While She Naps With Abby Glassenberg

On today's episode of the Craft Industry Alliance podcast, we’re talking about online learning with my guests Ursula Morgan and Julie Roehm. Ursula is the CEO of Creativebug, the award-winning DIY art and craft instruction site with 1,000+ videos for all skill levels. For $9.95/month, consumers have an all-access, no boundaries pass to all their creative interests. In her role as CEO Ursula grew subscriptions by 533% in her first year, a further 75% in year two, and 60% in year three. Creativebug under Ursula’s stewardship was acquired by JOANN stores in April 2017. Julie Roehm is the Founder and now Vice President of Partnerships and Operations at Creativebug. Before founding Creativebug she spent 15 years in the financial services industry where she managed a team of user experience designers to create exceptional customer experiences. We begin this conversation by talking about what Creativebug offers today and how Julie and her co-founders came up with the idea for the company originally. Creativebug has

On today's episode of the Craft Industry Alliance podcast we're talking about building a career as a quilter with my guest, Molli Sparkles. Molli Sparkles is a multi-award-winning quilt maker who describes himself as a quiltmaker to the stars, fearless leader of the Glitterati, and spiller of truth tea. He blogs at MolliSparkles.com, and is a regular columnist for Make Modern and Textile Fibre Forum Magazines. His quilts have been exhibited and sold internationally, with a flair for humor, subversion, originality, and self-worth. +++++ This episode is sponsored by Quilt Photography Co. Beautiful photos of your quilts are within reach. We've made it easy for you - pick your package online, drop your quilt in the mail, then sit back and relax. Your quilt will be pampered and mailed back, and you can access your online gallery with the simple click of a button. Use the coupon code WHILESHENAPS to get 50% your first order. Visit Quilt Photography Co. today! +++++ Please note that this show used to be called the W

On today's episode of the Craft Industry Alliance podcast we're talking about going from blogger to author and teacher with my guest, Anne Weil. Anne is the creator of the blog Flax & Twine and a designer of patterns and projects that have been published by Martha Stewart, Design*Sponge, Elle Decor, Real Simple, and the Huffington Post. The author of Weaving Within Reach (affiliate link) and  Knitting Without Needles (affiliate link), Anne teaches classes nationwide at art retreats and local yarn stores and online at Creativebug.com and Craftsy.com. She lives in Denver, Colorado, with her family. I was lucky to have Anne visit me in my studio for this interview while she was in town as part of her book tour. It's always especially nice to be able to record an interview in person. Catch up with Anne on Instagram to see what's she's up to and visit her shop to browse all of her books, patterns, supplies, and kits. +++++ This episode of the While She Naps podcast is sponsored by Search Press North America, b

On today's episode of the Craft Industry Alliance podcast we're talking about building a handmade clothing brand with my guest, Courtney Chu, of the handmade clothing brand CourtneyCourtney. Courtney Chu was trained as an industrial designer and worked as a children’s fashion designer.  She’s obsessed with transforming and saving clothing from landfills through children’s and pet clothing.  Currently, she’s creating memorable, lasting pieces that enhance any adventure through her brand, Courtney Courtney! According to Courtney, every color goes together, or she makes them go together. I love this mantra! +++++ Today’s episode is sponsored by Amy Barickman founder of Indygo Junction. IndygoJunction.com is your source for books & patterns in both print & PDF format. Indygo Junction produces designs for home & fashion as well as an extensive selection of apparel patterns including their popular Indygo Essentials line. Be sure to visit Indygo Junction's blog for fabric & notions giveaways celebrat

On today's episode of the Craft Industry Alliance podcast we're talking about building a career in as an expert in the quilting industry with my guest, Ebony Love.  An award-winning author and quilter Ebony is recognized as one of the leading experts in fabric die-cutting techniques. She’s best known as the author of The Big Little Book of Fabric Die Cutting Tips and the featured long arm columnist for Quilty Magazine, though she regularly contributes to other magazines, videos, and television programs. She’s fond of blindingly-bright prints and takes a contemporary approach to traditional designs. Her website is http://lovebugstudios.com +++++ This episode is sponsored by Crosscut Sewing. Located in Melrose, MA or online at CrosscutSewingCo.com, Crosscut offers fun and modern fabric for all of your sewing projects.  In addition to quilting cotton, Crosscut offers a variety of apparel fabrics like denim, chambray, jersey knit, canvas, corduroy, flannel and more.  Use the code WSN18 to save 20% on your next fa

In this episode of the Craft Industry Alliance podcast we're talking about creating a quilt show with my guest, Matt Reese. Matt is the owner of Road to California, the premier consumer quilt show west of the Rocky Mountains. Road to California features over 1,000 antique, traditional, art, and modern quilts and awards over $92,000 in prizes to artists from all over the world. 190 vendors come to the four day event at the Ontario Convention Center in Ontario, California where 39,000 people gather come to see the show, shop, and take 225 classes. Matt recently bought the show from his grandmother, Carolyn Reese, who has owned and run Road to California since 1990. +++++ Today’s show is sponsored by Hello Atelier, the podcast that takes you inside the artist’s studio. Join host Betsy Blodgett as she sits down with quilters, textile artists, ceramicists, painters and more – many in their very own studios. Further immerse yourself in creative worlds by visiting www.helloatelier.org to see photos from our studio v

On this episode of the Craft Industry Alliance podcast, we're talking about running an online and brick-and-mortar fabric shop with my guest, Kelly Stevens of Superbuzzy. After finishing graduate school and some years working in higher education administration, Kelly rediscovered an early love of textiles and design in the late 1990s. Upon discovering Japanese craft books and modern Japanese fabrics, an obsession was born that later turned into the concept for Superbuzzy. The shop opened online in 2006, and then moved to a flagship storefront located in Ventura, California in 2011.  +++++ Today’s episode is sponsored by WEFTY. WEFTY started in a garage on a 3D printer and has grown to include patterns, products, and workshops. WEFTY's first product, the WEFTY Needle, is the only needle made by a weaver designed specifically for use with fabric strips and bias strips. Create beautiful woven projects with quilting cottons. Curious? Check out WeftyNeedle on Instagram to see what it’s all about.  +++++ Please not

Please note that we had audio recording issues with this episode. We did our best in post-production, bug the audio quality is not up to our usual standards. We apologize. On this episode of the Craft Industry Alliance podcast, we're talking about elevating haberdashery with my guest, Carolyn Denham. Together, Carolyn and her husband Roderick Field are the owners of Merchant & Mills, a fabric, notions, and patterns company based in the UK. They founded the company in 2010 with the intention of bringing style and purpose to the overlooked world of sewing. Merchant & Mills products are stocked in retailers all over the world and the company has collaborated with London’s V&A Museum and with Alexander McQueen. The pair have published three books that aim to enable and inspire more people to find the satisfaction of simply making. Carolyn has a degree in fashion design and has worked in New York, Italy, and London. We had an issue with the sound quality on this episode. Carolyn has a fantastic story t

On today's episode of the Craft Industry Alliance podcast, we're talking about wool and texture and embroidery with my guest, Sue Spargo.  Sue is an internationally renowned designer, teacher, and textile artist. She’s authored several books including Creative Stitching and teaches on Craftsy as well as keeping up a rigorous travel schedule. 35 of her quilts were exhibited at the International Quilt Show in Houston in 2017 and in Chicago in 2018. Born in Zambia and raised in South Africa, Sue’s work is influenced by the color, energy, and simplicity of traditional African design. Today, her business is based in Ohio where a staff that includes several of her children prepare and ship a wide range of hand dyed and mill dyed wools, threads, kits, notions, and patterns from SueSpargo.com. We talk about Sue's collaboration with Wonderfil, her intense travel and teaching schedule, how she has successfully brought three of her four children into her business, self-publishing, and more. Sue doesn't sell her quilts,

On today's episode of the Craft Industry Alliance podcast, we're talking about textile design with my guest, Jen Hewett. Jen is a printmaker, surface designer, textile artist and teacher. A lifelong Californian, Jen combines her love of loud prints and saturated colors with the textures and light of the California landscapes to create highly-tactile, visually-layered, printed textiles.  Jen’s first book, Print, Pattern, Sew: Block Printing Basics + Simple Sewing Projects for an Inspired Wardrobe, was published by Roost Books in May 2018 and her first line of commercial fabrics will be available with Cotton+Steel in August 2018. Jen and her dog Gus live in San Francisco, two blocks from Golden Gate Park, and three miles from the Pacific Ocean. +++++ Inspire your creative spirit with Indygo Junction books & patterns! Visit our Indygo Junction Blog to learn more about fabrics and techniques as well as giveaways & events. Join our Facebook Sewing Pattern Group and receive our Everyday Dress Pattern! Use c

On today’s episode of the Craft Industry Alliance podcast we're talking about the business of fabric with my guest, Aaron Hoffman and Hailey Hoffman Chisholm of Hoffman California Fabrics. Together, Aaron and Hailey represent the fourth generation of the Hoffman family working in the company that will hit its 94th anniversary later this year.  Hailey works as marketing and sales associate. Her mother, Robin Hoffman Haack, is the chief financial officer. She is the youngest Hoffman working at the company. Aaron launched the Me+You brand to offer hand-dyed solids and batiks featuring minimalist graphic designs over solid backgrounds. His goal was to make batiks more appealing to quilters pursuing the modern aesthetic in their projects. Aaron’s father is Tony Hoffman, the company CEO. Walter Hoffman, who still works daily in the office, is grandfather to Aaron and Hailey. Hoffman California Fabrics is deeply rooted in surfing culture and popularized Hawaiin surf prints in American fashion beginning in the 1950s.

On today’s episode of the Craft Industry Alliance podcast we're talking about art as community organizing with my guest, Shannon Downey. Shannon Downey is an instigator. Currently, she is the Director of Development for Asian Americans Advancing Justice in Chicago where she raises funds to grow and protect immigrant and refugee rights and power through civic engagement and language access. She’s also adjunct faculty at Columbia College and DePaul University where she teaches Creatives how to build empires that will pay the bills and change the world. Shannon is best known, though, by her alias – Badass Cross Stitch – where her shenanigans tend to get the most attention. In this role, Shannon is a community organizer disguised as a fiber artist and craftivist. She blends politics, activism, and art into projects that are designed to inspire others to take action, think, discuss, engage with democracy and their community, and find some digital/analog balance to boot! Her work has recently been featured in Vogue

On today’s episode of the Craft Industry Alliance podcast we're talking about blogging and writing a book with my guest, Florence Knapp. Florence is a quilter and dressmaker. For over a decade she has kept a blog, Flossie Teacakes, where she shares her adventures with a needle and thread and the life that goes on around her stitching. During this time she has designed sewing patterns and her work has been featured in various magazines, as well as in a book produced by the V&A Museum. Florence’s early years were spent in England and Australia, where her childhood homes were filled with vibrant color and intense pattern. As an adult, she found quiltmaking offered the perfect canvas on which to continue to embrace these things, as well as to indulge her love for small-scale precision work through fussy-cutting and English paper piecing. In May 2018 her first book, Flossie Teacakes’ Guide to English Paper Piecing, will be published. +++++ This episode is sponsored by Ettie & Marion. Ettie and Marion creat

On today’s episode of the Craft Industry Alliance podcast we're talking about building a career as a quilter, teacher, and designer with my guest, Leslie Tucker Jenison. Leslie is an artist who makes contemporary quilts. She creates surface designs with dye and paint, and photography frequently informs her designs, either literally or by way of inspiration. Leslie has been a guest on The Quilt Show, Quilting Arts TV, Fresh Quilting, and more. Leslie’s work has been featured in numerous publications including Quilting Arts, Modern Quilts Unlimited, and Where Women Create: Quilters, as well as numerous books. Her work has been shown internationally and is part of corporate and private collections. She’s also a fabric designer for RJR fabrics.  We talk about shifting careers from being a nurse to being a quilter, studying with experts like Nancy Crow, training yourself to be unafraid of experimentation, and using digital design as a creative avenue. Leslie shares how she began designing commercial fabric for RJR

On today’s episode of the Craft Industry Alliance podcast we're talking about building a career as a fashion design expert with my guest, Lesley Ware. Lesley helps young fashionistas of all strips discover their personal style and talents through fun and creativity. Her passion for inspiring young people began when she earned her degree in elementary education and continued when she orchestrated a national program for the Girl Scouts. She has previously written two books on style and fashion design for girls, Sew Fab: Sewing and Style for Young Fashionistas and My Fab Fashion Style File (Laurence King). Her 3rd book, How to Be a Fashion Designer, was released last month published by DK Books. Lesley teaches at The Parsons School of Design, The Metropolitan Museum, Museum of the City of New York and other arts institutions in New York. Her sewing studio is based in Brooklyn where she is designing a capsule collection based on a recent road trip to Kentucky with her dad.  Lesley interacts with young people ever

On today’s episode of the Craft Industry Alliance podcast we're talking about building an audience around your creative passions with my guest, Lauren Fairweather. Lauren Fairweather is a YouTube content creator, Etsy seller, and independent musician who runs all of her creative businesses from home. This YouTube NextUp winner and mom of one has created videos for many companies including HGTV, SyFy, Simplicity, Intel, and Guitar Center and she recently starred in a video course for YouTube's Creator Academy. When she can get out of the house, Lauren enjoys speaking on panels, selling her handmade work, and performing her original music at online video and nerd-themed conventions around the world.  We talk about getting comfortable being a super fan, building an audience on YouTube, Patreon, and much more. +++++ This episode is sponsored by Spoonflower. If you’re a creative person who loves to design, there’s nothing quite like the feeling of seeing your art printed onto fabric, or better yet — seeing someone

On today’s episode of the Craft Industry Alliance podcast we're talking about owning a quilt shop and a premier quilt show with my guest, Jean Wells. Jean is an art quilter who is inspired by nature and the world around her. She’s also the owner of The Stitchin’ Post, a quilt shop in Sisters, Oregon that she’s owned for 43 years, and the founder of the Sisters Outdoor Quilt Show, a world-renowned show that attracts tens of thousands of visitors to Sisters Oregon each July. She’s the author of over two dozen books, is a popular workshop leader and presenter, and the winner of numerous national awards in the quilting industry. +++++ This episode is sponsored by Rebecca Bryan of Bryan House Quilts. Bryan House Quilts, is offering a new online workshop, “Playful Color Theory for Quilters”, at the end of March! Head on over to Rebecca’s website bryanhousequilts.com for more details and to sign up for her newsletter. Listeners are welcome to a 20% discount on all Rebecca’s online workshops by using the code abby20

On today’s episode of the Craft Industry Alliance podcast we're talking about building a career in the sewing industry with my guest, Mathew Boudreaux. Mathew Boudreaux of Mister Domestic learned to sew as a kid, but never really got into it until he had his daughter Helena, who is now four and a half. He thought it would be a great way to connect with her if he could make her cool clothes. With a new motivation to up his attention-to-detail, the quality and coolness far exceeded even his own expectations. Once he started posted his projects on social media, the quilting world quickly took notice of his fearless use of color and print, incomprehensibly fast output, carefree enthusiasm and humor, and ability to seek out, acquire and share new skills. Several years ago Mathew began posting photos of the things he was sewing on Instagram, not knowing that there was an online sewing community. Through the comments on his posts he was introduced to other makers and realized that he could launch a business in the h

On today’s episode of the Craft Industry Alliance podcast I'm talking with Melanie Ham about YouTube.  Melanie is a YouTuber and blogger who loves to create and share easy to follow sewing, quilting and crochet video tutorials to empower your creativity. She discovered sewing shortly after graduating with an art degree with emphasis in art history from California State University of Northridge when she found herself with more time on her hands after her husband joined the U.S. Army in 2007. Along the way she picked up crochet because it was easy to travel with and in the fall of 2010 made her first quilt.  What started out as a way to be creative and stay busy turned into an obsession and by 2011 had started a blog and YouTube channel.  She now has over 400,000 subscribers on YouTube with over 32 million views and has grown to include premium content on melaniesmakers.com as well.  After living in Alaska and Hawaii with the Army, she and her husband Robert, two cute kids, one new rescue puppy and her trusty s

On today’s episode of the Craft Industry Alliance podcast we're talking about quilting and art history with my guest, Casey York. Casey has sewn for most of her life and has been making quilts for a decade. Initially inspired by the graphic possibilities of appliqué, she has worked in the quilting industry to push the boundaries of this tradition with her graphic, contemporary designs and patterns. Casey received her Ph.D. in art history in 2012 and is known in the quilting industry for her two books, Modern Appliqué Illusions (2014) and The Appliqué Book (2016). Her first line of fabric, Fine|Spun, Volume One, was released by Studio 37 Fabrics (a division of Marcus Textiles) in the summer of 2017. She invites you to visit her website, casey-york.com, to learn more about her work. We talk about how to get a fabric line with a major manufacturer, the benefits of writing craft books, and how Casey applies her academic background in art history to the artwork she's producing now. +++++ Today’s show is sponsored