Growth Everywhere | Entrepreneurial Stories | Business Lessons

Are Twitter ads still relevant in 2021 and beyond? Today, I talk about why Twitter is an important channel for ads and how I get the most use out of it. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:25] - Twitter is unique in its sharing abilities [00:55] - Twitter ads keep improving [01:26] - Many audiences hang out on Twitter + why it's valuable to me [01:56] - Twitter carousel ads are seeing better performance [02:38] - How I get utility from Twitter + why it's an untapped channel [03:00] - Look for overlooked opportunities [03:54] - Outro   —— ►Register for my FREE webinar and build your dream business: bit.ly/3ARgO1L   ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer   ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/    ►Follow me on Instagram: https://www.instagram.com/ericosiu/   ►Connect with Leveling Up on social:

In this video, I walk you through transferring your NFTs from OpenSea into the safety of a hardware wallet. I also talk about why it is important to invest in a secure wallet to protect your assets. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:18] - Initiating the transfer [00:48] - Pay attention to gas fees [01:36] - Using Ledger Live [01:56] - After your NFTs have been successfully transferred [02:20] - Why cold storage is important to protect your NFTs [03:13] - Outro ——   ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer   ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/    ►Follow me on Instagram: https://www.instagram.com/ericosiu/   ————   Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-ma

In this episode, I am going to talk about why I spent $110,000 on this NFT!  TIME-STAMPED SHOW NOTES: [00:00] - Introduction [00:57] - The BAYC(Bored Ape Yacht Club) NFT  [03:00] - The Ape Festival! [04:00] - We all crave for having our own community  [04:33] - The beauty of the BAYC Community [05:11] - The relationship I built with the community is worth it [06:17] - What to expect when investing into something [07:08] - Outro   ——   ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer   ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/    ►Follow me on Instagram: https://www.instagram.com/ericosiu/   ————   Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/   Leave s

In this episode, I talk about the importance of using an NFT community manager, how they can bolster your NFT project, and how to go about hiring one. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:42] - Look for NFT-specific community managers on Discord [02:24] - The CMX job board is the best board for NFT community managers [03:27] - Twitter is also a great tool for the NFT community [04:05] - Why the community manager is the most important role for your NFT project [05:22] - Outro   ——   ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer   ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/    ►Follow me on Instagram: https://www.instagram.com/ericosiu/   ————   Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/

If you want to start an NFT project this episode is for you! Today, Eric provides a breakdown of four different ways to find NFT artists. Based on his own experience of creating his NFT project Leveling Up Heroes, Eric explains the whole process from finding the artist to negotiating the price, getting them excited about the project, communicating your vision, and working with them to completion. To find out how you too can create a successful NFT, tune in today! TIME-STAMPED SHOW NOTES: [00:28] A few of the different reasons people decide to create an NFT project.  [00:53] How to use Dribbble and Behance to find artists. [01:43] How to connect with an artist when you find one that you like.  [02:20] How to look for artists of different communities that have already done NFTs. [03:07] A guide to sourcing NFT Artists on Twitter. [03:43] What to consider when negotiating the price. [03:58] A sneak peek at Eric’s NFT project Leveling Up Heroes.  [04:13] Eric sheds light on the development of his NFTs a

It can be easy to dismiss NFTs as a fad or as unsophisticated cartoons, but doing so would mean missing out on some very exciting developments happening in online investment and the broader digital landscape. In today’s episode, Eric unpacks the key features you should be looking out for when you decide to invest in long-term NFTs. Some of the most rewarding NFTs to purchase are ones that have a built-in sense of community, where you have the opportunity to meet up with other participants and gain access to exclusive events and content. Another key indicator of an NFT that has long-term potential is one that has a clear roadmap for how it plans to develop in the future, whether it’s expanding the brand or hiring increasingly skilled artists to elevate the product. Tune in to hear all about the NFTs that Eric has chosen to invest in and why a long-term mindset is crucial! TIME-STAMPED SHOW NOTES: [00:15] Introducing today’s topic: How to invest in long-term NFTs. [00:46] The exciting time we find ourselves

The Pandora Papers are leaked files from 14 offshore service providers that tie more than 330 public officials, including 35 world leaders, to an offshore fortune. The International Consortium of Investigative Journalism shows how world leaders and public officials use offshore tax havens to hide assets worth hundreds of millions of dollars, resulting in the filing of a massive investigation. While there is a dominant narrative to side with the poor, today on Leveling Up, Eric suggests that hating on the rich is misguided, and suggests that we should filter this information ourselves and think critically about the incentive behind the actions of those involved. To find out more about the Pandora papers, what this means for you as a human being, and how you should think about this, tune in today! TIME-STAMPED SHOW NOTES: [00:29] What the Pandora Papers are and some of the people implicated. [01:14] Who’s behind the leaked files. [01:33] Why Eric believes the media is incentivized to do this. [03:07] How

TikTok has just hit one billion monthly active users, and while it’s great to see a social media company that isn’t owned by Google or Facebook thrive, it’s worth asking what the long-term potential of the company could be realistic. In this episode, Eric looks at the young creators that are succeeding on the platform and unpacks TikTok’s algorithm and its capacity to facilitate videos going viral. Tuning in you’ll hear Eric break down how these creators are achieving success by diversifying into other channels, and how the earning potential of YouTube creators stacks up against those of TikTok. We break down why TikTok lags behind in discoverability and why Eric believes that YouTube has superior long-term potential. Tune in today to get the lowdown on all the social media platforms and more! TIME-STAMPED SHOW NOTES: [00:15] Introducing today’s topic: How TikTok hit 1 billion monthly active users and what that means from a business perspective. [00:58] What the earnings look like for TikTok creators in g

Thanks for tuning in to Leveling Up! On today’s show, Eric shares how he is building a path to $100 million in annual revenue through his various businesses, which are all built around the philosophy and mission to level up the world and empower others to do so too. You’ll hear why he buys other agencies and prioritizes upskilling and educating his employees. Eric also lets us in on why he has chosen to invest in MicroAquire, what the pre-built terms are that have created trust in his business, and why he believes that long term growth is created by looking at mission, vision, and values. Tune in today to hear more!  TIME-STAMPED SHOW NOTES: [00:37] The different businesses Eric has: Single Grain, Clickflow, the Leveling Up education products, and the marketing school he runs with Neil Patel,  [02:35] How everything is built around the philosophy and mission to level up the world.  [03:00] How Eric’s businesses work to further the message of leveling up the world, and empowering others to do so too.  [0

The wealthy aren’t wealthy because they’re good at saving. They're wealthy because they know how to make their money work for them. In today’s episode, Eric provides six great tips on how the wealthy build wealth. From reinvesting profits to using money optimally, there are many ways to grow your nest egg. Tune in to hear it all! TIME-STAMPED SHOW NOTES: [00:21] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:20] Sometimes, wealthy people keep secrets, but today, we are telling you some of them. [00:37] Businesses are there to help stakeholders, so it’s important to reinvest back into the business. [02:05] Decide what kind of business you want; taking profits out slows growth. [05:26] Think about how to put your money to optimal use.  [05:37] Mindset matters, so work on it! [07:14] Mentorship and masterminds are great spaces for you to grow. [07:44] Think about the tax advantages you can try to get.  [08:46] Saving isn’t going to get you any

How I went From Minimum Wage to Millionaire - and How You Can Too On today’s show, Eric shares his experiences with us and tells us more about how he went from minimum wage and getting fired multiple times to placing bets and finding the growth opportunities within the struggles to become a millionaire. He’s breaking it down so you too can level up, take that bet and change your life. He encourages side hustles which help you build up more experiences, changing your perspective and looking at work as a game, feeling more engaged, and having a sense of flow which will make you unstoppable. If you’re feeling stuck looking at your pay scale and wanting more, then this show is for you! TIME-STAMPED SHOW NOTES: [00:15] Eric introduces the topic by talking about the timeline of his career and shares his experiences. [01:07] Hear more details about the different jobs Eric had and how his pay scale changed. [03:20] How digital marketing made Eric level up.  [05:00] What Eric learned about diversifying himself

The story of Mailchimp's recent acquisition by Intuit for $12 billion is such a fascinating example of the power of bootstrapping a business with a long-term plan. In today's episode we take a closer look at this deal and the lessons it presents for us, for whatever size of the company you are running! To introduce the topic, we go over some quick definitions and important concepts, looking at how bootstrapping plays out under different models, and what has made Mailchimp's journey unique. Far from perfect, the path that Mailchimp and their leadership have taken exemplifies the winding road that entrepreneurs, SaaS companies, and many startups have to take towards a big payout like this. So for all this inspiring and thought-provoking information on one of the biggest current stories in online business, be sure to join us on Leveling up! TIME-STAMPED SHOW NOTES: [00:07] Before we jump into today’s episode, please rate, review, and subscribe to the Leveling Up Podcast! [00:48] A quick definition of bootstr

Today’s guest is Chris Herd, the CEO and founder of Firstbase which is an all-in-one SaaS platform for the supply and management of assets and equipment to remote workers. After founding a remote financial technology company, Chris discovered the challenges of having a remote team which led him to found Firstbase. Since late 2019, the company has now raised over $15 million, a lot of which can be attributed to Chris’s presence on Twitter. Today he explains how he managed to generate 80 million Twitter impressions in the space of a year and how he has used the platform as his primary acquisition channel, as well as a great tool for building relationships with key decision-makers at some of the biggest investment companies and venture capital firms in the world. Tuning in you’ll hear Chris’s advice on what type of content to share, the importance of consistency, the role of spontaneity, and how to inspire conversation through the platform. Chris also shares some profound insight into the future of remote work o

The Dentist that Built a 32,000 Member Community Which he Leveraged into Scalable Revenue Today’s guest is Dr. Glenn Vo. Not only is he a practicing dentist who used his dentistry and entrepreneurial skills to build a multimillion-dollar practice, but he is also the founder and CEO of Nifty Thrifty Dentists, a dental company that connects dental professionals with other dental companies through discounts and deals. In this episode, he explains how he built a 32,000 member community on Facebook and leveraged it into scalable revenue. Find out how Glenn only works two days a week, why all of his other revenue streams have much more potential than his practice, and the importance of having the right ‘why’. As the author of the book Industry Influencer, Glenn is passionate about helping people to become industry influencers in their fields and build their own empires. Tune in to find out discover the importance of creating a platform, how to go about building a community, and what mistakes to avoid. Find out how

Today, Eric talks to Max Rofagha, the founder of Finimize, a newsletter that makes news from the world of finance so simple that anyone can understand it and become their own financial advisor. Max shares how he came up with the idea, how he originally started a website, and why he adapted it to a newsletter. In this episode, he provides some insight into the timeline of the business, how the company makes money, and how, in a short space of time, this email community has grown to over one million subscribers. Tuning in, you’ll hear his thoughts on paid ads, how he goes about finding the best writing talent, and why he hires analysts, not journalists. Find out Max’s thoughts on the creator economy and where he sees it going, as well as the trends he’s excited about in this space. To hear some tips on helpful books and resources Max uses to level up his own skills, and insight into where he sees opportunities in the creator economy and the world of business in general, tune in today!    TIME-STAMPED SHOW NOTE

Today’s guest is Lori Harder, a self-made millionaire, bestselling author of A Tribe Called Bliss, and the top-rated podcast host of Earn Your Happy and co-host of Girlfriends & Business. She is also in the process of building a new empire as the founder and CEO of LitePink which is the best tasting low-calorie, low-sugar premium rosé wine seltzer, created to help you drink and connect better. Lori sheds some light on how growing up in a conservative religious community influenced her career path and helped her to realize that “Your environment is stronger than your willpower.” She explains how her career in the fitness industry, and then personal development, led her to her current venture. Discover how LitePink works and makes money, why they’re selling direct to the consumer, and how Lori has uniquely found investors that have something to offer beyond just money. Lori explains the company’s marketing strategy, the value of surveys, and why they are contracting out instead of hiring in. Hear about her cont

Today’s guest is Kevin David a software entrepreneur and content creator who started off in e-commerce and now owns multiple eight-figure businesses. He made his first YouTube video just over four years ago and has now been viewed more than a billion times across different social media platforms, where he shares his expertise on e-commerce and gaining financial freedom. Tuning in today, you’ll hear how he first achieved success in e-commerce, transitioned into e-commerce software, and how he started all three of his software companies from the ground up. He explains how he was able to shift his mindset by surrounding himself with good people and filling his head with great books, of which he provides a number of examples. In this episode, find out why Kevin pays his CEOs so much, how he developed his social media content strategy, and how he built up his email list. As someone who has perfected the art of leveling up, Kevin is full of profound advice, so tune in today!  TIME-STAMPED SHOW NOTES: [00:43] Kev

Today we are going to talk about what to look for in an M&A deal! Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s guest is Matt Gunnin, the CEO and Co-Founder of Esports One which is the first real-time fantasy platform that makes watching esports competitive. He explains how he came up with the ingenious idea to gamify watching esports, how Esports One works, and how it’s different from traditional fantasy platforms. Tuning in, you’ll hear how it makes money, why retention is high, and why the concept seems to be working so well. Find out how Matt is growing the business, the role SEO plays in this, and how Matt is using Clubhouse to open up new ways of innovation and help level up the industry. Matt also shares his views on NFTs, and how he sees them being incorporated into the arena of esports. For all this as well as a sneak peek into the future of the platform and its upcoming games, tune in today! TIME-STAMPED SHOW NOTES: [00:36] Some background into the games Matt has played and is still playing. [01:12] What Esports One does, how it’s different from traditional fantasy platforms, and how it makes mone

Today we are going to talk about the questions you should be asking the other team! Learn more about your ad choices. Visit megaphone.fm/adchoices