Monster Questions: How To Start & Grow A Business

 How to have a successful business rebrand:  1) First, you want to revisit your core vision & value proposition.  These might have changed over the last decade, make sure your vision is concrete before you launch a #rebrand.  2) Secondly, interview your employees.  Tell them about the vision behind the new brand and get their feedback.   3) Third, interview your clients and customers.  Make sure your value prop and core values are aligning with what your clients want.    4) Create & test: Create and test multiple variations of your rebranding.  This can include your logos, taglines, color schemes, everything! Roll out new versions and get multiple people to provide feedback on which ones connect most with them.  5) Deploy your new brand everywhere! We mean everywhere: internal emails, social media, your website - anything with your brand name needs to reflect the new look and feel of your brand.  - - - - - Thanks for watching #Grand