Copy That Pops: Writing Tips, Psychology Hacks, & Best Selling Book Launch Strategy

Hellllo and welcome! Today is a quick copy tip episode for you!   Quick shout out to Melina Palmer of the Brainy Business podcast. She was in San Diego from Seattle last week and I happened to be downtown for Pat Flynn’s surprise birthday party and a staycation at the Hyatt (while my husband had a conference), so we met up for coffee and nerded out on podcast, book writing, and using psychological and behavioral economics for pricing your products and services...and how to name things too!   Check out her podcast if you want more about applying behavioral economics to your business!   For today, I want to give you a quick copy tip (and free tool) to help you figure out what your audience actually wants so you can use it in your writing or in your naming of things...like books, podcasts, blogs, keywords to search for paid ads, SEO, and more. OKAY, SO HERE’S THAT QUICK TIP FOR YOU   I learned this from Jared Warner, who is on my Wall of Fame as bestselling book success story #17! He’s a marketing guy and taug