Sinopsis
The Perspective Podcast is fuel for your mind and creative grind.Each week, Scotty Russell of Perspective-Collective and his guests give you the tools for thinking bigger, overcoming adversity, and making an impact with your workespecially if you're building a side hustle outside your day job.If you're a designer or artist craving hard topics like mental health, growing an audience, pricing, attracting work and winning the day, then this show is for you!
Episodios
-
PP 205: Efdot on Tips for Creating Value & Selling Your Artwork
03/03/2021 Duración: 52minTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/205---Creating Value With Your WorkToday’s guest, my good friend Eric Friedensohn, AKA Efdot, has blazed his own creative path over the years.He’s a Brooklyn-based muralist, educator, merch slanger, fine artist, skateboarding savant, and freelancing wizard who’s collabed with big baller brands like Topps, Vayner Media, Pat Flynn, Skillshare, ConvertKit, and more!More importantly, he’s a critical thinker and incredibly supportive friend.In today’s episode, Eric talks shop on creating value with your work, getting started selling your work, and more.If you’re feeling overwhelmed and looking for a sign that you’re on the right path, then we got you covered like a blanket with this one.RESOURCES & REFERENCESEfdot Episode 26CONNECT WITH EFDOTInstagram WebsiteShopTwitter----GET A GLOBAL PODCAST SHOUTOUTBecome a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes
-
Be a Turtle & Embrace the 3 Benefits of a Slow & Steady Grind
24/02/2021 Duración: 21minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/204SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---We all know the story of the Turtle and the Hare, right?But I want you to remember, more specifically, how the Turtle took his sweet ass time and still won the race.Today, I’m here to convince you to embrace your inner turtle. I’m sharing 3 benefits of taking the slow and steady turtle pace along your creative path.Then I’ll top off this turtle sundae with some bonus tips. That way, we can hasten your pace to more quickly reach the end of your race.So get out of your shell, and get ready to soak up these 3 Benefits of a Slow and Steady Turtle Grind.RESOURCES & REFERENCESApply for the Spring Coaching Program----GET A GLOBAL PODCAST SHOUTOUTBecome a future Listener of the Week by Subscribing and leaving a Rating & Review o
-
Ben Jenkins of Warstic on Making Your Side Hustle Your Main Hustle
17/02/2021 Duración: 51minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/203SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!--------------------------------------------------------------------------Making Your Side Hustle Your Main HustleToday’s guest, Ben Jenkins of One Fast Buffalo and Warstic has done a lot of things over his career. But he went from playing professional baseball as his bread and butter to building brand identities in the beverage, hospitality, and outdoors.He has a pretty wild story, and there’s a lot of nuggets tucked away that you can apply to your creative grind.In today’s episode, Ben goes deep on turning your side hustle into your main hustle, having patience, having work-life alignment, and more.If you’re ready to stop asking for permission and start planting seeds you wish to reap on your own terms, then you’re going to vibe
-
Boss Dog on Escaping the 9-5, Finding Your Style, & Selling Merch
10/02/2021 Duración: 53minThe Secret = Being Yourself in Your BrandToday’s guest is my new creative brother from another artistic mother, Mikey McKennedy of Boss Dogg Art Department.Mikey, and his partner-in-crime, Sam, are an independently owned and operated artist brand slanging some of the most incredible artwork plastered on the best merch in the universe.When they’re not partnering with behemoths like Zumiez, they’re creating one-of-a-kind designs that are sure to inspire you to start living a life that’s true to yourself.In today’s episode, Mikey goes deep on setting up a plan to escape the 9-5, pouring yourself in your brand, selling merch, and more!If you’re ready to embrace yourself in your brand to make an impact work that feels like play, then you’re going to dig this one.RESOURCES & REFERENCESSpring Coaching Program Waitlist CONNECT WITH BOSS DOGInstahttps://www.instagram.com/bosssdog/gramInstagram 2Website----GET A GLOBAL PODCAST SHOUTOUTBecome a future Listener of the Week by Subscribing and leaving a Rating & Re
-
BEST HITS | PP 125: Elizabeth Gray with 3 Tips for Growing Your Online Engaged Audience
03/02/2021 Duración: 45minIf your social media game is boring, and your audience growth and engagement is basically non-existent...then we have on the perfect guest for you.We have the insanely talented, introverted, cat-and-coffee loving lettering queen Elizabeth Gray of @TheGrayterGood on the show today to share her story. She’ll also blow your mind with her unique approach to building her online empire with a following of approximately 150k when this was recorded.Today Elizabeth and I break down:Her 3 tips for growing an engaged online audienceBuilding a theme centered around 5 buckets of interestsSetting expectationsChasing what you want in lifePizza, process, cats, and moreIf you’re ready to dig deep into embracing and showing your true self in your work to attract like-minded souls in your tribe, then this episode was put into the universe for you.RESOURCES & REFERENCESOriginal ShownotesGrayter Guide to LetteringSpring Coaching Program WaitlistFree Resource: Engaged Community GuideCONNECT WITH LIZWebsiteInstagramShopMailing
-
Ruben Rojas on Not Living in Fear & Being Human in Your Brand
27/01/2021 Duración: 52minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/201SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!--------------------------------------------------------------------------Living Through Love, Not FearToday’s guest owns the choice of living through love and not fear. He’s laser-focused on making an impact through spreading the message of love through art.We welcome Ruben Rojas back to the show today. He’s a creative jock, fine artist, muralist, and a master slanger of motivational merch. He’s partnered with the likes of BMW, Reebok, Taco Bell, Anheuser-Busch, and more.In today’s episode, Ruben goes deep on the importance of being you in your brand, navigating haters, selling merch, and more.We also talk about his latest book: Living Through Love….which I’m giving away a copy to one lucky listener who simply shares this episode!
-
Invisible Creature on Success is Creating “Cool” Work You’d Want on Your Desk
20/01/2021 Duración: 48minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/200SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---Thanks for vibin’ with me over the past 200 episodic adventures. Let’s celebrate with a monumental audio experience with today’s guest...We welcome today, the new homie, Don of Invisible Creature, on the show.He and his brother Ryan are backed by 4 Grammy nominations for packaging and have long list of big-name clients like Nasa, Lego, MTV, Xbox, Nike, and more.Their toys and products are showcased major retail stores, and they’ve designed album art for some of the biggest musicians in the world. In this episode, Invisible Creature talks about creating what you want to see, the evolution of your style/voice, creating toys, and their latest book, Face the Music: 20 Years of Album Art.If you’re ready to say yes to hiring yourself
-
Morning Breath on Showing the Work You Want & Keeping Print Alive
13/01/2021 Duración: 51minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/199SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---Today’s guests, Doug and Jason of Morning Breath, own the print design game out of Brooklyn, New York.When they’re not slaying work for brands like Stussy, Nike, Vans, Pepsi, and Adidas (to name a few), they’re bringing their ideas to life by throwing down on personal projects...which lands them more big projects.Today, Morning Breath and I chat about:Sharing their backstory and influences in their work.Finding your crowd and building a long-term community.Showing the work you want to attract.Making time to work on something that’s important to you.Keeping print alive in a modern world and so much more.If you’re a fan of old school vibes with a new wave twist, then you’re going to dig this.RESOURCES & REFERENCESEngaged Commu
-
3 Questions to Find the RIGHT Person Who’s PERFECT for Your Work (Community Building Series Pt. 3)
06/01/2021 Duración: 21minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/198SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---Who doesn’t want that massive, cult-like celebrity following, right?The old me dreamed of fame. The new me, if I’m being honest, is more like 23.3% “I want it” and 76.7% “Not at all.”I’m more focused on building super-engaged small-to-medium-sized communities.To grow one, it literally takes attracting ONE person at a time.As we wrap up Part 3 of this Community Building Series, I’m giving you 3 questions to ask yourself for finding the RIGHT person that your work is PERFECT for. RESOURCES & REFERENCESFree Resource: Engaged Community Guide Register: Engaged Community Facebook ChallengeBook: 5 Love Languages ----GET A GLOBAL PODCAST SHOUTOUTBecome a future Listener of the Week by Subscribing and leaving a Rating & Review o
-
3 Types of Value to Get People to Care About Your Work (Community Building Series Pt. 2)
30/12/2020 Duración: 19minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/197SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---Do you consistently share anything and everything, but people don’t seem to notice?It’s hella easy to feel frustrated and defeated trying to get people to care about what you’re doing.However, there’s one little secret I learned that radically shifted the way I create and share on social media.That’s what today’s episode and part 2 in this Community Building Series is all about—leveraging the 3 Buckets of Value to start getting people to care about what you’re doing.RESOURCES & REFERENCESRegister: 3-Part Engaged Community ChallengeFREE Download: Engaged Community Guide ----GET A GLOBAL PODCAST SHOUTOUTBecome a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.FREE TO
-
Why You Don’t Need a Massive Following to Be Successful (Community Building Series Pt. 1)
23/12/2020 Duración: 23minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/196SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---Tired of feeling isolated and want a support system of people who care about you and your work?Then you, my friend, are seeking to build an engaged community around you.That’s why we’re kicking off a 3-Part Building an Engaged Community Series.This series will:Convince you that you DON’T need a massive following to be successful.Give you the tools to build a small-to-mid-sized hyper-engaged community.Guide you to being more intentional about WHAT you create, WHO it’s for, and HOW you share it.Let me show you how your community can be your most powerful asset like it has been for me.RESOURCES & REFERENCESRegister: 3-Part Engaged Community ChallengeFREE Download: Engaged Community Guide Side Hustler’s Coaching WaitlistSide Hus
-
11 Lessons to Survive & Thrive as a Self-Employed Creative
16/12/2020 Duración: 36minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/195SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---What I’ve Learned in My 1st Year of Doing Perspective-Collective Full-TimeBeing self-employed is super dope, but it’s also over-glorified and insanely hard.To be honest, most people aren’t cut out for it...and that’s okay!That’s why, today, I want to recap the top lessons I’ve learned in my first year of doing Perspective-Collective full-time.I’m going to keep this super raw and hella transparent—while, at the same time, planting seeds of hope and actions for you to slowly implement over time.That way, you can take the necessary steps to prepare for this venture if that’s what you want to pursue. So here are my top 11 Lessons to Survive & Thrive as a Self-Employed Creative.RESOURCES & REFERENCESBook: My Miracle MorningBo
-
BEST HITS | PP 123: Jon Contino on The Secret to Making Good Work
11/12/2020 Duración: 57minFULL SHOW NOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/best-hits-123SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---When you’re on your creative grind, it’s important to get your hands dirty, make mistakes, and get lost in your work. This helps you develop your style, find your voice, and carve your niche. That, in turn, attracts commissions and people to your artistic mission and vision.Jon Contino is someone who’s been doing cool shit before it was cool and unapologetically pours themselves into their work.He’s a designer, letterer, illustrator, and branding sorcerer hailing from New York who conjures up dope work for massive brands like Nike, Coca-Cola, Tampa Bay Buccaneers, and AT&T through his Contino Studio Agency.Today, Jon and I peel back the layers of:What branding is and isn’tHis illustration process and humbling back
-
Molly Jacques on the Power of Digital Products & Passive Income
02/12/2020 Duración: 55minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/194SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---Today’s guest is an expert in generating passive income off digital products and wants to help empower you to make it happen too.We welcome Molly Jacques back on the show today. She’s made a name for herself in the commercial art/design world creating work for clients like Target, Nike, The New York Times, and Disney.She’s made some significant shifts in her business to focus on helping creatives like you and me make good money creating digital products that make an impact on others.In today’s episode, Molly and I cover:Getting started creating digital products.Being curious and embracing new, uncomfortable seasons in life.The Know, Like, Trust, Sell content strategy.Creatively thriving in a non-traditional world.Freelancing, pa
-
Grizzly Wheeler on Screenprinting, Betting on Yourself, & Leaving Your Mark
25/11/2020 Duración: 48minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/193SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---Today’s guest is my brother Josh, AKA Grizzly Wheeler.He’s crushing the screen printing game, and he’s the creative connect for big names slanging merch in our industry.You’ve most likely seen him in your feed through your favorite artist’s posts of their new patches, pins, and screen printed goods. How has he put himself in this position? It’s all about the grind. In today’s episode, Grizzly and I cover:The power of community and building relationships.Taking a risk and leaving your mark.Failing fast and learning faster.Betting on and investing in yourself.Screen printing, conferences, taking initiative, and more.If you’re ready to risk it for the biscuit and shoot your shot, then this episode is for you.RESOURCES & REFEREN
-
Maddie Poppe on Overcoming Failure, Doubt, & Haters
18/11/2020 Duración: 50minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/192SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!---The homie Winston Churchill stated, “Success is stumbling from failure to failure with no loss of enthusiasm.”Today’s guest could’ve quit, and no one would’ve blamed her. Then again, she wouldn’t be able to bask in the spotlight that she lives in today.I’m talking about my new friend and family of the podcast, Maddie Poppe. You may know her as American Idol’s Season 16’s winner.Not only is she an insanely talented singer and performer, but she still carries that approachable, down-to-earth, small-town Iowa vibe that makes her a fan favorite.In today’s episode, Maddie and I cover:The lowlights and failures that led to American Idol.Understanding that YES lives in the land of NO.Sticking to your gut and trusting the process.Dealin
-
Growcase of GARM Co. on Making Time to Pursue Your Creative Side Hustle
11/11/2020 Duración: 54minFULL SHOWNOTESTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/191SPONSORVisit https://garmcompany.com/scotty and use code Pizza20 to take 20% off their premium textures, brushes, fonts, and courses. This even works on SALE items!-----If there’s something you want to do in life, then do that shit.The beauty of having a job that covers your expenses is that it frees you up to pursue what you want on the side.Today’s guest, Emir Ayouni, is a prime example of someone who doesn’t make excuses and relentlessly makes the time to grind on his creative dream.Not only is he one-third of the power trio, The Forefathers Group, but he’s the mastermind behind G.A.R.M. Company: a newly opened boutique-style shop for designer tools, resources, and goods crafted together with some of the most talented designers in the business.In today’s episode, Emir and I cover:Showing the work you want to get.The power of sharing your process and existing on all platforms.Investing in y
-
Pt. 2 Chasing What You Want - Side Hustler’s Coaching Student Special
04/11/2020 Duración: 01h17minTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/190-----We’re picking back up where we left off with Part 2 of the Side Hustler’s Student Spotlight Special featuring my current Fall 2020 students.I suggest hitting pause and going back to Part 1 to catch the program overview, action items, insights, and overall flow of the full convo.The Side Hustler’s Coaching Program is an intense 12-week boot camp where 12 creatives like yourself master the art:Leveraging your day job to fuel your dream job.Treating your side hustle like it’s your full-time grind.Overcoming the inner critic and promoting yourself and your work.The Fall 2020 students you’re going to fall in love with are:Jackie MatsutaniKatie YoungCrys GoureShereen ChewWilmar ColmenaresSarah AcevedoMorrell CravensBrittany NielsenNicolas SanchezMarvin NunezLayne EwingNicole AnguianoToday’s episode is a recording from one of our weekly, intense 3-hour Hot Seat calls broken into a 2-part series.If you’re fee
-
Pt. 1 Chasing What You Want - Side Hustler’s Coaching Student Special
28/10/2020 Duración: 01h33minTo view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/189-----We’re back for round 3 of a back-to-back Side Hustler’s Student Spotlight Special featuring my current Fall 2020 students.The Side Hustler’s Coaching Program is an intense 12-week boot camp where 12 creatives like yourself master the art:Leveraging your day job to fuel your dream job.Treating your side hustle like it’s your full-time grind.Overcoming the inner critic and promoting yourself and your work.The Fall 2020 students you’re going to fall in love with are:Jackie MatsutaniKatie YoungCrys GoureShereen ChewWilmar ColmenaresSarah AcevedoMorrell CravensBrittany NielsenNicolas SanchezMarvin NunezLayne EwingNicole AnguianoToday’s episode is a recording from one of our weekly, intense 3-hour Hot Seat calls broken into a 2-part series.If you’re feeling stuck and isolated trying to figure out the next steps you need to take, I know you’re going to find a ton of valuable takeaways tucked in this one.If y
-
BEST HITS | Lisa Congdon on Standing Out, Imposter Syndrome, & Your Artistic Voice
21/10/2020 Duración: 01h03minDownload your FREE Engaged Community Guide here.To view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/best-hits-153-----Lisa Congdon was a late bloomer to the game but has used that as her advantage.She's transformed into a profound illustrator, author, and speaker.She whips up whimsical and vibrant art for top tier brands like Crate and Barrel, Facebook, Sonos, Lululemon, and more from her stomping grounds of Portland, OR.Sure, she wins awards and crushes work for big-time names, but the two things I admire the most are:how she speaks on topics that are aligned to her values and belief systemshow she shows up for the creative community and empowers people like you and me to tap into our potential.Relax and take notes as Lisa is going to unload some serious knowledge on you like:How your age and past experiences are your superpowers, not detrimentsTactics for overcoming imposter syndromeThe magic of pursuing your interestsKeys for standing outFinding your artist