Smooth Business Growth 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

Anyone that has a podcast wants NEW and MORE listeners.  What if you were able to create Facebook Ads that were uniquely targeted to grow your audience and get more leads in the process? I’m chatting with Jason Hunt of Merged Media and host of Merged Marketing Podcast so he can share the exact strategy he uses to drive new listeners to his podcast and clients. Co-Founder and Chief Marketing Officer Jason Hunt and the Merged Media team help their clients by acting as the outsourced CMO for all of their digital marketing efforts. Listen to learn about Jason’s process for promoting and growing his show through Facebook ads, and how you can do the same to get more new listeners for your podcast.

Chris Krimitsos is a speaker, producer, consultant, and a leading expert on podcasting and on-demand audio. A Guinness World Records holder for the largest attendance for a virtual podcasting conference in one week, he’s author of the best-selling book Start Ugly and the founder of PodFest. Learn why every podcaster – and content creator – should focus on community building, about the “Network Effect”, and how community can actually grow your podcast. 

Brenden Kumarasamy discusses how to master your public speaking skills to crush podcasting as either a podcast host, podcast guest, or both.

LinkedIn Expert Anthony Jones helps people build their personal brand on LinkedIn. With almost two decades of experience in the digital marketing space – with Ducks Unlimited and now with his own company – he has been able to tap into LinkedIn to get, among other things, an impressive number of views on his content. Learn why you should focus on posting original content on LinkedIn, how you can get exposure and profile views in just a few minutes a day, and how to promote your podcast content on the platform.

Amit Kukreja talks about the exciting new platform for audio creators called Audea and how it can revolutionize the way people discover your podcast. Learn how Audea gets your content in front of more people and why it could become the YouTube for podcasters that we’ve all been waiting for.

Hani Mourra is a Dad, CEO and founder of Repurpose.io an easy-to-use automation tool that helps entrepreneurs, coaches, and content creators maximize their exposure without spending hours publishing to multiple platforms.   Guest Links https://repurpose.io http://hanimourra.com https://youtube.com/repurposeio https://www.facebook.com/repurpose.io.page https://twitter.com/repurposeio https://instagram.com/repurposeio

Profit amplifier Melanie Benson hosts and invites influential guest experts to share essential insights to achieving bold goals on her podcast Amplify Your Success, and she’s talking about using a podcast to establish your authority and create a lead generation machine for your business. Learn why podcasting is so powerful for building authority, two strategies for getting started, and what you absolutely must have in place to get big results from your podcasting efforts.  

We all want leads, right? And why not get leads through the power of podcasting? Lead Generation and Podcast Consultant Yann Ilunga chats with me to share his insights on how to create lead generation strategy when podcasting. Here is what we covered…   How does podcasting for business help you generate leads and clients? Yann has been podcasting since 2014 and he’s produced over 400 episodes for his own business and for his clients. Podcasting for business, both hosting and guesting, have allowed Yann access to a number of opportunities including being able to speak at conferences, creating a podcasting community that just reached over 4900 members, and generated new clients for his business. In a nutshell, podcasting for business specifically has helped Yann to grow his network, foster a community, generate new leads, and land new clients.   How do you create more leads through podcast? You need to look at how your business currently generates leads and how it turns those leads into prospects and customers.

I’ve seen so many people want to launch a podcast or start guesting, but then don’t. They procrastinate. And one of the biggest reasons is due to fear or limiting beliefs. I felt the same way before I launched my own podcast years ago!  I chat with Jim Palmer, the Dream Biz Coach, who pushed me to JUST SAY YES - and I’m so glad he did. He’s amazing at helping entrepreneurs get over their fear and take action. Here’s an overview of our conversation.

As entrepreneurs trying to grow our business it’s common to think that we have to bend our ethics or be salesy or even ruthless to get ahead. I can’t wait to chat with Jonathan Keyser today who is proof that you do not have to be ruthless to win. He’ll share how to activate selflessness in your life, and see how and why this counter intuitive strategy can create extraordinary, long-term success in your own business. You were in the cut-throat, dog-eat-dog world of commercial real estate brokerage, you became the worst version of yourself and hated it. Can you share what that was like. How did this shift change the game for you? How do you adopt selfless service mindset? You talk about team oriented culture – what does that mean and how can we weave that into our business? What changes did you put into place that other entrepreneurs can implement. Jonathan Keyser is the founder and thought leader behind Keyser, the largest occupier services commercial real estate brokerage firm in Arizona. Through sheer dete

I have a return guest today. Initially we spoke about optimizing a users website experience to increase conversions – it was so great I had to have him back! Jon MacDonald, Founder of (https://thegood.com), a conversion rate optimization firm that helps brands convert more of their existing website traffic into buyers. Today I want to take this to the next level and talk about strategies on HOW to convert traffic. We all know about the ‘dreaded’ pop up to convert website traffic. How effective IS the pop up still? Where should we put ups and what are best practices? There of course other ways to convert website traffic. Can you share some? How can chat bots help with conversions? Some say 1 or 2 offers, some say the more the better (sidebar widgets, graphics in blogs, menu items) is there any rule of thumb? Can you share some common mistakes? Jon MacDonald is the founder and President of The Good (https://thegood.com), a conversion rate optimization firm that helps brands convert more of their existing web

We all know the power of community and groups, especially in Facebook, but so many people start a group that fizzles out or just doesn’t bring them the results they were hoping. This is why I’m connecting with Kelly McCausey who instead of harder, discovered better ways to build an income online, and founded Love People + Make Money. Kelly will share her secrets to creating a Facebook Group that folks will not only want to be a part of but that brings results. Do you think that entrepreneurs sometimes create groups with the wrong intentions or also wrong outlook? Can you share why posting content and hoping it converts is NOT the right way? Is there a right way and wrong way of ‘onboarding’/treating a new member? How do we keep people engaged? What are some mistakes that we should avoid? Kelly McCausey Kelly began her business ventures in 2002 as a broke single mom making graphics and creating websites for home-based business owners. Kelly eventually started working smarter instead of harder, discovered bet

We KNOW that Facebook Advertising is key in building a business, to extend our reach, grow our audience and our e-list but so many business owners get frustrated with the amount of money spent, the potential reach and attracting their IDEAL client (which is key). This is why I had to have Social Advertising Expert and CEO of Divine Social, Traci Reuter on my show. We are going to chat about how to get in front of the right people at the right time. Key Questions Asked Targeting can feel very elusive and a crap shoot when it comes to social advertising – what are we missing and why do we struggle with this? What are the options when it comes to targeting to get in front of the right people? Traci shares 3 big buckets. Can you share how to best warm up a cold audience? Why are luke warm leads the key to success? Traci Reuter is the founder/CEO of Divine Social. She’s passionate about supporting businesses in growing their brands through authentic, meaningful social advertising. Traci has an uncanny gift for l

So you create all this content to get more website traffic, but ARE you converting them to your e-list to get the opportunity to nurture and convert? That is a struggle that many entrepreneurs face and don’t have dialed in. This is why I’m chatting with Jon MacDonald, Founder of (https://thegood.com), a conversion rate optimization firm that helps brands convert more of their existing website traffic into buyers. Some think the user experience once they land on a site is not that important – how can you convince us otherwise? How do you know if someone has a good or bad user experience? What are the main points of data you should be looking at? How do you get engagement data? What IS a subscriber conversion considered? What does subscriber churn mean and how to we mitigate it and have a higher retention rate? What are a few tips you’d share to increase conversion and the user experience today? Jon MacDonald is founder and President of The Good (https://thegood.com), a conversion rate optimization firm that

For any entrepreneur that wants rapid growth, building and growing a team is key – but man – why does it have to be so hard?! This is why I had to have Mads Singers on my podcast to share effective management practices – the super power you need to scale and grow your business. You say that only 2% of use effective management principles for exponential growth – why do we all suck at this? What does Effective Management Practices or Principles even mean? What are 3 things we are doing wrong and how can we fix it? We all think that team meetings are painful – what can we do differently to MAKE them productive and more enjoyable? Are there any rules of thumb for using communication and project management tools and apps? Mad’s Story: Having worked as a management coach for 6+ years, I have coached people in large organizations such as Shell and Coca-Cola and I have worked with entrepreneurs in small companies. My one main focus remain the same, effective people management – Organization no matter what size is

Who out there has said that they get business through word of mouth? A ton of us right? Well today we are going to chat with Bill Bice who has created a new approach to marketing, one that fuses technology and expertise together to deliver marketing-as-a-service for B2B and law firms at scale. He’s going to share how to turn conversations into conversions with word of mouth marketing. Here are some questions I asked. We hear so many entrepreneurs say that they get the bulk of their business through ‘word of mouth’. To me that means referrals but I know your business calls ‘Word of Mouth’ a form of marketing – what do you mean by that? You also talk about conversational marketing – is that related? How does it impact our business and what can we do to optimize and leverage it? Is ‘social selling’ the same thing? Your business creates Word Of Mouth Websites – what’s the difference? In an automated landscape how do we create more ‘conversations’ naturally? How is LinkedIn underutilized? Bill Bice has always be

We KNOW that writing a book is key in creating your authority platform and showcasing yourself as an expert, but for many (including me) it feels like such a big task to get it done. This is why I had to have Mitchell Levy on my show. Not only is he a best selling author of over 60 books BUT he is the AHA Guy with AHAthat.com helping people get their book out with ease. Why do we struggle so much in getting a book DONE? What is the biggest hurdle in writing a book, to me it’s the getting what’s in your head onto paper and finding the time! You talk about CPoP (Customer Point of Pain). When we look at writing a book, why should this be our focus? Is a book outline crucial and what are some do’s and don’ts? Where do many entrepreneurs go wrong when writing a book? What is the easiest way to break down the process, as it feels so overwhelming? How can we outsource help? Global Credibility Expert Mitchell Levy (pronounced Lee Vee) is a TEDx speaker and international best selling author of over 60 books. As The

We all want to make MORE with less stress and overwhelm, so we are in for a treat today chatting with Johnson Emmanuel of Clients Attraction who has created 6 unique multi-million dollar marketing strategies, campaigns, and systems. Many entrepreneurs struggle attracting clients that pay their worth and buy the premium products/services – what are they missing – why is this happening so frequently? What is holding us back from achieving more? Why you shouldn’t restrict your marketing budget? What is considered an irresistible offer and how to we figure out what that is? If your product is not selling, there are 2 reasons why. Johnson shares what those 2 reasons are. Johnson Emmanuel is the founder and head of growth, Clients Attraction. They help coaches, consultant, and professional services providers consistently attract high paying clients who pay premium fees, exponentially grow their revenue while maintaining higher profit margin using custom marketing. Johnson has developed 6 unique multi-million doll

We all want to create more engagement and increase sale and what better way to do that than create a demonstration online. Greg Dickinson, serial entrepreneur and founder of SaaS company, Omedym, gives software companies a way to capture more early-stage prospects faster, accelerate sales, and reduce costs. Your goal when creating your business was to transform the customer engagement experience, how does that effect the bottom line for your sales? Are demo’s simply a sales tool or does it have other uses in the life of a customer? What applications can we use demo’s? How can we make them customized? Who are ‘demo’s right for, to help sell their products? Is there a right way and wrong way to have a ‘demo’ on your site? Greg Dickinson, serial entrepreneur and founder of SaaS company, Omedym, started his career in software working as a pre-sales engineer. He loved the speed of the industry and enjoyed delivering product demonstrations of the newest, most innovative software to business buyers. Recently, he b

Whether we sell products or services, have 10 clients or thousands, we all need to give WOW service to keep and grow our client base. Brigham Dickinson, author of Pattern For Excellence, Engage your team to WOW More Customers, and president of Power Selling Pro’s is going to share HOW to create WOW service for your business. We’ve all heard how Customer Service is important but how are experiences out there still so bad? Why are we letting it slide? How do you describe WOW service and how does it impact your business? What is the model Pattern for Excellence? Can you share the 8 principles? How do we teach our staff so it’s an integral part of day to day business? You have Power Chat product – can you share what that is and how we can incorporate chat into our business to help foster wow service? Brigham Dickinson is president of Power Selling Pros and founder of the Power Certification Program, a call handling training program that holds teams accountable to booking calls and creating WOW Experiences over