Building Your T-shirt Empire

Milissa Clark the Sales Director for US Blanks discusses their companies quick switch to sewing masks in Los Angeles. She also discusses the longterm adjustment she is seeing the industry take to stay open.

Tim Gibson the Director of Sales for Hanes Brands talks with Cole about how the company has been pivotal in providing masks for front-line workers. After being contacted directly by the US government Hanes created millions of masks and are now able to provide them to the promotional products industry. Tim also discusses how he sees the state of the industry going forward. Additional topics include updates on Alternative, Comfortwash and Champion's upcoming releases.

Chris Blakelee the President of Bella + Canvas talks with Cole about the dramatic pivot the company made to create 100s of Millions of masks during Covid-19. He also goes into detail about what Bella + Canvas is expecting for the apparel industry moving forward. Shirt Agency.comBellaCanvas.com

Nabeel Amin the Founder of Lane Seven discusses their businesses response to the shutdown. He gives insight into PPP, Staffing and creating inventory for fall.LaneSeven.comShirtAgency.com

In this episode of Building your T-Shirt Empire Cole talks with the Founder of Ryonet and Allmade Ryan Moor. Topics include: MasksManaging StaffCreative ways to stay in BusinessThe present state of Allmade, Ryonet and Roq UsPPP loans How to reach out to new clients during the shutdownRyonet.comShirtAgency.com

Nate Goff aka @printsnate is the owner of Fresh MFG. After working at another shop he quickly built his new screenprint shop by working for retail giants Forever 21 and Zumiez. We chat about printing late into the night, finding big clients and doing whatever it takes to make the customers happy. Powered by ShirtAgency.com | The best t-shirt printing and fulfillment company in the Pico Union district of Los Angeles.

Ruben from Grandline Graphics returns with more questions on how to grow his t-shirt print shop. In this hour long conversation we discuss a variety of topics including production efficiency, outside sales, lead generation and online marketing. POWERED by | ShirtAgency.com the best screenprinting and fulfillment company I have ever built.

Bruce Ackerman is the Founder and forward thinking leader of Printavo. Starting in 2011 as successful print shop owner Bruce began coding what is today one of the largest shop management solutions in the industry. He chats with Cole about what is next for his company and why he thinks some shops are growing so quickly while others plateau. Powered by Shirtagency.com | The most incredible place to print and ship a t-shirt.

Whenever I go to a conference I almost always get sucked into a conversation about how Shirt Agency does online advertising. So in this episode I go over the basics of online advertising by breaking it into 3 difficulty sections: EASY STUFF-Facebook Boosts,Google Search ads.REQUIRES SOME EFFORT-Instagram ads,Video Ads on FB Youtube,Basic Targeting.TRYING AS IF IT WAS YOUR JOB-Pixels,Re-targeting,Funnels,A/b Testing. I also go over my strategy for creating engaging content and why I hate coupons. POWERED BY | ShirtAgency.com the greatest Printing and Fulfillment company I have ever built.

Brett Bowden Founder of Printed Threads flew out to LA to work with Shirt Agency on improving our print shop. Obviously we can't tell you everything he taught us here. But in this episode we go over some of the major take-aways from his two day trip to help us up our screen printing shop's game. POWERED by SHIRTAGENCY.com also Check Out PRINTEDTHREADS.com

****NOTE: For the first time this episode was filmed live for Youtube. So please Head to youtube.com/shirtagency and subscribe.**** In this episode of Building your T-Shirt Empire, Ryan Moor from Ryonet talks with Cole about a variety of topics. Topics include: MarketingFulfillment ServicesFuture Screen Printing TechGrandline Graphics UpdateAllmade Sales Strategies80/20 Ruleand more...Check outShirtAgency.comAllmade.comScreenprinting.comGrandlineGraphics.comandtheshirtsociety.com

We invite screen printer Mark back into the room for another episode of shop therapy. Grandline Graphics discusses what is making their shop run inefficiently and how we can fix it. Topics include: Job roles, Rush Orders, Receiving, Darkroom management, and how to actually get stuff done on time. Powered by ShirtAgency.com | The best t-shirt printing company of Spring 2018

Inspired by the book "Made to Make it" by Ryan Moor we focus on what will make a print shop stand out. We discuss building customer profiles and how best to serve those clients. This leads into building a basic vision for their company Grandline Graphics. Just being a printing company is not enough! Customers need clear messaging to understand why a shop is unique. Powered by ShirtAgency.com | The shop I record these in.

On our second day of growing Grandline Graphics we dive into online advertising. After making some basic improvements to their website we now are ready to spend some money on ads. We discuss A/B Testing on Google, Instagram and Facebook. Check out future episodes where we go thru the results. Powered by ShirtAgency.com | The best T-Shirt Printing and Fulfillment company in the world.

In this first episode of our "Saving the Shop" series- Grandline graphics flies to Los Angeles to work with Cole on overhauling their entire business. This episode is an overview of their issues. This week we will be posting daily updates on how we are changing their model. Powered by ShirtAgency.com | The best print shop I own.

In this episode Cole chats with Amy from Threadbare and Gavin from Proud T-Shirts about growing their manual print shops. Listen in as they chat about the real issues that arrive when you are expanding a small t-shirt printing business. Topics include- Advertising, Production Speed, Marketing, and firing your employees ;)Powered by ShirtAgency.com | The best printing and fulfillment company in Pico Union.

Want to know how to expand your business’s reach and party at the same time? It’s simple- start live screen printing! My company Shirt Agency waited almost three years before offering live screen printing services for events and the effects on our growth have been phenomenal. I only wish we had started sooner. Live printing engages your audience and strikes conversations with potential customers in an open and friendly atmosphere. Everybody deep down wants to make their own t-shirt and setting up a live printing station transforms a simple giveaway tee into a story the party goers are happy to share with friends. This episode is our step by step guide to setup and manage live printing at parties and concerts.Powered by ShirtAgency.com | The Best Printing and Fulfillment in Los Angeles. Come to our SCREENPRINTING CLASS in LA- https://www.screenprinting.com/screen-print-experience-class-ca or check out the ThreadX conference- https://sgia.swoogo.com/threadx/

In this episode Cole talks with Brett Bowden (SGIA Chairman/Owner of Printed Threads) and Rogier Ducloo (CMO of Ryonet) about how Allmade is making a better t-shirt. This month the 3 of us, along with about 20 other screen-printers, went to Haiti to see the amazing LIFE facility where Allmade is created. Allmade pays 5X the standard wage to all cut and sew workers and is creating their own incredible fabrics right here in the US.For more info check out ALLMADE.com and to book your spot at THREAD X go to https://sgia.swoogo.com/THREADXPowered by SHIRTAGENCY.com | The best printing and fulfillment company in the World.

Recorded Live at ISS 2018 in Long Beach CA. In this episode, listen in on Cole's conversations with some of the most interesting people in the apparel industry. Learn about the newest product launches and trends brands will be loving in the coming year.Interviews INCLUDE: Ryan Moor (RYONET), Tim Gibson (BELLA+CANVAS), The Legend Dov Charney (LOS ANGELES APPAREL), Dana Pineda (ALTERNATIVE APPAREL) and More!Powered by SHIRTAGENCY.com | The best printing and fulfillment company in Los Angeles.

In 2013, Brendan Wenzel realized he was on to something when he sold 100 t-shirts on Facebook with zero advertising. Fast forward to present day and Brendan has built himself an e-commerce empire with $6.5 Million in t-shirt sales. In this episode, we talk about Facebook ads and building the strong social presence businesses need to sell online. Topics include, Ad Manager, Influencers, Ad Costs, KPIs, hiring graphic designers and more...Powered by ShirtAgency.com | The Greatest Printing and Fulfillment Service in the known Galaxy.