Smooth Business Growth 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

I am super pumped about chatting today with good friend, best selling author, speaker, web wizard and secret weapon to many, Adam Hommey. He’ll be sharing why Groundhog day is an event NOT a business strategy. Peaked your interest? Then let’s set sail! I love how the book is about The Secret to Finally Solving Those Pesky Issues, Burrowed Deep, and Unleashing Your Ultimate Business Success! Why groundhogs? Now I know the book unearths 6 areas. Can you share the power of the S.P.R.I.N.G. Formula, which as you say - gets you out of the winter cold and brings warmth and sunshine into your business! Science of the Mindset – Are you afraid to move forward? How does this hold you back? Prospect Attraction –Are you repelling customers away and not even know it? Ripple affects from team members -Plus Adam shares killer tips on having effective meetings. Identify and intake new customers – Adam shares the difference between a sale and a customer ( and get them to attract your next customer!) Name your terms with powe

I am super thrilled to be speaking to author, speaker, book coach Dan Janal who is going to share the essential steps to start writing your first book. Why should entrepreneurs write books? What is one thing you must be clear on before you write the first word of your next Best-Seller? What are the essential steps to writing a book? Some of this will surprise you! How do we interject stories, when stories don’t come easily to mind? What is a book coach and developmental editor how can they help? Plus he shares a killer story involving JK Rowling 

Why do we hate looking at expenses and how does this affect us? What is our biggest mistake? What should our expenses be in relation to our revenue? Most of us focus on monthly bills – is this bad? Tell us about that B word we hate -budget. What can we do today to be proactive? Tell me about Financial risk, what does that mean? Meredith Crawford is the founder of Solerno Media. She’s an exceptional Business, Marketing and Storyteller Expert who helps small business owners get out of the vicious cycle of feast or famine. Meredith served for years as CEO of the multimillion dollar company MindShare Design, where she managed a marketing campaign that added 18% to the company’s revenue stream. After years of running high budget teams, she experienced a colossal burnout which required medical leave. Before long Meredith bounced back, stronger than ever, and found that she had an unshakeable desire to help product-based small business owners. She has harnessed the key techniques leveraged by competitive industrie

I am speaking to sales funnel and conversion optimization expert and Founder of Funnelytics Mikael Dia. He’ll share with us how to maximize our ROI using sales funnels. Here are some questions I asked Mikael. How do you know your business is ready to use the strategy of automated sales funnels? How do automated funnels help grow a business? What types of funnels do entrepreneurs typically use the most? How does funnelytics help master our funnels? Why do users love it so much? Mikael Dia is the founder of Funnelytics, Chief Architect at White Coat Digital Inc. and partner of IIFYM. His specialties include Sales Funnels Design, Conversion Optimization, Copywriting, and Customer Value Optimization. It took him over 9 years of experimenting with many businesses to get this simple process perfected. He has built and sold a Mandarin Language School, started a software business that has raised over $1,000,000 in funding, launched a Digital Marketing agency that makes over $100,000 per month, and helped scale busi

I am super thrilled to be speaking Esther Kiss the co-founder of Strategic Influence and founder of Born To Influence, a one-of-a-kind publicity & marketing agency, where she helps experts and personal brands get exposure for an extended period of time by placing them on the right media outlets. How do you become an influencer? What should your goals be? How does media coverage help your business? How to get started so you can get media attention? Some of the mistakes people make when trying to get into the media? Press release is not the answer to media coverage – why? Esther Kiss is the co-founder of Strategic Influence and founder of Born To Influence, a one-of-a-kind publicity & marketing agency, where she helps experts and personal brands get exposure for an extended period of time by placing them on the right media outlets. These include interviews on podcasts, online radio shows, YouTube shows, webinars and presentations for telesummits and private, paid mastermind groups, as well as traditio

I am super thrilled to be speaking Robin Waite, business coach, author, speaker who is going to share how you can be more profitable in your business. The 3 things you’re not doing to be more successful You help businesses be 50% more profitable – in what ways are we leaving money on the table? What are common pricing mistakes that will make our business fail? Tell us about your book Take Your Shot - How can I make more money, attract more clients, and grow my business?" Robin Waite, business coach, author and speaker, works with clients to set goals and achieve success through his coaching program, born out of a deep passion for personal and business development. Robin puts his experience to work for his clients. From 18 years old until 22, Robin worked as a systems analyst for a medical device company. Putting systems into play, Robin increased efficiency and decreased cost, helping to make the company 50% more profitable. For the next decade, Robin ran a successful design and advertising company, serving

I loved chatting with funnel expert Michelle Evans who is crushing it creating client-generating, income-producing, stress-reducing marketing funnels. She shares her wisdom and here is what we cover: How do people get started with Funnels? Michelle explains why your goals are crucial. How do you figure out what the right funnel is for you. Where do you START? What is your secret to getting huge open rates in your emails? How do you get into the minds of your audience? Can funnels work without paid advertising? What is the relationship between the two? Why do you need funnels? Michelle shares what retargeting is and how it helps with the success of your funnels.

Want to take control of your online marketing? Then join me as I chat Lindsey Anderson of trafficandleads – where your solution to slow growth is just one click away – plus she’s my co-host on Marketing and Merlot and friend and now Best Selling Author of The CLICK Technique – which we’ll be chatting about today. So many entrepreneurs feel overwhelmed with online marketing – how does the Click Technique help? Tell us about the book and then step us through the Click Technique – what are all the steps? How do you peak curiosity for new leads? What happens after they land on your site – what are a few things you MUST do? Talk about the Irresistible offer. How does Facebook Advertising come into the equation? Why is mindset important in this process? https://www.theclicktechniquebook.com/sign-up www.trafficandleads.com

I am super thrilled to be speaking to my favorite marketing expert, author, speaker and sought after dream business coach Jim Palmer. He’ll be sharing his thoughts on investments so you can get closer to your 6 figure dream business. So many people have a fear of investing in their business – what holds us back from taking this investment? What is microwave mentality and why does it hold your business back? What are the best ways to invest in your business to get further ahead and closer to your goals? When do you know you are ready to take this leap? How can mastermind programs help you meet your goals faster? How does inaction harm your business more than taking the wrong action? What are qualities of high achievers? Jim Palmer is a marketing and business building expert and host of Dream Biz Coach TV and Dream Business Radio. He is known internationally as ' The Dream Business Coach' as well as 'The Newsletter Guru'- the go-to resource for maximizing the profitability of customer relationships. Jim is th

We are chatting with Entrepreneur, speaker and writer Pia Silva who is a partner and brand strategist at Worst of all Design where they build "Badass Brands without the BS". Pia is going to give us tips on creating a badass brand.  So what are badass brands? What does "branding" mean for solopreneurs and small businesses selling their services? Some people think ‘logo’s are the only element of branding – what would you say to those that have this view. How does your ‘brand’ affect what audience you attract? How does someone build a brand that stands out from the competition? How does ‘brand’ affect your profitability? Entrepreneur, speaker and writer Pia Silva is a partner and brand strategist at Worstofall Design where they build "Badass Brands without the BS" for 1-3 person service businesses in 1-3 day intensives. She is a Forbes contributor and has spoken at a host of entrepreneurial organizations including Goldman Sach's 10,000 small businesses, The Chamber of Commerce, Squarespace, and We Work. Her co

Today we are chatting with Lean Production expert Jason Burt who shares how to use the lean manufacturing strategy developed by Toyota to drive growth and profitability.  What is lean consulting and what would that mean to a business owner? Who do we get out of the ‘doing’ mode and make improvements in our business? How can the lead strategy help a business owner? How do you use the scientific method and test to make improvements? How can we manage our workload to create growth and profitability and remove some stress? How does the lean strategy help launch new products or services? Jason shares how to test the market to create more successful launches. Jason Burt works with business leaders to take a holistic view of their company and use the lean manufacturing strategy developed by Toyota to drive growth, profitability, quality, and any key performance indicators (KPIs) that a company needs to succeed. Jason had the amazing opportunity to receive coaching and mentorship from Toyota on lean principles for

Today we are chatting with PR expert Alistair Clay who is on a mission to democratize PR, to help them reach new audiences and achieve massive success by being in control of their market positioning & their reputation. PR feels like a mystery zone, where you are typically at the mercy of an expensive PR firm and we as business owners have no idea how to handle it. Why is that? Is there a myth that you need to be a huge company in order to benefit from PR? You believe all businesses have newsworthy stories within them, you just need to know where to look and what to look for! What 9 questions can we ask to find those stories in our business and to use them to get media coverage. How do we know if we are newsworthy? Passion and newsworthiness are not the same thing. Alistair explains. Now you have your own PR Agency but with www.class-pr.com you teach people to be their own PR and do it themselves – why? Alistair is director of one the UK’s top 30 healthcare PR agencies Arc Seven Communications and foun

Today we are chatting with Strategic Business Advisor | Public Speaker | Executive | CPA Brent McClure who helps businesses surpass their financial goals through leadership coupled with strategic planning and execution. Today he’s going to share how outsourcing your accounting and financial services can improve your bottom line.  When you say ignoring your "back office" can ruin your business, what does that mean and how does it affect our bottom line? You of course promote outsourcing accounting and financial services for your small business, how is it beneficial to us? Why do we avoid our finances? How often should we look at our finances? You offer CFO services for businesses – I’ve never heard of that – typically you hear big companies have a CFO, but that’s about it – how does having access to a CFO help your business? Brent McClure is not your typical CPA. He is a visionary, a change agent, and paradigm breaker for the accounting profession as well as businesses across multiple verticals. Brent, in e

Today we are chatting with internationally acclaimed keynote speaker Kelly Roach, who has worked with some of the world’s largest organizations revealing her simple systems and strategies for explosive business growth. She is the sales queen! So Let’s set sail so she can share her launch secrets! Here is what we chat about.... When we say launch – what would we be launching and explain what it means What is the typical launch – many know about the sideways sales letter approach – why is this not necessarily the go to approach Your strategy is based off of simplicity and speed – I love this – can you elaborate? How can you have a successful launch organically through these pop up Facebook Groups? Why do they work so well? Links to Resources Mentioned http://kellyroachcoaching.com/ Unstoppable Success Radio Kelly’s Facebook Live about her launch pop up group    

Today we are chatting with digital marketing entrepreneur, speaker, and neuromarketer Chris Dayley who gets excited about helping businesses learn what their users want on their website, using psychology based testing and analytics. What is a neuromarketer? What are the biggest problems most businesses have with their websites? You say you focus on user psychology - how does psychology tie in with marketing? Why do businesses struggle to get people to convert? What testing should we do to get higher conversions? What are some things that influence website audience behavior? What are some things people should think about with their mobile sites? Chris is a digital marketing entrepreneur, speaker, and neuromarketer who gets excited about helping businesses learn what their users want on their website, using psychology based testing and analytics. He started his Conversion Optimization agency Dayley Conversion in 2014, which he later merged with Disruptive Advertising, where he currently works as VP of site

Today I was chatting with network marketing expert Mariko Briley who teaches online lead generation with a focus on attraction marketing, so that entrepreneurs can attract ideal clients faster. She’s going to share with us how you can simplify your lead generation process. So Let’s set sail Welcome aboard Mariko How is your business like a puzzle? Why is it so crucial to create systems in your business, how does it affect your growth? What pieces can be automated? So what is Yoobly and how does it work? Mariko grew up surrounded by the great outdoors of Alaska. She went from flying tourists around Mt. Mckinley to running a million dollar online business. She loves being an entrepreneur and the freedom that comes along with working online. Mariko's focus is helping business owners obtain a higher level of success and is passionate about inspiring emerging entrepreneurs to achieve their goals. She is currently working on her new book with her husband about the four steps to attract your ideal clients. Link

Today we are chatting with speaker and coach Cardiff D. Hall Author of Tide Turners The practical guide to help you feel in control, experience more joy, and sustain achievement in life. He helps business owners master productivity, so they can elevate their business and today he’s going to share how we can become tide turners ourselves and achieve our goals faster! Here is what we covered on our cruise: Your book Tide Turner’s – of course I love the boating/water theme... but it shows how to plan a course to your own Victory Island of achievements – what is the Victory Island of achievements? You express the importance of writing down goals vs having it in your head – why? How do you track goals and measure effectively to increase success and become a tide turner? What is the biggest mistake folks make? What is one thing someone can do, to achieve their goal? What is something entrepreneurs may not realize about goal attainment? Cardiff D. Hall has 25 years of experience in marketing and sales as a Sales

Today we are chatting with Gavin Zuchlinski, the founder of Acuity Scheduling, the slickest way for businesses to automate and manage their appointments online. He’ll explain why not having an effective back office scheduling system is costing you more than you probably realize. Here is what we covered: •Why do entrepreneurs struggle with their calendar so much? •How can a scheduling tool make us more productive? •You say Acuity Scheduling isn’t just a scheduling tool—it’s a full-blown, beautiful, incredibly user-friendly system for running your business end-to-end – how is it different •Why did you create these different features? •How can Acuity make you look like a successful superstar? 45 day Trial go to https://www.acuityscheduling.com/smooth

Today we are chatting with the Tabitha Carro, creator of Smartphone Marketing School and rock star entrepreneur teaching marketers smartphone design techniques to build their biz online and she will share how to curate beautiful Instagram posts. So Let’s set sail --- Welcome aboard name – I love the concept of building your biz and doing your online marketing right from your phone (and potentially couch)... I see you have 10K followers on IG -what is it that you love so much about Instagram How can business owners grow their following on Instagram? What are your favorite IG apps and tools? What are stories and how can you use them? What are the best apps to have for creating visually appealing stories for Facebook and Instagram? For 13 years, Tabitha Carro was an elementary school teacher who ran her own curriculum design business on the side. But after discovering her passion was helping fellow business owners, she left the classroom and turned her side hustle into a full-time business. In May of 2016, Ta

Today we are chatting with financial expert Todd Tresidder, who raised his net worth from less than zero at age 23 to self-made millionaire 12 years later by "walking the talk" using the same personal finance and investment strategies taught on FinancialMentor.com. Todd will be sharing his ‘scientific’ approach to 7 steps to 7 figures. Here is what I asked Todd: You say anyone can achieve financial freedom using a scientific wealth building process – that it’s scientific – how? Why do so many fail at creating their wealth? What are the most important financial questions you should ask yourself? You have created this financial freedom puzzle into a step-by-step, paint by numbers process anyone can follow – can you summarize what that looks like? Todd Tresidder’s background includes getting a B.A. in Economics from the University of California at Davis. Todd is a member of the Economics Honors Society and Deans List and has been a serial entrepreneur since childhood building many businesses and retiring at a