Copy That Pops: Writing Tips, Psychology Hacks, & Best Selling Book Launch Strategy

Quick copy and business leadership tip for you today...plus a behind-the-scenes recording! First, the Backstory… Last year in January of 2018, I started a group of entrepreneurs meeting about every other week in San Diego for coffee to get to know each other and be open to collaborations. I called it “Connecting SD.” There was never any firm agenda, though the times we had 10 or more people come, I did have to add in more structure so everyone could get to know one another! The idea was simple: connection I love living in San Diego and there are so many biz-minded people here, so why not do a better job connecting with them? Plus, I wanted to step up more as a leader, so I thought that starting my own group would be a great idea! And it has been. Some of the bestselling author clients you have heard on the podcast this past year have come from that group. • I never sold. • I never pitched. • I never pushed. I just got to know people and they got to know me. They saw me as a leader and witnessed my consistentl