Public Relations Review

How many new PR firms would target new start-up businesses as clients? Well, the new Black Unicorn Public Relations firm did just that...and it has become a successful strategy.  The new firms must be funded and operational.  Rather than just being a PR agency for the startups Black Unicorn functions as an internal entity.  With offices in London and Vilnius Lithuania founder Julia Jugorova, a former journalist, also has virtual staffers in Germany, Spain, South Africa, and Slovakia to help facilitate and grow the business.  Listen to how she made this format work for her. Learn more about our podcast on YouTube; Public Relations Review Podcast 2 --- Send in a voice message: https://anchor.fm/peter-c-woolfolk/message Support this podcast: https://anchor.fm/peter-c-woolfolk/support