Making It With Chris G.

Lady J. Bookums is a Digital Marketing and Music Business expert, who coaches artists and helps them develop skills in digital marketing, live performance, release strategies, building revenue streams, and much more. In this conversation, we dive into some digital marketing strategies as well as Lady J.’s story,  tips on releasing music, promoting music, branding and much more.  To learn more about Lady J. Bookums visit https://www.instagram.com/ladyjbookums/. Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExecutive Producer: Making It Academy Music: Emily Kopp  

One of the beauties of the Digital World is that creators and artists can completely take charge of their careers to produce music or any type of content. Justin P. Slaughter has been on the podcast before on Episode 42, and returns to the show to share his journey in the world of acting. Since our last conversation, he’s been featured in Marvel films, worked on a movie with Kyle Chandler, and as well as wrestling legend the Heartbreak Kid Shawn Michaels. MC King Khan is a rapper, producer, and audio engineer who came to Texas all the way from Russia. Justin and MC King Khan met in Texas, and together recently released Justin P. Slaughter’s  song “Ride with Me.”    In this episode, we discuss producing music, gear, finding and purchasing beats from producers online, how to get started as an actor, and all the different casting agencies that cast for extras, we get into some music promo, and so much more.  To learn more about Justin P. Slaughter visit https://www.instagram.com/justinpslaughter/, and for MC Kin

For every show, there are two sides of the putting on a production, the touring and artist side, and then the promoter and venue side. Bujie Leichtweis is the Production Assistant for Alice Cooper and Production Manager for Meridian Entertainment Group in Michigan. Having been on tour and working festivals and for venues on the promoter side, Bujie has deep experience on both sides of production. She understands what the venue and promoter are looking for, and what the tour and artist’s team are looking for in a successful production. One of her strongest qualities is to lead with service to others, by going above and beyond to make every day wonderful for all involved, and produce shows with kindness. She’s been on tour with Alice Cooper since 2012 and started with Meridian’s Common Ground Music Festival in 2003.  In this conversation, we talk about life on the road, working both sides of a production, how she worked her way up in Meridian Entertainment Group, how to produce successful shows, attitude, minds

After over 100 interviews for the podcast, I’ve learned one of the most important qualities to “making it” is about having the right mindset. Clinton Sparks is a world-renowned DJ, Producer, Songwriter, Serial Entrepreneur, and now Author. He’s a Grammy-nominated artist who has worked with artists such as Akon, Bun-B, Ludacris, Tyrese, Pitbull, Lady Gaga, Jordan Knight, and many more. Today, he’s also an author of the  book “How to Win Big in the Music Business.” In this conversation we talk about the new book, the importance of having the right mindset, setting goals and having a plan, building real genuine relationships in the music business, balancing family life and being a dad with the crazy music business and all the ventures he’s involved with, and much more.  To learn more about Clinton Sparks visit https://clintonsparks.com/ and www.winbiginmusic.com/ Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://ww

For many, one of the biggest questions we have in life is “what is my purpose?” Ana Reina is a Spiritual Educator, Artist Manager, and Music Business and Marketing Instructor. She has managed and guided artist's careers for over 15 years with a holistic approach. Ana has also been a music business and music marketing instructor at Full Sail University and LA Film School.  In this conversation, we talk about finding your purpose, deep meditation, and breathing techniques, finding the right manager to holistically guide your career, and much more.  To learn more about Ana Reina visit https://soulmanity101.com/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExecutive Producer: Making It Academy Music: Emily Kopp  

Building a powerful brand in today’s music business includes creative marketing strategies, recurring content, and building communities. Luke Pierce is one of the artist managers and the production manager for WORKS Entertainment, which works with Straight No Chaser, Home Free, Brass Against, Brian Culbertson, Brain Newman, John Mclaughlin, Lucky Chops, Morgan James, and Striking Matches. He’s also one of the hosts for the popular music industry touring podcast Promoter 101.  In this conversation we talk about ways to pivot during COVID-19, building communities, nurturing campaigns, what he looks for in artist management clients, digital marketing, and much more.  To learn more about Luke Pierce visit https://www.worksentertainment.com/ or http://www.promoter101.net/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExec

When running a venue of any size, it takes a team that operates as one unified front with mutual respect and empathy. Working with Conny Quintanilla and Gabriella Fernandez at the Olympia Theater over the last two years has been a wonderful experience and seeing how a venue operates as a family. Conny Quintanilla is the Production Coordinator at the Olympia, and founder and CEO of FansOnQ, a company that develops and hires casted audiences and seat fillers for major events. Gabriella Fernandez is the venues Director of Theater Operations, and founder and President for Front Yard Theatre Collective, a sketch comedy theater group.  In this conversation we talk about running a venue, how COVID-19 has affected their venue, having side hustles, working as a team, and much more.  To learn more about them visit http://www.olympiatheater.org/, http://fansonq.com/, and https://www.frontyardtheatrecollective.com/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta

During a time with venues being shut down and tours being put on hold, this is a good time for us to look inward and turn up the volume on empathy. Jeremy Skaller is the co-founder of the Artist Management and music production company, The Heavy Group. His company works with artists such as Bazzi, Kiana Lede, Jay Sean, and many more. Jeremy has also written and produced music for artists such as Ariana Grande, Rihanna, Narmani, Khalid, and many more.  In this conversation, we discuss Jeremy’s journey in the music business, artist management, what makes a good artist manager, how COVID and Black Live Matter has impacted his company and the music business, meditation and breathing, and much more.  To learn more about Jeremy Skaller visit https://www.theheavy.group/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExecutiv

It’s tough for one to do a lot of things great at one time, but one can do a lot of great things over a career or lifetime. Camille Barbone is a true polymath of the music business. She got her start working at Columbia Records as the Manager of New Release Coordination, which gave her the opportunity to work with all 28 different departments of a major label. This lead her to open her own recording studio in New York City, where she discovered, developed, and managed superstar artist Madonna.  In this conversation, we talk about Camille’s journey of the music business, labels, artist management, what makes a good manager, and much more.  To learn more about Camille Barbone visit https://camillebarbone.com/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExecutive Producer: ONElive Creative Agency  Music: Emily Kopp

Discrimination and racial injustice is still a real problem in the music industry in 2020. Dr. Shanta Barton-Stubbs is the Founder and Executive Director of New Image Youth Center in the Parramore community of Orlando, FL. Formerly named one of the Top 25 most dangerous neighborhoods in the United States, Shanta and her team have inspired change and hope in a community that once many have given up on.  In this conversation, we talk about Shanta’s story, the impact she’s had with New Image Youth Center, her educational background as a Licensed Mental Health Therapist, the impact on COVID-19 on her program, and the tough conversations she’s had with her students after the death of George Floyd and Black Lives Matter.  To learn more about Dr. Shanta Barton-Stubbs visit https://newimageyouth.org/ and https://www.underconstructionempowerment.com/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/ma

Kohrey is a digital marketing strategist and expert and one of the co-founders of Brandman Network and Contrabrand Agency. His agency is focused on building artist brands with real followers with real video views, Spotify streams, and engagement across social platforms. Based in Atlanta, GA, Kohrey and his partners have been able to generate thousands to hundreds of thousands of views and streams with real people on platforms such as YouTube, SoundCloud, Facebook, Instagram, Spotify, and TikTok.  In this conversation, we discuss digital marketing, influencer marketing, promoting concerts, and how DIY artists can build powerful music brands.  To learn more about Kohrey visit https://www.contrabrand.agency/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExecutive Producer: ONElive Creative Agency  Music: Emily Kopp  

Kendall Corso is the Co-Founder and COO of Backline. A company focused on the mental health of the people working behind the scenes of tours and festivals. Backline offers many services from referrals for counseling, courses in meditation, yoga, nutrition, support groups, and much more. Kendall got her start in the music industry in the touring and festival world and has first hand witnessed the struggle with mental health and issues such as depression, addiction, anxiety, suicide, and more.  In this conversation, we talk about signs for mental health issues, getting help, how to have open talks with your leadership, and much more.  To learn more about Kendall Corso visit https://backline.care/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExecutive Producer: ONElive Creative Agency  Music: Emily Kopp

Micah Davidson is the founder and CEO of Charlotte, NC based Midwood Entertainment. His company has multiple divisions in the live concert production realm. Starting as a Booking Agency whose team of agents now represent over 20 artists, and growing to producing music festivals and representing music venues as Talent Buyers across the United States. Micah has booked and produced thousands of shows throughout his career, and that comes with a lot of experience for artists and people interested in getting a career on the business side of the industry.    In this conversation, we discuss his journey, being and becoming an agent, how to get a booking agent, how to get the attention of talent buyers and venues, and much more.  To learn more about Micah Davidson visit https://midwoodentertainment.com/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris Goyzueta

Andrew Duhon is a singer-songwriter based in New Orleans, LA. His second album, ‘The Moorings’, was Grammy Nominated for the best-engineered album. Duhon has been touring the United States and the UK for the last decade, starting completely DIY. Since COVID-19, he learned how to quickly pivot his business, and created alternative revenue streams through live streaming and Patreon, offering a new experience and value to his fans. In this conversation, we discuss how Andrew Duhon built relationships with people at venues while on tour to further expand his touring business, going on a vacation to the UK that lead to touring the country, how he’s built revenue streams with live streaming and Patreon, and much more.  To learn more about Andrew Duhon visit https://www.andrewduhon.com/.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason

Chris Goyzueta is the host of Making It with Chris G and founder of the Making It Academy. For the 100th episode, the tables have been turned and producer Jason Trosclair interviews Chris on his journey in the music industry. We share stories and lessons from having produced and promoted over 2,500 shows with the world's biggest promoters, Live Nation and AEG Presents, and also having promoted hundreds of shows independently. You’ll also learn from his experience in artist management, and adventure into teaching at Full Sail University that lead to the launch of the podcast and teaching at many other universities in Florida.  Show notes for this episode are available at http://www.makingitwithchrisg.com/podcast/100 Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaProducer: Jason TrosclairExecutive Producer: ONElive Creative Agency  Music: Emily K

Ryan Murphy is the President of Huntsville Venue Group and Head of Amphitheaters and Venues for Venue Group. His company is currently working with the city of Huntsville, AL to design, construct, and operate the Huntsville Amphitheater, an 8,000 seat venue. Prior to working with Venue Group, Ryan was the General Manager of St. Augustine Amphitheater and Director of Cultural Events Division for St. John’s County. He’s also the founder of St. Augustine’s Sing Out Loud Festival. Ryan has toured in Punk Rock bands, has promoted many concerts with a DIY philosophy, worked for a record label, organized festivals, and run one of the most prestigious Amphitheaters and venues in the United States.  In this episode, we talk about Ryan’s journey, the importance of running a venue that’s mindful of its local community, and stories from his adventures throughout his journey. To learn more about Ryan Murphy visit https://www.venuegroup.com/ and https://www.huntsvilleamphitheater.com/.  Keep in touch:chris.goyzueta@gmail.co

Rick Barker is one of the leaders in the DIY Musician space. He is a phenomenal speaker, music business coach, mentor, digital marketer, and content creator. Rick has over 30 years of experience in the music industry having worked at the highest level in radio, with record labels, and artist management. He’s the former manager for Taylor Swift and a consultant for Sony Music. People call him the Gary Vee of the music business, because of the volume of content he shares online and the amount of impact he has on independent artists. His podcast, The Music Industry Blueprint, is one of the leading podcasts in the music business category, and he offers courses and resources to help independent musicians to get to the next level in their music career.  In this conversation, you’ll learn how Rick Barker got started in the music business, his philosophies on touring, coaching, songwriting, marketing, and much more.  To learn more about Rick Barker visit https://rickbarker.com/.  Show notes for this episode with link

Derek was a professional touring musician, who was looking for a way to release his music online. At the time, the only way artists could sell their music online was being on a major label or a label that had distribution through a major. This inspired him to the creation of CD Baby in 1997, which for the first time gave all musicians an opportunity to release their music online, and has become the biggest distributors and seller of independent music. In 2008, Derek sold CD Baby, giving the proceeds to a charitable trust for music education. Since, Derek has written several books, articles, frequent TED Speaker, has become a master programmer, philosopher, teacher, and inspiring creative thinker. In this conversation, you’ll learn about Derek’s story, philosophies and strategies on how an artist can approach the music business in new and creative ways, and much more. To learn more about Derek Sivers visit https://sivers.org.    Show notes for this episode with links and resources to all the things we talked a

Ari Herstand returns to the show with another exciting episode filled with strategies and wisdom for DIY Musicians. In December 2019, he released the 2nd Edition of his book, “How to Make It in the New Music Business,” the book that’s required for my Music Business 1010 students, and I recommend to all aspiring artists, managers, producers, concert promoters, record labels, or anyone that is interested to learn about the Music Business. This book goes beyond just being a great resource for musicians. It’s the book everyone should read first when getting into the music industry. To learn more about Ari Herstand, visit his website https://aristake.com/.  Show notes for this episode with links and resources to all the things we talked about are available at www.makingitwithchrisg.com/podcast/096.  Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://twitter.com/chrisgoyzueta https://www.facebook.com/makingitwithchrisg  Credits: Host: Chris GoyzuetaPro

Kattie Zaccardi is a wellness and career coach that’s also an musician, songwriter, music industry professional, and certified yoga instructor. In her journey, she has been very open about her own experience with generalized anxiety disorder, which lead her to the discovery of the urgent need of having conversations around mental health and self-care within the music industry. Katie offers coaching that’s focused on self-care, mental wellness, but also traditional career coaching on how to successfully market yourself as an artist and build a career at being an artist. She also has her own podcast, The Out to Be Podcast, and is also the COO of Women Crush Music. In this episode, we discuss some marketing tips for artist, her journey in the music industry, dealing with anxiety, tips for mental wellness and self-care, and much more. To learn more about Katie Zaccardi visit http://katiezaccardi.com/ Keep in touch:chris.goyzueta@gmail.com  www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https