Wavebreak Podcast: Grow Your Shopify Store

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 217:15:49
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Sinopsis

Ecommerce podcast for Shopify entrepreneurs who want to scale their business to 8-figures and beyond. Every week Dylan Kelley, founder of Wavebreak, interviews the people behind the world's top ecommerce stores and gets them to share their secrets. Listen to learn how ecommerce entrepreneurs just like you are doubling their revenue, building their dream teams, removing themselves from the day-to-day, and more.

Episodios

  • [151] Turn Refunds Into Exchanges This Holiday Season With Loop Returns

    02/11/2020 Duración: 34min

    This episode is part of our Q4 Method Series. We partnered with industry leaders across every facet of ecommerce to bring you 20 minute executive briefings to share exactly what you need to do this holiday season.Tim Busa from Loop Returns talks everything returns, refunds, and exchanges including:-Making gift exchanges easy-Free shipping policies-Incentives for exchanges and more purchasesTo get access to 10+ recordings with industry leaders, visit Q4Method.com. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:Q4Method.comWavebreakPrivate email list for ecommerce leadersLoop ReturnsBook an intro callLearn more about Wa

  • [150] Maximizing Conversions Using Live Chat With HelpFlow

    26/10/2020 Duración: 27min

    This episode is part of our Q4 Method Series. We partnered with industry leaders across every facet of ecommerce to bring you 20 minute executive briefings to share exactly what you need to do this holiday season.This week, Jon Tucker from HelpFlow digs in to live chat, covering topics like:- How live chat can save abandoned sales- 3 places live chat can fit in to drive conversions- Live chat examples and case studiesTo get access to 10+ recordings with industry leaders, visit Q4Method.com. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:Q4Method.comWavebreakPrivate email list for ecommerce leadersHelpFlow's WebsiteSch

  • [148] Conversational Commerce For BFCM With Gorgias

    12/10/2020 Duración: 25min

    This episode is part of our Q4 Method Series. We partnered with industry leaders across every facet of ecommerce to bring you 20 minute executive briefings to share exactly what you need to do this holiday season.In this edition we talk with Billy McClennan from Gorgias about customer service topics like:-The rise of mobile messaging apps-An omni-channel approach to conversational commerce -How to turn these conversations into salesTo get access to 10+ recordings with industry leaders, visit Q4Method.com. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:Q4Method.comWavebreakPrivate email list for ecommerce leadersGorgia

  • [147] Using Anticipation To Build Awareness And Loyalty With AfterShip

    05/10/2020 Duración: 24min

    This episode is part of our Q4 Method Series. We partnered with industry leaders across every facet of ecommerce to bring you 20 minute executive briefings to share exactly what you need to do this holiday season.Today we speak with Joe Wyatt from AfterShip. He talks in detail about shipment topics such as:-Taking advantage of the anticipation period-Communicating ship status effectively-Tracking page tips and examplesTo get access to 10+ recordings with industry leaders, visit Q4Method.com.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:Q4Method.comWavebreakPrivate email list for ecommerce leadersAfterShipBook an intr

  • [146] On-site Optimization For Holiday E-commerce Success with Justuno

    28/09/2020 Duración: 24min

    This episode is part of our Q4 Method Series. We partnered with industry leaders across every facet of ecommerce to bring you 20 minute executive briefings to share exactly what you need to do this holiday season.Today we're joined by Mat Bingham, who's sharing how to optimize our web traffic along with:- On-site strategy for BFCM- AI product recommendations- The best way to grow your email and SMS subscribersTo get access to 10+ recordings with industry leaders, visit Q4Method.com. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:Q4Method.comWavebreakPrivate email list for ecommerce leadersJustunoFree Trial of Justuno 

  • [145] Scaling Cuts Clothing To Multiple 8-Figures

    21/09/2020 Duración: 40min

    Steven Borelli started Cuts Clothing back in 2016 with a Kickstater campaign and a mission to create the only shirt worth wearing.Just four years later they’ve sold millions of shirts and built a strong brand as the comfortable, casual, professional shirt for entrepreneurs.Steven and I go in-depth about the founding of Cuts, how he scaled the brand so quickly, along with actionable topics like:- How to build a strong, premium brand - How they manage cash flow and funding to keep growing- Guiding principles and meeting cadence for staying on point with a growing teamThis is a great talk with a great guy and a great brand.You don’t want to miss this one!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away

  • [143] Loyalty and Rewards Programs: Everything You Need To Know

    07/09/2020 Duración: 36min

    Doubling down on retention is more important than ever.Ad costs have increased and ROAS isn’t as strong as it used to be.With BFCM on the horizon, it’s time to start thinking about loyalty and rewards programs. This topic has never been more relevant and actionable, so today we’re replaying an episode Dylan did with Charlie Casey, co-founder and CEO of LoyaltyLion.We dive into the conversation of how to use a loyalty program to retain customers and drive repeat purchases, and how the most successful ecommerce brands are leveraging loyalty programs.This episode has some crucial information you don’t want to miss!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here

  • [142] Establishing Your Framework and Building Your Culture

    31/08/2020 Duración: 41min

    If you build a team without consciously building a team culture, you might end up with just a problematic assembly line.You need to set the framework, guidance, expectations, meeting cadence…Set the frame, win the game.So what are the frames? How do we own them?That’s exactly what McKenzie Bauer, the co-founder and CMO of Thread Wallets, and I talk about on this episode.We also break down:- Building a great culture that you and your team love.- How to take a vacation (without the world ending).- Tactical meeting schedules, cadences, and employee handbooks.This is a big one you don’t want to miss!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the

  • [140] Reinventing The Wheel with Shark Wheel

    17/08/2020 Duración: 32min

    Shark Wheel has literally reinvented the wheel.And since then they’ve scaled into retail and beyond, including working with top sports teams, luggage companies, and even farm equipment.In this episode I speak with Zack Fleishman, Co-Founder and COO of Shark Wheel, on how they’ve managed to capitalize on the abundance of opportunities that come with something as valuable as reinventing the wheel.We also go over actionable topics like:Their ecommerce strategy for 2020How they come up with new products and balance it with staying focused on what’s already selling wellHow they have landed top partnerships with sport leagues and brandsTheir “free” press strategy that gets them national coverage How they inspired NASAAnd much more. Listen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to d

  • [139] How Top 100 Brands Produce Their Creative

    10/08/2020 Duración: 41min

    Ever wanted to go behind the scenes with top brands and see how they produce their creative?Joining me is Jazmin Alvarez, CEO of Pretty Well Beauty.Prior to starting Pretty Well Beauty, she produced creative for brands like Ralph Lauren, Calvin Klein, Sephora, Fenty Beauty by Rihanna, Target, and more.Now she runs Pretty Well Beauty using some of the insight she’s gained in her 10 years working on set as a Senior Photo Director and Casting Director.In this episode, we dive into:- How massive retail brands produce their creative and how you can translate it to your business.- How Fenty Beauty changed the game and the groundbreaking campaign Jazmin worked on.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all

  • [138] Cultivating A World-Class Ecommerce Customer Experience Model

    03/08/2020 Duración: 47min

    On today’s episode we’re diving into what makes an amazing customer experience and how to separate that from the typical online encounter.I’m joined by Reggie Black, CEO of BetterWayHealth. He cares a lot about creating a Chick-fil-a or Ritz-Carlton experience with his ecommerce model, and even took his team to Ritz-Carlton for some on-site training.We go over actionable topics like:Tactical examples of what great customer experience looks like.How Reggie’s taken what he’s learned from his training with companies like Ritz-Carlton and incorporated it into his team’s practices.How he’s embedding these values into the culture of his company while maintaining quality as they scale.This is an important episode you don’t want to miss.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to inc

  • [137] Scaling to $20mm with Jon Richards of NOMATIC

    27/07/2020 Duración: 39min

    Jon Richards co-founded NOMATIC with $0, a wallet, and a Kickstarter page five years ago. Since then, they’ve raised over $13 million through crowdfunding and grown NOMATIC to over $20 million in annual revenue. In this episode we chat about:How established brands can use crowdfunding to launch new products and raise funding and grow their customer baseThe advertising strategies they used to scale beyond Kickstarter to over $20 millionHow they’re marketing their travel-focused brand during a travel banWhy they brought their video ads studio in-houseListen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPri

  • [136] How To Fix Your Analytics And Grow Your Brand Faster

    20/07/2020 Duración: 43min

    In this episode we're diving even deeper into analytics-driven marketing and ecommerce growth. I'm joined by Aidan Corbett, CEO of Wayflyer, who has been doing this for years. He comes from working with large online retailers and he knows how to turn data and analytics into action that grows brands.In this episode we cover:- How to maximize growth and profit as a bootstrapped ecommerce brand- How to make your analytics accurate and understand where your traffic and sales are actually coming from- Industry benchmarks to compare to your brand- And other tips for balancing profit and growth to get you into the "sweet spot"This is a super actionable, tactical episode you don’t want to miss.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret

  • [135] Predictable Growth Using Data-Driven Marketing Strategy

    13/07/2020 Duración: 42min

    It’s way more simple to hit your next revenue target than you think.Whether your target is $10 million or $100 million, the data will help you get there.But we’ve heard that a million times, how do you actionably use data to scale your business to the next level? It requires two things: 1) Mindset 2) Knowing which levers to pull and when. That’s exactly what we chat about in this episode of the podcast featuring Rory McGonigle, co-founder of Smart eStrategy and Hiker Hunger Outfitters. He grew his brand from zero to 7-figures within months using his love for data and has continued to scale it since.Today’s actionable podcast brings topics like:- How to fall in love with the numbers- Benchmarks for traffic, conversion rates, revenue targets, and add to cart rates- How to reinvest profit back into the business- Scaling your business using the numbers and dataThis is a must listen for those who want fast, data-driven growth.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great

  • [134] TikTok For DTC Brands: Behind-The-Scenes of e.l.f. Cosmetics Viral TikTok Campaign

    06/07/2020 Duración: 35min

    Movers+Shakers created the most-viral campaign ever on TikTok for e.l.f. Cosmetics, with consumers contributing 3 MILLION user-generated videos and 5 billion views.Celebrities like Lizzo, Ellen & Reese Witherspoon joined (unpaid). It spread organically through Instagram, YouTube & Twitter.The original music track became so popular, they released it on Spotify & iTunes, and DJs played it in clubs.  It racked up 20M+ streams.In this episode, I'm joined by Evan Horowitz, co-founder and CEO of Movers+Shakers, the agency behind this successful campaign.We cover TikTok fundamentals, success strategies for brands, and best tips for getting started. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all awa

  • [133] $1 Billion Ecommerce Branding Strategies

    29/06/2020 Duración: 47min

    Competition in the beauty and cosmetics industry is intense. Many of the brands have been around for decades with billions in annual revenue. Today's guest is Natalie Mackey, CEO of Winky Lux. Launched in 2015, her cosmetics brand now has over 40 employees and is in more than 3,500 stores worldwide. How'd she do it? Relentless focus on customer experience and branding.Most branding articles and podcasts are vague and fluffy, but this is not one of them.On today's episode, Natalie and I dive deep into specific, actionable branding examples that she's used to build a strong brand in a competitive space fast.If you want to build your company into an industry leader, this episode is a must-listen.This is essential if you want to build a $100 million or $1 billion brand. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll k

  • [132] Ecommerce Returns Strategy For High-Growth Brands

    22/06/2020 Duración: 37min

    The bigger your ecommerce store gets, the more returns become a roadblock to scalability. In this interview, I interview Peter Sobotta, CEO and Founder of ReturnLogic.We talk about:- Where and how returns are holding you back- How to turn returns into a marketing and retention opportunity- Best practices for a best-in-class returns program- Return fraud and what to do about it- How returns can give you an edge over AmazonAnd so much more. This episode is going to blow your mind and make your life 10x easier. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPrivate email list for ecommerce leadersBook an intro c

  • [131] Fast Growth with Vanity Planet's CEO Alex Dastmalchi

    15/06/2020 Duración: 42min

    Today on the show we're joined by Alex Dastmalchi, founder and CEO of Vanity Planet and the Dastmalchi family of consumer brands.We talk about building a fast-growing ecommerce brand. Everything from product to marketing to operations and beyond, including:- How to find winning products- How to identify and scale winning marketing channels to tens of millions in revenue- How to keep operations running smoothly as you scale fast- Diversifying revenue and marketing mix to bulletproof your brandAnd much more. You don't want to miss this episode.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPrivate email list fo

  • [130] The Ultimate Guide To Ecommerce Video Ads

    08/06/2020 Duración: 40min

    Today on the show I'm joined by Jenko Kent, Creative Director of VideGro. They create extremely effective video ads for brands like Harry's, Quip, Ridge Wallets, ThirdLove, Bear Mattress, and more.Their videos get crazy results like 5x higher conversions and 80% lower CPAs, which allow their clients to scale their ad spends fast.Listen to find out how. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPrivate email list for ecommerce leadersBook an intro callVideGroLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and unders

  • [129] Advanced Ecommerce SEO Strategies For 2020

    01/06/2020 Duración: 40min

    Sean Geng is co-founder of Smoke Cartel, the #1 online head shop, which means they sell pretty much everything but weed including CBD and other counterculture products.What's interesting about their industry is that you can't market it with paid social and PPC. Sean and his team have scaled marketing by getting really creative.In this episode we dive into:- Advanced ecommerce SEO strategies to generate even more sales from your existing SEO strategy- Maximizing sales from repeat orders- Using product launches to increase sales- A must-watch show during quarantine for every business owner- Predictions on the future of ecommerce and how you can come out ahead of the packListen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce a

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