Market Like A Boss

This is a super special episode because I’m doing something I’ve NEVER done before...I’m releasing a bonus training from my Dream Client Accelerator program.   The reason I’m releasing this training is because it addresses how to handle haters online. This is something all of you will face (whether you like it or not) and I don’t want the threat of haters to keep you from showing up and getting visible.   In this episode I touch on the following:   → Why haters are haters to begin with → How to handle snarky comments or people who disagree with you → How to move forward after dealing with a hater (and how to learn from it so it makes your business stronger) The Dream Client Accelerator will give you a proven framework for growing an online community of consistent clients.   When you join the program you’ll:   → Join a community of empowered women just like you who are growing audiences and making consistent sales   → Get the proven framework for confidently growing a 6-figure business   → Accelerate your g

Let’s talk about freedom, shall we?   A whole lot of you don’t have very much freedom in your business. And that sucks because for women (especially moms) freedom is THE necessary ingredient to reaching 6-figures.   What does freedom look like? It looks like having control over your business. Who you work with, when you work, how much money you make, etc. This isn’t something that’s just handed to you when you start a business. You have to CHOOSE it...and the act of choosing is usually the most difficult.   In the episode I discuss the top 5 freedoms every business needs, including:   → Freedom in what type of clients you serve (and how you serve them) → Freedom to work as much as you want to, when you want → Freedom to make as much money as you want for your family without the guilt → Freedom to stop comparing yourself to every other person on the Internet and own your God-given talents → Freedom to make decisions for your business without needing permission or approval from others   Which freedom do you nee

In this episode I pull back the curtain of my business and share a behind-the-scenes look at the things I’ve been working on in the last 4-6 months and the big challenges I’m facing as I grow toward 7-figures.   In the episode I discuss:   → Why you have to slow down in order to grow (including dips in revenue) → The #1 challenge I’m having as a business owner right now → What happened after I switched coaches Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Join us for the Freedom Week happening on May 17-21. It’s a FREE virtual event designed to help you get back more freedom in your business. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review P

In this episode I chat about why unfollows and unsubscribes are a GOOD thing and why you can’t annoy the right people who are meant to work with you. Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Join the Dream Client Accelerator and get the proven method for growing an online community that brings you consistent clients. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send

In this week’s episode I’m joined by special guest Sue Crites to chat about how you can find clients on Pinterest. Sue shares all the details about why Pinterest is such an effective tool for finding clients, the common mistakes most people make on Pinterest, and her best tips for making the most out of the platform.   If you want Sue’s help figuring out where to get started on Pinterest or have her do an audit of your account if you’re already on it, book a strategy session with her here. Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Book a free marketing audit with my team today to figure out what’s holding you back from getting consistent clients and come up with custom strategies to help you. Sign up for Pre-sell Like a Boss workshop for free to help you cut your sales process in half and sign clients faster! Listen + Subscribe on ITUNES or STITCHER I’d greatly a

If we’re honest, we don’t want the unexpected to happen. We want our businesses to run smoothly 100% of the time.   Unfortunately, that’s not the reality. Instead of focusing on avoiding the unexpected, what if we became more confident in our ability to handle it?   In this week’s episode, I chat about the time I lost three clients in one day (yes, three!) and share my best tips for handling the unexpected in your business. Here are my top 5 tips for handling the unexpected in your business:   1 - Give yourself time to feel the feelings 2 - Map out a plan 3 - Focus on the people who need you 4 - Get support 5 - Recognize that the unexpected can be a blessing in disguise Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Book a free marketing audit with my team today to figure out what’s holding you back from getting consistent clients and come up with custom strategies to help

In this episode I sit down with my Client Success Manager Lauren Brown to chat about which activities will ACTUALLY bring you clients (and which ones are a big waste of your time).   We discuss:   Why women focus on the wrong activities (it’s not what you think) What activities you should be spending time on The one word you need to eliminate from your marketing right now   Want my team to do a deep dive into your marketing and help you save time while getting more clients? Book a FREE marketing audit and we’ll help you determine the fastest path to clients (while showing you which activities you can cut immediately). Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Book a free marketing audit with my team today to figure out what’s holding you back from getting consistent clients and come up with custom strategies to help you. Listen + Subscribe on ITUNES or STITCHER

In this episode I sit down with special guest Kris Ward to talk about the #1 way to build a profitable business that runs without you and gives you back MORE time and freedom...hiring a team.   We discuss:   Why women wait too long to hire When should you start hiring a team (and how to know you can afford it) What your first hire should be (and how to utilize them effectively) What tasks you should delegate first after hiring   Get Kris’ Outsourcing Playbook for Busy Entrepreneurs. Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Book a free marketing audit with my team today to figure out what’s holding you back from getting consistent clients and come up with custom strategies to help you. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast a

I used to be the woman who resisted success. I used to avoid getting clients because I wasn’t confident I could serve them and I didn’t want the pressure. I used to avoid making more money in my business because I didn’t want people to think of me a certain way or treat me differently.   Maybe you feel the same way. If so, this episode is going to help you learn how to stop resisting success so you reach all your goals and do so in a way that feels good for you.   How to tell you’re resisting success:   1 - You feel a sense of relief when you don’t hit your goal 2 - You start off strong & then start losing steam 3- You get in a state of overanalyzing & consuming info 4 - You have trouble making a decision and waffle back and forth   1 - Identify what scares you (what am I protecting myself from?) 2 - Redefine success in business AND life (working less, making more (or same), spending more time on certain projects (who says? - operating off of someone else’s definition of success) 3 - if this is what s

One of my clients told me that she got a new client at the very END of last month...as in the last day. It showed her something important: never count yourself out early.   This is a truth that so many entrepreneurs fail to apply. We count ourselves out every single day. We assume that there’s not enough time or that we’re not reaching enough people. Or we assume that people can’t afford to invest. We count ourselves out of the race moments before crossing the finish line.   That’s why I’m showing up with a tough love episode for you all. In the episode I’ll share how you can stop counting yourself out early and the secrets 6 and 7-figure business owners have that allow them to stay in the game longer.   1 - identify trigger 2- what am i afraid will happen if I continue?  3 - focus on the other person (assumptions are always about us)   Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Gr

The Know, Like & Trust factor is NOT dead. It just looks a little different these days.   In order for clients to work with you, they have to trust you. Building trust doesn’t mean telling them how many years you’ve been in business, how many certifications you have, etc. Building trust means SHOWING them how you can help them.    One of the best ways to do this is to build your own community. Having your own community allows you to go deeper with your people. It allows you to have a two-way conversation. Instead of you talking AT them...you’re talking with them.   In this episode I share how I build trust with my clients through my community. I also break down the types of content that foster trust among my audience. Give it a listen and take notes! Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Book a free 20-minute marketing audit with my team today to figure out what

There seems to be this myth going around that in order to run a successful business, you have to be perfect. HA!   I’ve gotten to multi 6-figures in my business because I’m NOT perfect. I’ve failed my way to success. It wasn’t easy and it wasn’t fun, but it was incredibly valuable. That’s why I want to normalize failure. I want you to stop being afraid of it and learn to PLAN for it. Because when you do, you’ll take greater risks and reap greater rewards.   In this episode I talk about why failure is a GOOD thing for business and how to get comfortable failing your way forward...especially if you’re a Type A perfectionist like me ;)   Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group.  Book a free 20-minute marketing audit with my team today to figure out what’s holding you back from getting consistent clients and come up with custom strategies to help you. Listen + Subscribe on

Lately I’ve been seeing a lot of women feeling frustrated that they aren’t showing up as much as they want. They beat themselves up if they miss a day of posting or if their business falls to the back burner for a few days. Beating themselves up leads to more discouragement, which causes them to stop showing up for weeks (or even months) at a time.   I want to help you break this cycle. In this episode I talk about why consistency is different than constantly and how to give yourself grace in your marketing...while also committing to showing up in your business.   Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group  Book a free 20-minute marketing audit with my team today to figure out what’s holding you back from getting consistent clients and come up with custom strategies to help you. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and revie

I’m joined by a special guest today, Fay Dworetsky! Fay is the founder and owner of Brandtique. She specializes in helping entrepreneurs build a strong inner brand foundation so they can attract the clients they really want to work with and become a "brand name."    In this episode Fay talks about how you can position yourself as the go-to expert in your field...no matter how saturated you *think* your market is.   Be sure to check out Fay's free Workbook. Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle’s Facebook Group  Book a call to learn more about working with Michelle. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send

We’ve reached 100 episodes! Thank you so much for your support of the podcast. It’s been an incredible journey and we’re just getting started!   In this episode, I’m answering questions from YOU about how to get to your first $100K. Seemed appropriate given this is the 100th episode.   Here are the questions I answered:   Did you have to hire a team to get to $100K? What was the best investment that you made to get to $100K? What advice do you have for someone that works full time and is trying to reach 100k? Is there a more/most efficient process to do this? How do I keep going when I don’t see quick success?  As a solopreneur how do you organize your daily, weekly and monthly diary to do it all? How did you overcome asking 'hard' questions to your potential clients that is necessary to get them unstuck but might not make you that 'popular' or go against your people pleasing tendencies? What was the shift in mindset and in supporting your clients you made if any, when you got to $100k? What big mistakes do

In this episode, we’re going to talk about why you need to take consistent action, even before the results appear. Most people wait to take action in their business until they can be certain they’ll get the results they want. That only delays your success. Action comes before results...always. In fact, acting like the person who’s already reached your goal is the fastest way to get the result you want.    Connect with Market Like a Boss!    Grow an engaged Facebook group of 100 dream clients with Michelle’s free guide, Your First 100. Continue the conversation in Michelle’s Facebook Group  Book a call to learn more about working with Michelle. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send

At the time of this recording it’s January 17 and I’ll be honest...this is always a tough time. The holidays are over, it’s cold, it gets darker earlier, and our energy levels are generally lower. This year it’s especially tough because we’re anxious about what’s going on in the world and that 100% impacts our marketing.   How do you find energy to market yourself when you’re stressed or anxious? Here are my best tips:   Check your thoughts. If you don’t have the energy to market yourself, it’s likely a result of the things you’re consuming. What are you watching? What are you reading? Who are you comparing yourself to? Set boundaries for the media and information you consume.   Serve your clients. I always feel best when I’m focused on serving my clients and helping them make more money in their business. I started my business to serve others, so this always brings me back to what’s most important.    Get some rest. You’re a human, not a robot. It’s perfectly normal to have times when your energy is low

I’m seeing a lot of FOMO lately...particularly around the new app Clubhouse. People are literally buying iPhones and selling invites just to get on this app. With that in mind, I thought it would be appropriate to do an entire episode on how to overcome FOMO (fear of missing out) and stick to your own marketing strategy so you can see results faster.   Connect with Market Like a Boss!    Find & attract dream clients with Michelle’s Land Your Dream Client Challenge. Continue the conversation in Michelle’s Facebook Group  Book a call to learn more about working with Michelle. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send

Everyone wants to know the “secret code” for landing clients. I’ve had so many clients ask me what they’re missing because they’re not landing the clients they want or getting engagement on their posts. They always think it’s their offer, their messaging, their audience, etc. They’re convinced that there’s some secret code they don’t have and that once they crack the code, their marketing will be filled with rainbows and sunshine.   Not the case, my friend. Turns out YOU’RE the secret sauce. You already have the code. Now you just have to use it ;) No one code that works for everyone. No cookie cutter. Stop hunting for short cuts. Enjoy the journey of getting to know your audience. People want relatable, not perfection. You’re so busy censoring yourself that no one gets the real you. People are drawn to how someone makes them FEEL vs. what you say or where you say it When you love how you’re marketing, it will always work. ANy number of platforms can work You’ll never give up, which means you’ll always win

In episode 95, I talk about how to show up in today’s “cancel culture”. I share why it’s very difficult to truly be cancelled and the ONE person who could cancel your business. If you’re a recovering people pleaser like me, this episode will be very insightful!   Connect with Market Like a Boss!    Find & attract dream clients with Michelle’s Land Your Dream Client Challenge. Continue the conversation in Michelle’s Facebook Group  Book a call to learn more about working with Michelle. Listen + Subscribe on ITUNES or STITCHER I’d greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send