing social media platform in the world, But does that mean you should be using TikTok to market your real estate or lending business? Homes for Heroes Emerging Media Manager, Seth Jeska, gives you a full introduction to the hottest new social media app and gives you his take on whether your business should be on TikTok.    JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers:   Visit:   Like:   Follow:   Tweet:   Connect:

Broker owner of Scates Realty and Investment Properties INC. and Homes for Heroes real estate specialist, Eileen Scates, joins us on today’s’ episode of R.E.A.L. Talk with Homes for Heroes to share her tips for using community events and live video to grow her business.    _ JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers: http://bit.ly/2wv0mZh _ Visit:   Like:   Follow:   Tweet:   Connect:  

From inman Connect New York to the real estate industry's key performance indicators and Instagram's potential new algorithm, we cover the tops stories in the real estate industry from February in this Monthly Roundup.  Links to inman speaker panels referenced in this episode:  JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers. Visit:   Like:   Follow:   Tweet:   Connect:  

Facebook’s HEC policy has made it more challenging for real estate professionals to target home buyers through their Facebook advertising. However, Homes for Heroes Emerging Media Manager, Seth Jeska shares the strategy and tactics every real estate agent and lender should use to get the most out of their advertising efforts.   Download your Facebook Advertising Guide: Instructions on how to install your Facebook pixel: Guide to setting up a Facebook Special Ad Audience: https://www.facebook.com/business/help/2220749868045706 JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers:  http://bit.ly/2P6W9S7 Visit:   Like:   Follow:   Tweet:   Connect:  

The best practices and tactics that go into growing your business in the social media world are constantly changing and evolving. Tune in to this episode of R.E.A.L. Talk with Homes for Heroes as Seth Jeska, Emerging Media Manager at Homes for Heroes shares the four tactics real estate agents and lenders should use to grow their audience to reach new clients on social media in 2020.  JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most hero savings of any nationwide program. Sign up here to speak with one of our account managers: http://bit.ly/3buKar0 Visit:   Like:   Follow:   Tweet:   Connect:  

Homes for Heroes Real Estate Specialist, Heather Kelly (a.k.a. The Homes for Heroes Marketing Ninja), joins R.E.A.L. Talk with Homes for Heroes to discuss her tact to social media, Success Camp 2020, as well as her career growth in to a broker owner. JOIN US AT SUCCESS CAMP 2020  This Success Camp is going to be the event of the year you cannot afford to miss! Join our CEO, Ruth Johnson, National Director, Abby Waltz, and the most successful Homes for Heroes Affiliates in the country. These two days together will be packed with motivation, inspiration, training, networking and of course success strategies from top affiliates! Attending will, without a doubt, help you serve and thank more heroes than you ever thought possible! Homes for Heroes Real Estate and Mortgage Specialists, sign up here:  JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST Join over 3,000 active real estate agents and mortgage lenders across the nation in serving their community heroes and providing the most

Catch up on the headlines from the real estate industry from the month of January in this episode of R.E.A.L. Talk with Homes for Heroes. We discuss the real estate industry's production for December 2019, news that came out of CES about smart homes and changes to Facebook's advertising policies.    JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST To join Homes for Heroes, the nation’s largest hero savings program, as a real estate or mortgage specialist, sign up here to speak with one of our account managers.

Homes for Heroes Emerging Media Manager, Seth Jeska, introduces a great marketing automation tool for real estate agents and mortgage lender. Zapier is a marketing automation tool that automates tasks and workflows between multiple apps.  To learn more about Zapier, visit:    JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST To join Homes for Heroes, the nation’s largest hero savings program, as a real estate or mortgage specialist, sign up here to speak with one of our account managers:    Visit:   Like:   Follow:   Tweet:   Connect:  

Homes for Heroes Emerging Media Manager, Seth Jeska, discusses the digital marketing trends that will impact the real estate industry in 2020. Facebook’s changes to its Facebook Messenger policies are the one big thing for this week. Tune in to see how these changes will affect your use of a ChatBot for your Facebook Business Page. Link to Facebook’s Policy Changes for Facebook Messenger: JOIN HOMES FOR HEROES IN SERVING HEROES AS A REAL ESTATE OR MORTGAGE SPECIALIST To join Homes for Heroes, the nation’s largest hero savings program, as a real estate or mortgage specialist, sign up here to speak with one of our account managers. Follow Homes for Heroes On:  Visit: Like: Follow: Tweet: Connect:

Homes for Heroes Emerging Media Manager, Seth Jeska, discusses 2020 professional goals and the content you can expect from Homes for Heroes in 2020. Please share your 2020 professional goals in the comments below. Make sure you subscribe to the Homes for Heroes YouTube channel and subscribe to R.E.A.L. Talk with Homes for Heroes to get notified about the leading content in the real estate industry.  TUNE IN TO CONNECT AND COMMIT MONDAY  Homes for Heroes Real estate and mortgage specialists, join Homes for Heroes National Director, Abby Waltz, every Monday in the Homes for Heroes Affiliate Facebook group. Abby shares her tips, success strategies and the inside scoop to Homes for Heroes. Connect and Commit Monday goes live in the Homes for Heroes Affiliate Facebook group every Monday at 11am CST. Join the Homes for Heroes Affiliate Facebook Group here: SUCCESS CAMP 2020 - FIRST EVER 2 DAY EVENT! This Success Camp is going to be the event of the year you cannot afford to miss! Join our CEO, Ruth Johnson, Nation