Sinopsis
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know, But Didn't Know What to Ask is for you. You will hear about statistics, scenarios and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts--anything that will get your book and YOU as the author--to the next, next level of success. Sometimes, it's one step at at time; others you will leap frog up the ladder. As The Book Shepherd, Dr. Judith Briles is in and each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. If there is a book in you, then you will want to listen and learn each and every week.
Episodios
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Tips & Strategies for Blogging Power 06-02-2021
25/06/2021 Duración: 58minThis week’s is about the power of blogging—why you should and how to be successful on the AuthorU-Your Guide to Book Publishing podcast with Host Dr. Judith Briles. She reveals: -How to set up a blogging strategy that works for you—not someone else’s. -How to shout out your blog once you create it. -How to pull new blog ideas together in a nano-second. -How to make money via blogging. Blogging takes a commitment. As an author, you are an expert in something. Most likely, that will be the seed of yours. You will need to sprinkle in your creativity to bring the spark that attracts readers. Your blog isn’t a passive venture—you need to shout it out every time a new one pops. Your listening takeaways include: -The Who, Where, Why, Why, and When of your blogging -What the essential components of every blog must include. -The secret sauces that every blog must have. -The power of repurposing blogs and steps on doing it to make the SEO gods happy. And, of course, much more. Tune in for lots of ideas and how
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Crowdfunding 101- Tips & Strategies 06-17-2021
18/06/2021 Duración: 58minThis week is about the power of using and implementing a crowdfunding campaign for your book—or any project that is in your wheelhouse. AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles as she reveals how: -Crowdfunding moneys can be used to print your book. -Crowdfunding moneys can be used to push out a marketing and publicity campaign. -Crowdfunding moneys can be used to spin off a screenplay. -Crowdfunding moneys can be used to seed your next project. -Crowdfunding can build buzz for your, your expertise, your book. Crowdfunding is work—don’t kid yourself. It will take some time and definitely energy. You will need to sprinkle in your creativity to bring the spark that becomes a magnet to attract crowdfunding participants you have no previous connection to. Your listening takeaways include: -The Who, Where, Why, Why, and When of your campaign. -What the essential components of every campaign must include. -The secret sauces that every campaign must have. -Judith's cheat sheet for crowdfundi
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Amazon Bestseller Campaigns Are Gold for Authors! 06-10-2021
11/06/2021 Duración: 56minThroughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of creating an Amazon Bestseller Campaign and become a true #1 on its platform—not for an hour … for many days. It’s a book marketing platform that should not be ignored. -Can being a #1 bestseller on Amazon make a difference in your book marketing forward? -Can it enhance your influence factor and expertise? -Can it increase your book sales? Why YES … YES being able to claim that you and your book is a #1 Amazon bestseller can. Whether you have a new book; one that has been limping along; or one that is an “oldie” but a “goodie”, participating in my Amazon Bestseller Campaign class is what this book coach and doctor recommends. It takes a little work, minimal moneys, and some of your time. The sooner you commit to start on the path on both, the better for your influence building, your social media presence, and of cour
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How Speaking Can Morph Your Book Sales 06-03-2021
04/06/2021 Duración: 58minThroughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of speaking. It’s a book marketing platform that should not be ignored. Can speaking on your book … your expertise … morph your book sales? Why YES … YES it can. And the sooner you start speaking on both, the better for your influence building, your social media presence, and of course, your book sales. Your listening takeaways include: -Why you should be speaking on your book and when to start. -When to start charging and what to charge for your speaking fee. -Why handouts are a must and what each should always include. -The key components that every presentation needs. -Why every presentation should have a contract, even free ones. And, of course, much more. Tune in for lots of ideas: AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 7,000,000 listeners have downloaded various shows for practical pu
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Author Smarts Create Collaborative Partnerships 05-27-2021
28/05/2021 Duración: 58minWould you like to have a sponsor for your event? How about a partner to support you and your book? Or, one that just likes to cross-promote you? Ideas are here in this episode of AuthorU-Your Guide to Book Publishing podcast with Dr. Judith Briles and her guest, Philippa Burgess. It's all about creating and building collaborative partnerships. Takeaways include: -what is a collaborative partnership and why would an author want to build them; -how to get sponsors for events; -tips for authors to get sponsors. Tune in for lots of ideas: AuthorU-Your Guide to Book Publishing podcast.
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How to Get Books into Bookstores 05-20-2021
21/05/2021 Duración: 55minGET Key Questions to Ask a Bookseller Before a Book Is Published … and After It’s Available Authoring and publishing a book is a major event. And accomplishment. Your local bookstore could be the door opener at the beginning of the process; during; and post when you have book in hand. Do you know what steps to take in engaging a bookseller … what specific questions you should ask … plus what exactly you should be giving one about you and your book? You will get them is this edition of AuthorU-Your Guide to Book Publishing with host Dr. Judith Briles and her guest, Daron Mueller, the contact for local authors and one of the premier independent bookstores: the Tattered Cover Bookstore in Denver, Colorado. Start with Pre and During book development including what to do 3 to 6 months prior to publication: -Why you should attend store events. -Ideas on building your support community. -Items you should be doing online. -What to include on your website. -How to reach out to a distributor. -Tips on bold spine d
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How to Get Your Books into Schools 05-13-2021
14/05/2021 Duración: 58minJane Wood, author of Schools: A Niche Market for Authors joins Dr. Judith Briles for a lively and informative hour of how to get your books into schools; who to contact; strategies to get schools to buy your books for all classrooms; along with tips to engage students from the get-go. You will take away: -What the most important criteria is when trying to market books to schools. -How to determine if a book reinforces a school’s curricula. -When it’s time to develop additional educational resources for a book. -Learn the two most important resources to contact at the schools. -Strategies on ways to make money selling to schools. -How to get classrooms to buy full sets of books. -How to make money three ways when working with schools. -Tips on developing presentations for students. -How to develop dynamic presentations for an author visit. -Identify book sales opportunities to education-related groups. Listen in to the AuthorU-Your Guide to Book Publishing latest podcast via the show’s podcast page or oth
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How to Create VideoBooks for Children 05-06-2021
07/05/2021 Duración: 58minImagine creating a book that children who are visually impaired can "hear" and "read". If you are a children's author, it's time to discover the power of Imagination VideoBooks. Richard Rieman of Imagination Videobooks creates the ultimate book for kids who are blind or partially blind. He joins AuthorU-Your Guide to Book Publishing host Dr. Judith Briles for a fun, informative, and inspiring hour. Get ready to discover: -How to convert a children's book into a videobook. -How character characters turn a text and -How to submit your book for consideration to create a videobook. -Get a free copy of Richard Rieman's book--The Author's Guide to AudioBook Creation. Listen to the best author and book publishing podcast for author success on AuthorU-Your Guide to Book PUblishing now on iTunes, GooglePlay and Amazon Music!
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How to Make Money Speaking on Your Book Show 04-29-2021
30/04/2021 Duración: 58minDid you know that most authors and speakers are dismal at leveraging their book ... their expertise? Yup, it's the truth. In this episode of AuthorU-Your Guide to Book Publishing, speaking industry expert Lois Creamer joins Dr. Judith Briles for an hour revealing the hybrid of speaking to come PLUS how to truly leverage your expertise and book selling. -How the speaking business will change post COVID. -How to get to the real decision-maker in any organization. -How to monetize your message. -How to develop your positioning statement around your book. -How to start leveraging your expertise. Listen in to two experts who "get" speaking and how it can soar your publishing success on the AuthorU-Your Guide to Book Publishing podcast. http://bit.ly/BookPublishingPodcast
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What It Takes to Market a Book Successfully podcast 04-22-2021
23/04/2021 Duración: 58minIntegrating PR and Marketing is an essential element in today’s book marketing landscape. Joining Judith Briles for this episode is 30 years plus PR veteran Brian Feinblum and creator of the BookMarketingBuzzBlog. Your takeaways include: -10 essential strategies and tips to market a book successfully. -Savvy tips for finding a media person or group to pitch to. -What really works for authors, and what doesn’t. -Crucial question for all authors: what do you bring to the table? -Why authors do what they do is all within their brand. -And of course, much more. You will get plenty of essential author tips for PR position plus how to build book marketing buzz within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles.
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Instagram Power and POP Part II 04-15-2021
16/04/2021 Duración: 01h04minInstagram Marketing Strategies and Tips, Part 2 It's a huge WOOT for authors. Get ready for Part II of the two-parter started last week … all around what makes Instagram tick and how to get it working for you, your influence building, and your bookselling. Think Instagram marketing strategies, POP, and power. - How to stay out (or get out) of Instagram Jail. - Identify Instagram filters and how do you use them. - Create “grids” of posts that roll out a story that attracts followers and comments. - Discover the “secret sauce” portal found on Facebook to post from. It’s another fast hour that sprang boarded from last week’s Part I … You will get plenty of essential author tips for using Instagram—including what you need to know to get started within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles and her guest, Jules Marie, social media expert. Listen in at: http://bit.ly/BookPublishingPodcast
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Instagram Marketing Tips Part I 04-08-2021
09/04/2021 Duración: 58minWhy is Instagram so darn popular? One answer is that once the user—that’s you—get how to use it, it’s fun. And, Instagram can put a user in “Instagram Jail” if community rules are violated. Do you know what they are? And how to get it if you land in it? Oh-oh! This is a two-parter … all around what makes Instagram tick and how to get it working for you, your influence building, and your bookselling. Think Instagram marketing strategies. -What marketing strategies can be used to increase followers on Instagram? -What are Instagram filters? -Should you mention customers and partners with tags? -What’s the “story” about Stories? -What are the tools that will make it easy-peasy to post? A fast hour that begged for a Part II … it’s coming! You will get plenty of essential author tips for using Instagram—including what you need to know to get started within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles and her guest, Jules Marie, social media expert. Listen in at: http://bit.ly
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Publishing Tips and Trends for 2021 show 04-01-2021
02/04/2021 Duración: 57minBook Publishing Expert and The Book Shepherd Dr. Judith Briles takes a solo spin with the AuthorU-Your Guide to Book Publishing podcast today. The topic is success—your success as an author and for your book. Plus the top 10 publishing tips and trends for 2021. -Is there a book in you? How about lots of books? -Do you know the latest trends in book publishing for 2021? -should you be an indie publisher or work on creating a deal with a traditional publisher? -Do you know the power of creating a series and why you should, starting now? -Do you know the dollars, cents, and sense of publishing? All important questions to ask as authors enter the publishing maze. Get the answers now with Judith in an hour that is over in a flash. Listen in to the latest AuthorU-Your Guide to Book Publishing Podcast via @BookMarketing @JudithBriles @MyBookShepherd http://bit.ly/BookPublishingPodcast #bookmarketing #author #books #podcast #publishing #JudithBriles
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Publicist & Publicity Panache and Power for Authors 03-25-2021
26/03/2021 Duración: 01h02minIf you were thinking of hiring a Publicist to promote YOU or your BOOK, do you know what questions you should be asking? After all, you are interviewing someone … Today’s edition of AuthorU-Your Guide to Book Publishing introduces publicist and publicity expert DM Collins. You will take away: -The 3 questions would you ask of a potential publicist before hiring him or her. -How long you should use a publicist for best results. -What to expect to pay. -What tasks you should expect from your publicist. -What your publicist should expect from you. -How PR is linked to your book’s brand and your brand. -How to prepare for a potential interview. -What the benefit of having a video on your website does for you. You will get plenty of essential author tips for publicity—including what you need to know if you are doing a DIY campaign within the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles. Listen in at: http://bit.ly/BookPublishingPodcast
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Author tips for non-bookstore book marketing show 03-18-2021
19/03/2021 Duración: 58minWOWSA … discover why authors and publisher should sell to non-bookstores markets instead of bookstores. And, if you haven’t explored premium bookselling opportunities, you are missing out. You can via podcast with @BookMarketing @JudithBriles @MyBookShepherd today. An author’s dream marketing landscape is to have LARGE non-returnable book sales. Discover the steps to make it happen when “selling” is not what you want to do, don’t have time, or know how. Book Marketing expert Brian Jud shares insights, ahas, and plenty of “how-to” that include these podcast takeaways: -Hot tips for authors on how to sell books into retail venues. -Discover the perfect portal to sell your books to the military. -Super idea on how to get your books into airport stores … starting with bypassing the bookstore. Listen to the AuthorU-Your Guide to Book Publishing Podcast via @BookMarketing @JudithBriles @MyBookShepherd http://bit.ly/BookPublishingPodcast #bookmarketing #author #books #podcast #publishing #JudithBriles
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Sell Books on Amazon By the Truckload 03-11-2021
12/03/2021 Duración: 58minIt’s Amazon time on today’s podcast … Lot’s happening in the hour with Book Marketing Expert Penny Sansevieri, author of How to Sell Books By the Truckload on Amazon and book marketing cheerleader Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast. Your will learn: -How to avoid the most common mistakes that authors make when selling books on Amazon. -Tips on Author Central’s new look and tools. -The two early book marketing tips to embrace. -How to avoid one of the biggest mistakes authors make on Amazon—not knowing the ideal genre to be connected with. -Current hot trends for marketing on Amazon. -Why embracing brand marketing for your books will increase book sales on Amazon. -Understanding how others scan websites when they visit and how you can take advantage of their viewing habits. -Why it’s a mistake to straddle the wrong lane or be in too many genres. -Tips for using Amazon Ads. Listen in to the latest AuthorU-Your Guide to Book Publishing Podcast via @BookGal @JudithBril
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Injecting Creativity in Writing & Selling Children's Books 03-04-2021
05/03/2021 Duración: 58minInjecting creativity in writing children's books as an art form. Bestselling author Justin Matott has sold over 1.5 million copies of his books to superfans of all ages from 4 to 99. AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles and Justin Matott deliver a fast hour on the art revealing: -how to spark creativity -how to connect with an audience of any age -how to sell truckloads of books -tips for speaking at schools -how to recover from boo-boos ... and so much more Another author-terrific show from the AuthorU-Your Guide to Book Publishing podcast via @MyBookShepherd @JudithBriles. Show page: http://BookPublishingPodcast
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Essential Book Printing Questions Answered podcast 02-25-2021
26/02/2021 Duración: 54minHave you ever wondered how working with a printer different than working with a publisher? Today’s podcast is all about printing. With Host Dr. Judith Briles is Rebecca Humrich who has been working within book printing for over 25 years. As a sales representative with Sheridan Books, she has a bird’s eye view of the evolving changes and how the authors can take advantage of them. Answers to questions include: -How has the printing industry been impacted by COVID-19? What does it look like for 2021? -What should one expect when working directly with a printer? -What are printing trends for 2021? -What are the essential questions to ask any book printer before you go to print? -What size should my book be? -What timelines should authors expect in a print run? -Why can’t printers provide a ballpark estimate? -What are the most common file issues you see and how can they be avoided? Listen in and Learn on this episode of the AuthorU-Your Guide to Book Publishing podcast. http://bit.ly/BookPublishingPodcast
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How to Turn Your Book into a Speech 02-18-2021
19/02/2021 Duración: 57minAuthors want the secret sauce of how to create a speech that not only connects with an audience but delivers the bonus: selling more books. Premier speaking expert and coach Patricia Fripp joins Host Dr. Judith Briles. She reveals where to start in creating a speech based on your book; how to structure it; where to add stories and so much more. If speaking on your book and expertise is in your midst—and in my opinion, it should be—this is the podcast that will deliver oodles of ahas, how-to, and tips that will soar your success. -Get tips on how to REALLY know who is in the audience. -Embrace 5 essential steps to building an audience loving presentation. -Hot tips for authors to demystify and simplify the process for preparing and presenting a powerful presentation. -Discover 2 essential tips of how to deal with a speaking presentation time crunch. -Why there is no such thing as a free speech. -How to open and close a speech based on your book. -Discover 10 key tips for creating a speech that will soar you
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Zoom Tips for Authors to Connecting 01-11-2021
12/02/2021 Duración: 58minHost and The Book Shepherd Dr. Judith Briles invites Zoom expert Paul Griffin to join her for an ear-opening hour on how best to use Zoom for online engagement. If you want to: -ace Zoom meetings -tips for creating online Zoom meetings -how to create engagement on Zoom meetings -how to determine when it's time to move from free Zoom to paid Zoom -discover why you should always restart your computer before starting Zoom -takeaway technology best practices so you shine -and much more ... listen and learn on this episode of theAuthorU-Your Guide to Book Publishing podcast with Dr.Judith Briles The Book Shepherd.