The Top Entrepreneurs In Money, Marketing, Business And Life

Growth Hacker Marketing and The Obstacle Is The Way. Ryan’s an expert on media manipulation, resilience and growth - and his new book Ego Is The Enemy is due out soon. Tune in to hear why ‘fake it til you make it’ is terrible advice, why Donald Trump won’t last long, and what you can learn about business from Angela Merkel, Marina Abramovich, and Kanye West.     Time Stamped Show Notes: 01:12 – Nathan’s introduction 01:40 – “I’m fascinated with the accumulation of wisdom over the last thousand years” 02:25 – Ryan dropped out of college, and assisted Tucker Max and Robert Green 02:40 – Ryan was the director of marketing at American Apparel and has since authored 4 books 03:50 – He had a $250k advance on his first book, Trust Me, I'm Lying 05:35 – The economics of books - the advance might not be high, but sales can build 07:42 – The Obstacle is the Way has been used by the NFL, the military, and other competitive areas 09:06 – “If you can build multiple income streams, you can take more creative risks” 10:10