Traffic And Leads Podcast

Chris Dayley (http://www.disruptiveadvertising.com/about-disruptive/) is our special guest on today's episode of Traffic and Leads podcast. He is the VP of testing and site optimization at Disruptive Advertising (http://www.disruptiveadvertising.com/) there in London Utah. But they do a ton of work for people all over the country. He was just telling me he helped Social Media Examiner (http://www.socialmediaexaminer.com/conversion-optimization-how-to-split-test-your-way-to-success-chris-dayley/) improve their website conversion rate. IN THIS EPISODE YOU’LL LEARN: * What his experience is with conversion rates * How Chris got started in digital marketing with an eCommerce company * How he experimented to solve a problem when traffic wasn’t converting * About the broad range of companies that Disruptive Advertising caters to * About Chris’s clients * What the top three things that eCommerce companies are usually missing when their websites are not converting * The importance of pointing paid search ads in the