Sinopsis
The Precision Farming Dealer Podcast is the farm equipment dealer's audio sources for information on precision farming technologies and their application, as well as how to market, sell and service for increased customer value.
Episodios
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Adjusting Day-to-Day Dealership Duties: Precision Perspective
07/04/2020 Duración: 17minIn today’s program, we get some perspective on how one dealership is adapting to the professional chaos caused by the global pandemic while still delivering innovative precision solutions to customers.
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Implementing A Precision Plan For 2020
24/03/2020 Duración: 16minIn today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Ray Asebedo, global agronomy lead for Topcon Agriculture who highlights some of the emerging technologies and precision objectives that farmers could capitalize on in 2020.
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Technology And The Customer Experience
27/02/2020 Duración: 38minIn the sixth and final podcast with AgriSync, Michael Kremer sits down with Casey Niemann, Founder of AgriSync, to discuss technology's role in the customer experience. Managing the customer experience has always been a priority, and sometimes a challenge, among companies that want to thrive.
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Measuring The Customer Experience
29/01/2020 Duración: 44minIn the fifth podcast with AgriSync, we talk about measuring the customer experience. If you can't measure customer experience, you can't manage it. In agriculture, customer experience largely depends on relationships and loyalty. When you actively manage your customer relationships and validate customer satisfaction, you'll have more control over obstacles and more insight into ways to improve your customers' experience.
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Integrated Solutions - Onboarding & Training 15 Precision Hires
22/01/2020 Duración: 13minIn today’s program, we get some perspective on the challenges, motivation and expectations for rapidly expanding a precision farming department in a short amount of time.
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Delivering Adverse Communication
08/01/2020 Duración: 48minIn this segment, we look at how to deliver adverse communications. Giving customers good news is easy, but delivering bad news is not. In this podcast we start by talking about what effective communication looks like and then talk about different tactics and techniques when having to deliver adverse news to customers.
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Providing Effective Remote Support
19/12/2019 Duración: 32minIn this segment, we look at what it takes to provide superior remote support. As ag businesses grow, territories get larger, and customers have more demands, the ability to be physically present for customers becomes increasingly difficult. There simply aren’t enough hours in a day to provide the in-person support you would like. To take a closer look at this, we talk to the team at HTS Ag to explore what they are doing to support their customers whether they are 5 minutes or 5 hours away.
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Hiring Employees & Working With Millennials
16/12/2019 Duración: 55minIn the second podcast with AgriSync, we first talk about recruiting and hiring new ag employees and why it can often be so difficult, and then we dive into working with different generations in the workplace. What should you consider? What’s the big fuss about Millennials? And why are they different than working with other generations?
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Putting Next Generation Ag Technologies to Work Today
19/11/2019 Duración: 19minIn today’s Precision Farming Dealer podcast, we're joined by Dr. Scott Shearer, ag engineering professor at Ohio State who will share a present day perspective on progressive ag technologies which are already influencing on-farm decision-making.
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Exploring the Customer Experience Strategy
13/11/2019 Duración: 41minThe first topic we explore is the customer experience. What is the customer experience? What is the difference between customer support and the customer experience? Where do you even start when trying to create the customer experience?
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Driving the Value of Ag Data with Decisive Delivery
22/10/2019 Duración: 26minIn today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Patrick Christie, founder of Conservis, and Robert Lubben, digital lead for Rabo AgriFinance on some of the influential factors shaping the digital ag landscape, including the long-term strategy of precision partnerships and the outlook for data being the new cash crop.
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How Can You Become the ‘Value-Added Dealer?’
23/09/2019 Duración: 23minIn this episode of the Precision Farming Dealer podcast, we share excerpts from my conversation with Jim Henderson, executive partner with The Exemplary Group, where he shares insight into how dealers can embrace a shifting precision business model.
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Dissecting Independent Dealer Relationships
12/09/2019 Duración: 28minIn this episode of the Precision Farming Dealer podcast, we share excerpts from conversations from the 2019 Farm Progress Show, from several precision farming manufacturers and dealers, who provide their perspectives of what it takes to succeed in the independent space, and where dealers and manufacturers are looking to take those business relationships in the future.
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Marketing Customized Precision Problem - Solving To Customers
08/08/2019 Duración: 14minIn today’s Precision Farming Dealer podcast, we're joined by Matt Miller, product specialist who shares how Butler Ag Equipment is bringing to market some new precision programs designed to connect with customers on an individual level, while also creating recurring revenue opportunities for the dealership.
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Widening the Window of Opportunity for Post-Planting Precision Sales
25/07/2019 Duración: 17minIn today’s Precision Farming Dealer podcast, we we share excerpts from our conversation with founder of the Machinery Advisors Consortium, George Russell, which highlighted a few of the short-term opportunities and why the current market could also force some dealers out of their comfort zone, based on customer demand for in-season services.
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Starting Workforce Development Before Full-Time Precision Employment
12/06/2019 Duración: 18minIn today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Nebraska Equipment's Sales Manager Kenny Pekarek. He shares details regarding the development and launch of a precision-specific internship program, to include the benefits to both the dealership and the student intern.
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What You Need to Know from Plugfest 2019
22/05/2019 Duración: 25minIn today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Andrew Olliver, marketing and communications leads for AEF who's covering the AEF’s short- and long-term plans for its increasing access to the compatibility database and improvements to its equipment conformance test.
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Eis Implement: Big Picture Approach by a Single-Store Dealership
23/04/2019 Duración: 17minIn this episode of the Precision Farming Dealer podcast, we share excerpts from my conversation with Jon Eis, COO and Eric Hagenow, precision farming specialist with Eis Implement, covering the origins and expansion of the precision team.
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Talking Technology Adoption & Impact Pt. 1 with Steven Fisher, UBS Analyst
10/04/2019 Duración: 21minIn today’s Precision Farming Dealer podcast, we share excerpts from our conversation with Steven as part one of a discussion which will look at some of the ongoing dealer research being done by UBS into the ag technology market.
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Recruiting & Retention: Putting a Personal Touch on the Process
20/03/2019 Duración: 15minIn today’s Precision Farming Dealer podcast we share excerpts from our conversation with Heather Hardy, precision farming coordinator with H&R Agri-Power, on onboarding new precision employees, preventing burnout and being a visible leader when recruiting new talent