Sinopsis
Join Chris Boggs and Frank Watson with their special guests live every week and have your eyes opened to the wide variety of search engine optimization tactics available to you. Covering the spectrum from low to high risk methods of online marketing, this show is guaranteed to make your head spin and keep you thinking.
Episodios
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Bing: Testing Site Name Only With No URL in Results; So You Want to Do International Marketing;
30/08/2016 Duración: 38min[Bing: Testing Site Name Only With No URL in Results, plus Frank Watson on So You Want to Do International Marketing./>
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Moz Doubling Down on Search; A NEW New Google
23/08/2016 Duración: 40min[Moz is Doubling Down on Search; Making Sense of Google's Updates in Local Search; Wake Up, SEOs – the NEW New Google is Here;10 Question-Based Keywords that Drive Tons of High-Quality Traffic ; 4 Experts on the State of SEO for Ecommerce Sites ;Ecommerce blogging: five proven reasons why it should be part of your SEO strategy />
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Defining Google Search Analytics
16/08/2016 Duración: 37min[No more arguing about what Google means by positions in the Google Search Analytics report. Google has defined the multitude of metrics and cases in a help document./>
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Advanced Data Markups and Local SEO Tips
14/07/2016 Duración: 39min[Chris Boggs and Frank Watson discuss markup and structured data, and give us the buzz on everything Google including their new interface, removal of older content, cut backs on incentives for Local Guides, and more. The two also touch on a few Google myths revolving around penalties that have recently been debunked./>
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Entrepreneur Magazine: Is Google Trying to Kill SEO?
21/06/2016 Duración: 37min[Entrepreneur Magazine publishes an article entitled Is Google Trying to Kill SEO and The Anatomy of a SERP as Frank and Chris look at a guide to the latest Google SERP enhancements./>
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Google Helping With Search Results of Hillary Clinton
14/06/2016 Duración: 36min[Google is manipulating Autocomplete search results to help improve Hillary Clinton’s online reputation. How Google May Map A Query To An Entity For Suggestions. Competitive threats to Google, and what they mean for you.. Two tried and true methods to make social media impact SEO./>
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2016 Internet Trends; Using Moz Content for Mining Local Link Opportunities
07/06/2016 Duración: 39min[2016 Internet Trends; Using Moz Content for Mining Local Link Opportunities and more as Frank Watson and Chris Boggs run through the latest search headlines./>
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Using SEM and SEO for Acquisition of Ecommerce Sites
31/05/2016 Duración: 39min[Frank Watson and Chris Boggs discuss Using SEM and SEO for Acquisition of Ecommerce Sites and the new evolution stage of Google SERPs and more./>
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Google Must Face Claims on Search Removals
24/05/2016 Duración: 37min[Google Must Face Claims on Search Removals and another Is Search Dead article as Frank Watson and Chris Boggs discuss these stories plus: />
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New Title and Description Lengths for Google SEO in Search Results.
17/05/2016 Duración: 41min[Chris Boggs and Frank Watson discuss New Title and Description Lengths for Google SEO in Search Results. Google has increased the width of the search results for nearly all users (although they could roll it back at any time). />
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Bing Reports One-Quarter Of Searches Are Voice Search Queries
10/05/2016 Duración: 44min[Chris Boggs and Frank Watson discuss how Bing Reports One-Quarter Of Searches Are Voice Search Queries as one in four searches on the Windows 10 taskbar using Bing are voice queries./>
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Google AdWords Expanded Headlines Now Live
03/05/2016 Duración: 39min[Google AdWords Expanded Headlines Now Live and Google Adds New “Instant Content” Feature in Search Results. Chris Boggs and Frank Watson chime in on these headlines and more. />
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Fixing Manual Penalties Due To Compensated Content and Reviews
26/04/2016 Duración: 40min[Frank Watson and Chris Boggs discuss: How Bloggers Can Fix a Manual Penalty Caused by Compensated Content & Reviews Should You 301 Redirect Old Product Pages to Existing Category Pages on Sites? and more./>
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Google Issues Mass Unnatural Outbound Links Penalties
12/04/2016 Duración: 38min[Google Issues Mass Unnatural Outbound Links Penalties as Google has issued a large number of unnatural links penalties over the weekend, specifically around outbound links./>
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Google April Fools Joke Backfires
05/04/2016 Duración: 45min[Google April Fools Joke Backfires. In a feature called the "Mic Drop", Google allowed users to "have the last word on any email" by replying to messages using the "Send + Mic Drop" button./>
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How SEO Best Practices Became Irrelevant
29/03/2016 Duración: 32min[How SEO Best Practices Became Irrelevant and What You Need to Know to Compete Better in the SERPs. Plus, Google Pumps Up Cloud Platform With Machine Learning as Google execs at the GCP Next 2016 conference pitched the company’s cloud platform by highlighting advantages, including security, commitment to open source, and machine learning. Also, Chris Boggs and Frank Watson run through a TensorFlow article which shows insights to how machine learning works and possible ability way to learn something of algorithms. Plus, Google: SEOs Are Wrong, 302 Redirects Pass PageRank. Google’s John Mueller said in response, “I don’t know about “link juice” but I do know how PageRank is handled.There’s still confusion on 302/301 from the olden days; 302s are fine”/>
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Former Googler on Google’s Early March Update
22/03/2016 Duración: 44min[Former Googler: Google’s Early March Update Gone Unnoticed Long Enough as Glenn Gabe posted some data for one of his non-clients on Google+ . Plus, Google to boost mobile-friendly algorithm this May as Google announced increase in mobile-friendly update factors, but don’t expect another Mobilegeddon. Also, Why real-time search algorithm updates may be bad news. With real-time algorithm updates becoming the norm in place of manual releases, what issues might arise? Plus, The Savvy SEO’s Guide to Backlink Analysis and 5 Strategies Unlocked From Google’s Quality Rating Guidelines and How Google’s new Local Business Cards could change local optimization and SEO./>
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Google Search Algorithm Gets Smarter
15/03/2016 Duración: 39min[Google Search Algorithm Gets Smarter as Google released details of its artificial intelligence technology, RankBrain, in October -- but the practical implications of the algorithm on search were not realized until this year./>
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Google Agrees To Right To Be Forgotten
08/03/2016 Duración: 36min[Frank Watson and guest host Jason Duke discuss how Google Agrees To Complicated Worldwide Right To Be Forgotten Censorship Plan./>
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Small Business SEO Value; Dont be Sucked in by #SEO Lies
01/03/2016 Duración: 42min[Small Business SEO Value, plus Dont be Sucked in by #SEO Liesas Chris Boggs and Frank Watsonmake sure youre not getting swindled by SEO companies./>