Private Practice Elevation With Daniel Fava

In this episode of the Private Practice Elevation podcast, host Daniel Fava sits down with Joshua Brummel, co-founder of Therapy Flow, to delve into the intricacies of using paid ads to elevate private practices.   The conversation kicks off with a glimpse into Joshua's background and how Therapy Flow evolved from a marketing agency into a specialized service for therapists. The company now offers a "done for you" practice development program that focuses on implementing digital strategies like Google Ads and Facebook ads, along with a HIPAA-compliant CRM system.   Their discussion covers crucial elements for success in paid advertising, emphasizing the importance of a website that converts traffic effectively.    They highlight the need for clear tracking mechanisms to gauge the return on investment (ROI) from ads. Joshua stresses the significance of having a solid sales process in place before diving into paid advertising to ensure that potential client inquiries translate into actual conversions.   The con