Copy That Pops: Writing Tips, Psychology Hacks, & Best Selling Book Launch Strategy

Another -- by popular request -- second-round interview with a past guest who is an expert in psychology, copywriting, and even book writing and book self-publishing too! Brian Ahearn applies proven science and psychological research to be more successful in business and in life.   Listen to this action-packed episode if you want tangible tips and fascinating stories that illustrate the power psychology has to influence people.   A Few Highlights from This Podcast:   PART 1   - 147: Psychology of Persuasion for Entrepreneurs with Brian Ahearn copythatpops.com/147 - Savvy advice for people on introducing themselves at networking events - A full overview of the 7 principles from Cialdini’s books   Reciprocity Liking Consensus Authority Consistency Scarcity Unity   Plus: - Specific email wording examples to improve compliance with requests - The ‘personalize i’ + ‘ask a question instead of giving a command’ - The ‘does this answer your question?’ closing — so savvy! - Engage the principle of consistency and a