Copy That Pops: Writing Tips, Psychology Hacks, & Best Selling Book Launch Strategy

What's a short-form way to both gain insights on your audience (to improve your copywriting) AND clarify your offers to psychologically attract more clients? A quiz! Brand Impact Strategist Annmarie Rose stops by to break it all down so you can quickly start using quizzes to improve your business and copy. A Few Highlights from This Podcast: - how to attract, engage, and provide incredible value for your ideal audience members using quizzes  - how making a quiz is way easier than writing a book or other long-form content, but provides valuable insights for you while also helping your audience clarify what they want and need - the psychology behind using a quiz to build your brand and grow your business  - how you can use your audience’s quiz results to craft more impactful copy - platforms to use to make a quiz (Annmarie uses TypeForm and Interact) - where in the customer journey to use a quiz and why   Our Guest AnnMarie Rose is a Brand Impact Strategist who has spent more than 5 years helping hundreds of co