Art Marketing Podcast: How To Sell Art Online And Generate Consistent Monthly Sales

Join us in this inspiring episode of the Art Marketing Podcast as we chat with Craig Black, a visual artist from Scotland known for his innovative acrylic fusion technique. Discover how Craig transitioned from a successful graphic designer to a full-time artist, leveraging brand collaborations with giants like FIFA and Porsche. He shares insights on building authentic connections, the importance of self-initiated projects, and how he uses platforms like LinkedIn to drive his business forward. Tune in to learn how creativity, strategy, and family values can shape a thriving art career! (00:00) - Introduction to Craig Black's Journey (01:04) - Welcome to the Art Marketing Podcast (01:32) - Who is Craig Black? (02:51) - Transition from Graphic Design to Visual Art (04:46) - Challenges and Evolution in Art (05:40) - Revenue Streams in Craig's Business (07:40) - Strategic Self-Initiated Projects (09:40) - Using LinkedIn for Business Growth (10:40) - Balancing Family Life and Business (12:40) - Upcoming Homeware Ra

In this episode of the Art Marketing Podcast, host Patrick sits down with multi-talented Choctaw artist Brit Reed, who shares her journey as a beadwork, digital, and watercolor artist. Brit discusses the evolution of her marketing strategies, the impact of social media on her sales, and the importance of storytelling in art. She also reflects on her experiences with Art Storefronts and how it has helped her grow her business. Tune in for valuable insights on navigating the art world and the challenges artists face in marketing their work. (00:00) - The Shift from Facebook to Instagram Marketing (05:30) - Introducing Brit Reed: A Multifaceted Artist (10:00) - The Importance of Niche in Art (15:00) - Sales Strategies and Online Presence (20:00) - Challenges with Email Marketing (25:00) - Leveraging Social Media for Engagement (30:00) - The Role of AI in Art and Marketing (35:00) - Future Aspirations and Community Engagement Brit's Website https://www.nitaohoyo.com/ Brit's Instagram https://www.instagram.com/nit

In this episode of the Art Marketing Podcast, host Patrick sits down with talented artist Lindy Severns, who shares her inspiring journey of thriving as a professional artist in remote West Texas. Despite the challenges of limited resources and a fluctuating economy, Lindy achieved remarkable success, selling over six figures of her art last year. Discover how she navigates the art world, balances gallery representation with direct sales, and leverages digital marketing strategies to connect with her audience. Tune in for valuable insights on building a sustainable art business and the importance of consistency in marketing. (00:00) Introduction (02:00) Lindy's Background (06:00) Transition from Flying to Full-Time Art (10:00) Life in an RV & Remote Art Business (14:00) Selling Over Six Figures in Art (17:00) Artistic Style & Inspirations (21:00) Big Break & Recognition (24:00) Selling Art Through Multiple Channels (27:00) Evolution of Pricing Strategy (30:00) The Importance of a Pricing Range (3

I delve into the crucial connection between conversations and art sales, drawing parallels between real-world art shows and social media interactions. I emphasize that just as artists engage with potential buyers at physical events, they must take the initiative to start conversations online. I discuss how many people scroll past our social media posts without engaging, and how we often wait for them to reach out instead of proactively initiating dialogue.  I introduce a practical tactic for artists to boost their engagement on platforms like Instagram. This involves reaching out to individuals who have liked or commented on their posts, thanking them, and sharing additional content, such as room mock-ups of their artwork. This approach not only opens the door for conversations but also reinforces positive engagement behavior. (00:00:00) - Introduction: More Conversations, More Art Sales (00:01:14) - The Art Fair Analogy: Real World vs. Social Media (00:02:28) - Initiating Conversations: The Key to Sales (00:

This podcast episode explores the transformative impact of AI on the creative industry, specifically focusing on artists and photographers. How AI can provide creatives with an unprecedented opportunity to scale their businesses by acting as virtual team members—handling marketing, content creation, and administrative tasks that have traditionally slowed down creative growth. You can try ArtHelper.ai for free.  Kick the tires and let us know what you think ArtHelper Youtube Channel - great way to see it in action Lastly check out our IG, I have been doing 5-7 live broadcasts there a week so if you tune in please say hi!

Join us in this episode of the Art Marketing Podcast as we dive into the inspiring journey of photographer Kenneth LeRose. From his beginnings in fitness photography to mastering astrophotography while living in an Airstream, Kenneth shares his passion for teaching and creating stunning visuals. Discover his strategies for building an engaged audience on Instagram, the challenges of monetizing his art, and his recent experiences with Black Friday and Cyber Monday sales. Tune in for valuable insights on marketing, workshops, and the pursuit of passive income in the art world!   (00:00) - The Creative Struggle (00:19) - Connecting Emotionally Through Art (00:31) - Successful Launch Strategies (00:57) - Building an Audience (01:39) - Introduction of Kenneth LaRose (02:55) - Kenneth's Photography Journey (05:02) - Living the Airstream Life (05:43) - Finding a Niche (06:57) - Monetizing Through Workshops (07:37) - Marketing Strategies for Workshops (08:44) - Exploring Digital Classes (09:57) - The Challenge of Cre

Join Patrick as he interviews Utah-based landscape photographer Johnny Adolphson, who shares his journey from a side gig to a thriving full-time art business. Discover how Johnny successfully markets his work through local shows, restaurants, and hotels, leveraging his deep connection to the Heber Valley. Learn about the importance of building a local customer base, the challenges of online art sales, and the strategies that have helped him thrive in a competitive market. Tune in for valuable insights on attracting high-end clients and the power of consistent marketing!   (00:00) - Attracting Interior Decorators and Restaurants (05:30) - Johnny Adolphson: Introduction and Background (10:00) - The Importance of Localized Art (15:00) - Navigating Economic Trends in Art Sales (20:00) - Sales Strategies: Online vs. Offline (25:00) - Getting Art into Hotels and Restaurants (30:00) - The Role of In-Person Events in Art Sales (35:00) - Future Opportunities and Gallery Considerations (40:00) - Feedback on Art Storefr

Join us in this inspiring episode of the Art Marketing Podcast as host Patrick interviews photographer Ken Wiele, who shares his remarkable journey from a retired band teacher to a successful artist. Discover how Ken leveraged personal connections and storytelling to sell over $50,000 in art within just three years, all while building a loyal customer base. Learn about the power of emotional engagement in art sales, the importance of niche marketing, and Ken's unique approach to combining photography with his late mother's poetry in a bestselling book. Tune in for valuable insights and motivation for artists and photographers alike!   (00:00) - Personal Connections and Sales Success (05:30) - Ken's Origin Story (10:00) - Sales Growth Over Three Years (15:00) - Finding a Niche in Nature Photography (20:00) - The Power of Personal Connection (25:00) - The Role of Direct Mail in Marketing (30:00) - Building a Brand Around Local Nature (35:00) - The Importance of Storytelling in Art (40:00) - The Impact of a Book

Join us for an insightful conversation with talented photographer John Kennington, who shares his journey of transitioning to full-time photography and the art of selling at shows. With over 50 years of experience, John discusses his strategies for capturing customer emails, the importance of storytelling in his work, and how he balances online sales with in-person events. Discover the challenges and rewards of being a "road warrior" in the art world, and learn valuable tips for aspiring photographers looking to make their mark. Tune in for a wealth of knowledge and inspiration!   (00:00) - Introduction to Email Engagement and Online Business Growth (05:30) - John Kennington's Photography Journey and Art Shows (10:00) - The Importance of Art Shows and Customer Interaction (15:00) - Email Capture Strategies and Follow-Up Sales (20:00) - The Role of Storytelling in Photography Sales (25:00) - Print on Demand and Inventory Management (30:00) - Pricing Strategy and Sales Range (35:00) - Navigating Merchandise Res

Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Gherardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and found his niche with crows and ravens, leading to a remarkable $30,000 weekend in sales. Tune in to learn valuable insights on pricing, building connections, and the importance of stepping out of your comfort zone in the art world. Whether you're an emerging artist or a seasoned pro, Bob's story is sure to motivate and encourage you on your own artistic journey!   (00:00) - Introduction and Artist's Journey (05:30) - Transition to Fine Art and Early Challenges (10:00) - Rediscovering Art and Joining Art Storefronts (15:00) - Finding a Niche and Art Fairs (20:00) - Sales Strategies and Pricing (25:00) - Online Sales and Marketing Efforts (30:00) - Reflections on Growth and Future Goals (35:00) - Black Friday and Holiday Marketing Plans  

Join us for an inspiring conversation with artist Perry Milo, who shares his journey from street selling to becoming a successful full-time artist. Discover how he leverages social media, guerrilla marketing, and philanthropic endeavors to turn his passion for art into a thriving business. Perry discusses the importance of building connections, being prolific, and the strategies that have helped him navigate the art world. Whether you're an aspiring artist or simply curious about the creative process, this episode is packed with valuable insights and motivation. (00:00) - Turning Passion into Profit (05:30) - Introduction to Perry Milo (10:00) - Perry's Artistic Journey (15:00) - Philanthropy and Art (20:00) - The Importance of Advertising (25:00) - Gallery Experiences and Challenges (30:00) - ArtStoreFronts and Online Presence (35:00) - Marketing Strategies and Social Media (40:00) - Diverse Subject Matter in Art (45:00) - Pricing Strategy and Revenue Sources Perry's Website https://www.perrymilou.com/ Perry

Join us in this enlightening episode as we dive into the inspiring journey of artist Kimberly Camerata, who transitioned to a full-time art career in 2017. Discover how she navigates the challenges of marketing her work, the importance of consistency in engagement, and the impact of introducing new product lines like petite originals and merchandise. Kimberly shares valuable insights on building relationships with her audience and the power of storytelling in her art. Tune in for practical tips on leveraging social media and maintaining a thriving creative business!   (00:00:00) - Introduction to the Podcast and Guest (00:01:00) - Kimberly's Origin Story and Background (00:02:00) - Transition to Full-Time Artist (00:04:00) - Growth and Challenges Since 2017 (00:09:00) - Understanding Sales Patterns and Customer Engagement (00:10:00) - Importance of Consistency in Marketing (00:16:00) - Overcoming Video Posting Anxiety (00:20:00) - The Power of Personal Content (00:22:00) - The Role of Long-Form and Short-Form

Join us for an inspiring conversation with Gen Z artist Betsy Mueller, also known as Betsy Mae on Instagram. In this episode, we dive into her journey from a high school freshman painting for fun during COVID to building a thriving art business with impressive sales on Etsy and social media. Discover how she navigates the challenges of balancing college life with her passion for art, her unique marketing strategies, and her insights on connecting with a younger audience. Tune in to learn how Betsy is shaping her future as a full-time artist while still in school!   (00:00) - Unexpected Success with Prints (05:30) - Introduction of Betsy Mae (10:00) - Betsy's Artistic Journey (15:00) - Finding Her Style and Niche (20:00) - Balancing Art and College Life (25:00) - Sales Insights from Etsy (30:00) - Art Storefronts and Pricing Strategy (35:00) - Marketing and Social Media Approach (40:00) - Engaging with the Audience (45:00) - Future Goals and Opportunities (50:00) - Advice for Aspiring Artists (55:00) - Wrap-Up

Artist Brien Cole’s unique niche in wine and bourbon art has captivated many, and he's here to share his journey, creative process, and marketing insights for aspiring artists. Stay tuned to hear how Brien balances his art with a full-time job and family life, and discover why his work is perfect for man caves, wine bars, and kitchens. Don't forget to like, subscribe, and hit the bell icon to catch all our future episodes! (00:00) Introduction and Excitement for the Interview (00:14) Discovering Brian Cole's Artistic Niche (01:41) The Journey to Becoming an Artist (04:11) Joining Art Storefronts and Marketing Insights (06:00) Exploring the Emotional Connection in Art (12:28) Revenue Streams and Business Growth (15:46) The Power of Niche Marketing and High-Value Sales (19:18) Exploring New Marketing Strategies (20:29) Balancing Art and Family Life (22:31) The Importance of Consistency (25:10) Expanding Product Range with Limited Editions (26:48) Leveraging Print on Demand (27:57) Time Management Challenges (3

Derek Emgee, is a coastal and surf photographer based in San Diego. Derek shares his inspiring journey from a practicing lawyer to a successful photographer, transitioning from a service-based model to a fine art print business. Discover his tips on balancing passion with profitability, the impact of social media, and the importance of constantly innovating in the art world. (00:00) Turning Passion into Business: The Two Mountains (02:10) Introducing Derek: From Law to Photography (03:59) Derek's Journey: From Hobby to Career (05:46) The Art Storefronts Experience (09:23) The Power of Marketing and Merchandise (10:47) Landing Big Deals: Corporate Installations (12:39) Innovative Marketing Strategies (26:18) The Future of Art and Technology (29:30) The One Thing to Improve in Storefronts (29:42) The Power of Innovation and New Ideas (30:19) Unlocking the Creator Economy (30:50) The Potential of Photo Books (31:08) Overcoming Comparison Problems (31:47) The Impact of Books on Consumers (32:57) Exploring Local

In this podcast interview, Patrick speaks with Kelly Corbett, a talented landscape painter based on Vancouver Island, Canada. They discuss Kelly's journey from being a professional photographer to becoming a full-time artist with a successful online presence and substantial local following. Kelly shares insights into her marketing strategies, including her growth on Instagram, the importance of consistent social media engagement, and the benefits of painting publicly. They also touch on the challenges and rewards of managing a balance between art and personal life. (00:00) Introduction to Kelly Corbett (01:35) Kelly's Artistic Journey (03:01) Finding Her Niche (06:05) The Impact of Social Media (08:48) Joining Art Storefronts (09:56) The Power of Consistency (12:18) Merchandising and Gallery Presence (15:22) The Future of Art Galleries (18:27) Navigating Gallery Relationships (18:57) The Case for Opening Your Own Gallery (20:00) Building an Email Marketing Strategy (21:48) The Importance of Consistency (22:2

Photographer and artist Dan Sundahl started his art career on the advice of his therapist.  Art was meant to be a vehicle of healing.  It just so turns out this journey back to health propelled him towards a successful niche and he has not looked back since. Watch the interview on Youtube https://www.youtube.com/watch?v=pCJhDpDFWis (01:20) Meet Dan Sundahl: The Artist Behind the Niche (02:29) Dan's Unique Origin Story (04:14) The Emotional Impact of Dan's Art (05:49) Creating and Connecting Through Art (07:58) The Journey to Success (12:58) The Business of Art (21:29) Growth and Future Plans (23:05) Managing Art and Social Media (23:40) The Art Pricing Debate (24:24) Marketing Strategies and Challenges (25:44) Healing Through Art (26:00) Future Aspirations and Business Goals (26:58) Art Therapy and Personal Connection (31:23) Advice for Aspiring Artists (37:53) The Importance of Delegation (39:52) Conclusion and Final Thoughts Links Dan’s Website https://www.dansunphotos.com/ Dan’s Gallery Site https://ww

Betty started her art business in her mid 50’s and a few years later had a 6 figure per year business.  This is her story and advice for artists looking to do the same. Watch this episode on Youtube https://youtu.be/sqEJFp1ylpw?si=n4I6AIm113vx_M_l (00:00) Introduction to Betty Franks' Artistic Journey (02:22) Interview with Betty Franks Begins (03:15) Betty Franks' Unique Artistic Style (05:10) Betty's Journey to Finding Her Style (13:19) Starting a Business and Marketing Art (15:51) Diversifying Income Streams (22:44) Online Teaching and Course Creation (26:09) Pricing Art and Catering to Audience (28:22) Annual Art Pricing Strategy (28:50) No Sales Policy and Shipping Discounts (29:18) Transition to Offering Prints (30:40) Balancing Gallery Sales and Online Presence (31:07) Negotiating Gallery Commissions (32:08) Connecting with Art Buyers (34:23) Social Media Strategy and Avatars (35:55) Hiring Help and Using Basecamp (37:24) Pinterest and Instagram Focus (44:42) Merchandise and Fine Art America (45:36) Pe

A live video tour of Humble Donkey Studio in Round Top Texas. Over 1mm of art sales in a town of 97 people. Watch this episode (It's must see) https://youtu.be/1khq4KyWlgE?si=SOW9kZ_5TCcZTcnG (00:00) Introduction and Welcome (00:11) Tour of Humble Donkey Studio (00:31) Art Storefronts and Product Offerings (01:26) The Gallery and Original Art (02:31) Expanding the Business (04:28) The Journey to Round Top (05:34) The Role of Art Storefronts (07:39) Marketing and Sales Strategies (18:48) Community Engagement and Events (20:47) The Daily Grind of an Artist (21:05) Balancing Multiple Ventures (21:13) The Importance of Persistence (21:59) Success Stories and Big Breaks (23:10) Leveraging Opportunities for Exposure (24:01) The Role of Luck in Success (24:32) Feedback and Improvements (26:28) The Power of Merchandising (28:22) Maximizing Social Media and Digital Marketing (28:58) Tour of the Gallery and Final Thoughts Stay Up To Date With The Latest https://linktr.ee/artmarketingpodcast Links Humble Donkey on Ins

An in-depth interview with artist Hava Gurevich. She covers how her art career started. What has worked along the way and how she finally decided to go full time.   (00:00) Introduction to the Artist Interview Series   (00:35) Hava's Artistic Journey: From Photography to Painting   (02:16) Joining Art Storefronts: The Turning Point   (03:31) First Year Challenges and Successes   (10:09) The Power of Social Media and Reels   (12:51) Exploring Niches and Diversifying Art   (21:38) Advice for New Artists and Customer Acquisition   (24:47) The Collector Phenomenon   (26:09) Transitioning to Full-Time Art Business   (28:17) Merchandising and Marketing Strategies   (30:59) The Power of Merchandise as Advertising   (37:14) Community and Peer Support   (41:09) Exploring New Product Ideas   (46:49) Conclusion and Future Plans   Links Watch this episode on Youtube https://www.youtube.com/watch?v=41d-iYUpPjI Hava on Instagram https://www.instagram.com/havagurevichart/ Hava’s Website https://www.havagurevichart.com/