Monster Questions: How To Start & Grow A Business

"A man who stops advertising to save money is like a man who stops a clock to save time". - Henry Ford This Henry Ford quote has stuck with me since I started my Marketing Agency years ago.  When times are tough, people often consider cutting budgets where they believe they do not need it, and one of the first things they think they can slash is marketing. But according to Henry Ford (and me), they couldn't be more wrong.  The biggest winners in 2020 doubled down on their investments and marketing, while their competitors were running scared.  Hit the play button to understand why cutting your Marketing budget could be efficient only in the short term, but crush you long term.