Studio Sherpas Podcast

Executive coach Michael King breaks down why being talented at your craft doesn't automatically make you good at running a business. He shares his framework for moving from reactive daily tasks to intentional vision-building, emphasizing that most creatives are thinking way too small about what they're building. Michael challenges listeners to create a "to-be list" focused on identity and impact rather than just grinding through endless to-dos. Key Takeaways Talent vs. Leadership are different skills - You can be amazing at video production but terrible at running a video business, and both require intentional development Start with identity, then vision, then structure - Before diving into tactics, get clear on who you are, what you want to build, and who you need on your team Create bandwidth for future thinking - You have to intentionally make time to work ON your business, not just IN it, even when you're swamped with client work Embrace being "good and different" - Stop comparing yourself to others and