Marketing Secrets

Why having resources will actually hurt you as an entrepreneur and how to become more resourceful. On today's episode Russell comes to you from his favorite place on Earth, Pirates Cove. He gives a mini tour of the premises and talks about how he was able to afford the $100,000 that it took to rent it by being resourceful. Here are some of the cool things in this episode: Find out how Russell was introduced to Pirates Cove and what he had to do to be able to afford to initially bring his family and friends there. Find out the difference between having resources and being resourceful. They sound similar, but they are not the same. And hear a rarely told story of how Russell was able to be resourceful early in his career to be able to afford to make his first idea come to fruition. So listen up and enjoy as Russell talks about how he was able to be resourceful enough to be at Pirates Cove without spending a single penny. Transcript - https://marketingsecrets.com/blog/how-to-succeed-when-you-have-no-reso

Segment recorded from the "Drop The Mic Show" where Russell takes 10 questions from funnel hackers and answers them live. On this bonus episode of Marketing Secrets Russell answers questions about marketing from other funnel hackers, including: How teenagers can use Clickfunnels to become more financially independent. How to find out if there is a market for your product. How Russell keeps his sanity and keeps his family happy while being a busy entrepreneur. How to move your business into higher ticket sales. How and where to put in an upsell in a supplement funnel. Whether or not you should be running multiple businesses or focusing on one core business. What one thing made Russell's business explode. What to do when you launch a funnel that doesn't work out. How to go about raising money for a non-profit organization. How to go from marketing just a product to marketing an awesome experience to be able to charge more. So listen in to hear Russell drop the mic as he answers these questions.

After working with tens of thousands of entrepreneurs, there is one common thing I've found that will instantly let me know if you'll succeed or fail. On today's episode Russell talks about how he could tell with 100% certainty within seconds of meeting an entrepreneur if they would be successful. Here are some of the interesting things to listen for in this episode: What quality does Russell see that successful entrepreneurs have and unsuccessful marketers are missing. Why Russell thinks that most people don't want to take the leap required to be successful. And find out how all this can also relate to other areas in your life besides business. So listen below to find out if you possess the quality that equals success or if you need to switch your focus in order to become successful. Transcript - https://marketingsecrets.com/blog/the-1-way-to-know-if-you-re-going-to-succeed-or-fail-before-you-even-start

How I got more done today then most people will get done in the next three months, and I did it by leveraging this one simple concept. On today's episode Russell is hanging out in a tent in the office because his family is out of town. He talks about how he gets stuff done quickly. Here are some of the awesome things you will hear in this episode: Find out why Russell is sleeping on a cot, in a tent in his office instead of at his house. Find out why it's important to find people with unique abilities to help you complete tasks quickly. And listen carefully and you may hear Russell read a newly finished script for the Etison Editor inside of Clickfunnels. So listen below to find out how over the last 14 years Russell was able to build up a good enough team to get tasks completed in a day that might take another company an entire quarter to complete. Transcript - https://marketingsecrets.com/blog/using-your-unique-abilities-and-others-to-get-crap-done-fast

People who read blogs... read blogs, people who watch videos... watch videos, etc... On today's episode Russell talks about figuring out a new formula for conversation domination on every platform. He also mentions the cool new way he's doing coaching. Here are some of the awesome things you will hear in this episode: Find out what cool new way Russell is doing coaching with his Inner Circle members. Hear what Russell just realized while trying to build his Dream 100 list by looking at his email list and Facebook list side by side. And see what the simple solution is to dominating the conversation in every platform. So listen below to find out why its important to realize that podcast listeners listen to podcasts. Transcript - https://marketingsecrets.com/blog/conversation-domination-and-the-dream-100

Why these things can and should move you forward as opposed to pulling you backwards. On this episode Russell talks about having entrepreneurial scars and why you should embrace them rather than be embarrassed of them. Here are some of the insightful things to listen for in today's episode: Why it's okay for entrepreneurs to fail and how to embrace your failures. Why taking risks and failing can be important for the future success of your business. And why Russell thinks bankruptcy was not only a gift from our founding fathers, but also a gift from God. So listen below to find out why it's okay to fail, as long as you are able to learn from your mistakes. Transcript - https://marketingsecrets.com/blog/entrepreneurial-scars

Who was J. Peterman and why should you care? On this episode Russell talks about taking inspiration for writing good copy from the J. Peterman catalog (of Seinfeld fame). Here are some of the fascinating things you will hear in this episode: Learn something new about Seinfeld, like that the J. Peterman catalog was actually a real catalog that really had great copy. Hear a couple of excerpts from the catalog that are amazing and see for yourself why it's so awesome. And find out how Russell made a book about copywriting seem sexy. So listen below to learn something new about Seinfeld that you can tell all your friends the next time you watch the show, while also being inspired by the amazing copy contained in the real catalog. Transcript - https://marketingsecrets.com/blog/a-little-known-marketing-secret-i-learned-from-seinfeld-and-it-has-nothing-to-do-with-email

A cool underground way to overcome your competitors. On today's episode Russell talks about planting seeds of doubt about his competitors in the minds of potential customers. He explains how he does it, and why it makes it not a matter of if they become Clickfunnels customers, but when. Here are some interesting things in this episode: Why it's okay to attack your competitors as long as they are number one and you are number two, but not okay once you become number one. How you can plant seeds of doubt so that eventually you will get the customer. And how all of that is similar to how people compete in sports. So listen below to learn how to plant seeds of doubt about your competitors so you can eventually win over the customer. Transcript - https://marketingsecrets.com/blog/planting-seeds-of-doubt

The secret from going from zero to a million dollars is all about identifying what it is you're selling and how you're selling it. On this episode Russell talks about being able to have the "What" you're selling and "How" you're selling it, to be able to go from $0 to $1 million. Here are some of the awesome things Russell talks about in today's episode: Why you need to be doing a webinar weekly that you can tweak and change to be able to figure out what you should be selling and how you should be selling it. How to use your creativity as an entrepreneur to change things to what your customers want. And why once you have figured out the "what" and "how", making a million dollars will be fast and easy. So listen below to find out why figuring out the "what" to sell and "how" to sell it can take you from 1 to 7 figures a year. Transcript - https://marketingsecrets.com/blog/the-what-and-how

I had a huge shift in my thinking about email marketing this weekend... let me show you how it works. On today's episode Russell talks about how he plans to use email as an amplifier in the future for Facebook Live videos in order to get more clicks. Here are some of the awesome things he talks about in this episode: What he has learned from watching Gary Vaynerchuk and how he's implementing it into his own stuff. Why it's important to master all the social media platforms available. And how he plans to use email and Facebook Messenger as an amplifier to be able to get more views and clicks per video he puts up on Facebook. So listen below to find out what Russell thinks is in the future for email, that will make having a large list even better. Transcript - https://marketingsecrets.com/blog/How-To-Turn-3000-Email-Clicks-Into-300000-Visitors