Jsb Talks Digital

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this special episode I interview my business mentor, Sigrun about her new online MBA programme and live training workshops. The live training sessions start on Friday 1 September, so reserve your spot now at: www.digitaltraining.ie/sigruns-live-training

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode: • In social media news: - The Twitter Hashtag celebrates its tenth birthday - Social Media Management Tool AgoraPulse gets a revamp - Facebook and Instagram go down and the social media world weeps • I interview radio presenter, podcaster and online entrepreneur Marian O’Flaherty • In shout-outs: Three niche case studies we can all learn from; • Ask JSB • In JSB’s column – my digital transformation into the niche area of public sector     • Find out what social media tool saved my working week

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode: • In social media news: - 40% of the world’s population is now using social media - Facebook is testing a way to target customers who’ve visited your store - Facebook attempts to curb cloaking • I interview Facebook Ads and targeting expert Antonio Calero from AdEspresso • In shout-outs: Three brilliant targeting case studies • Ask JSB • In JSB’s column – Inbound Marketing and Geo-Targeting Find out what social media advertising tool saved my working week

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute. Coming up in the podcast: • In social media news: - Snapchat growth slows revealed by Q2 earnings report; - Facebook TV a step closer with the rollout of Watch; and - Go live with a friend on Instagram • I interview Amanda Webb, founder of Spiderworking.com • Ask JSB • In JSB’s column – How to tell a story on social video • Find out what social video tool saved my working week

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode: • In social media news: - Google builds Stamp to compete with Snapchat; - Tinder style matching service comes to LinkedIn; and - Multiple photos in posts coming to LinkedIn. • I interview US best-selling author, entrepreneur and business growth expert, Trevor Crane. • In shout-outs: Three ways to shine online as yourself. • Ask JSB • In JSB’s column – Why be somebody else, when your uniqueness is you? • Find out what social media tool saved my working week.

JSB Talks Digital - the podcast for marketers, digital transformation champions and those of you bringing your skills into the Digital Age! In this episode: • In social media news: - Twitter is testing a subscription style ad programme; - Insights come to Facebook Groups; and - Facebook releases its second quarter earnings results for 2017. • I interview Amanda Tooke online entrepreneur, spiritual life coach, author and creator of a concept called MAP. • In shout-outs: Three mindset gurus we should follow to help re-frame our thoughts about money mastery. • Ask JSB • In JSB’s column – the battle for work life balance as a digital marketer • Find out what digital marketing reporting tool saved my working week.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode: • In social media news: - Is Facebook working on developing a phone? - Instagram expands API access to social management platforms - Amazon Spark – The newest social network • I interview the author of ‘Recharge’ a 7-day programme to improve the quality of your life and you get your FREE copy of the programme if you keep listening! • In shout-outs: Three online resources we can use to help re-frame our work/life balance • Ask JSB • In JSB’s column – the battle for work life balance as a digital marketer • Find out what productivity tool saved my working week

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. I’ve just returned from London having spent four days at the Google Digital Academy and it inspired me to think about the role of Google in Digital Marketing. Coming up in the podcast: In social media news: • LinkedIn introduces native video finally; • YouTube is getting rid of its built-in video editing feature; and • Facebook releases new report on video consumption behaviors on Facebook and Instagram • I interview Digital Marketing Strategist and ex-Googler Christina Brauer • In shout-outs: Three Google updates you need to know about • In Ask JSB Michelle wants to know if we should bother with Google+ • In JSB’s column – how to integrate Google into your digital marketing strategy – from start to finish • Find out what Google tool saved my working week.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode, I discuss writing and publishing a book. As you may know I’m currently writing my second book and I’ve been sharing tips with my community on social media. Coming up in the podcast: • In social media news: - Snapchat features update – links, paperclips and voice effects; - Google My Business posts launch; and - Facebook announces news feed update to limit reach of link spammers. • I interview Tim Lewis about the art of self-publishing. • In shout-outs: Three ways to self-publish. • Ask JSB – I answer my listeners questions on writing a book; • In JSB’s column – here’s how I wrote and published a book in six months. • Find out what social media tool saved my working week.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode, I discuss metrics! What to measure and why to measure in digital marketing and social media. Coming up in the podcast: • In social media news: - New Facebook video creation app for influencers - Extremist content on YouTube to be removed - Facebook wants to stop creeps downloading your Facebook profile • I interview Amanda Robinson about what metrics matter in digital and social; • In shout-outs – Three social media metrics that matter and free tools to measure them; • Ask JSB – I answer my listeners questions; • In JSB’s column – Take my advice on how to measure metrics that matter; and • Find out what social media tool saved my working week.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode: • In social media news: - Snapchat Adds New ‘Snap Map’ Feature to Help Improve Discovery and Connection - Periscope Adds ‘Super Hearts’, a New Way to Monetize Live-Streams - Twitter updates its user interface • I interview Jill Holtz, co-founder of com and creator of • Digital4Sales.com about how to commit to content. • In shout-outs: three brilliant content creator case studies; • Ask JSB – I answer questions from listeners; • In JSB’s column – Content marketing trends and tips; and • Find out what social media tool saved my working week.

Donegal Connect - Interview on Highland Radio by Joanne Sweeney

JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age! In this episode, I explore how news is being disrupted by social media. • In social media news: - Facebook introduces Live Audio for voice-only broadcasts - Gifs in Facebook comments - Facebook Page video covers • I interview Dr. Eileen Culloty, a post-doctoral researcher at the DCU FuJo Institute where she works on projects about media coverage of climate change, misinformation, and digital literacy. • In shout-outs: three news disrupting websites that’s changing how we consume and share news; • Ask JSB – my community ask and I respond; • In JSB’s column – I look at how news has been disrupted by social media; • Find out what tool will amplify your news on Facebook.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute. In this episode, I take a look back at bloopers and best bits from one year of podcasting. Yes, it’s my podcast’s first birthday! Coming up in the podcast: • In social media news: - Facebook launches new ‘Cross Border Insights’ tool to highlight international opportunities for advertisers; - Periscope users can now connect to their Facebook and Google accounts; and - Snap is developing a second version of spectacles and their first version are now available in Europe. • This week’s interview section is replaced with a mash up of my top 20 quotes from a year of podcast interviews! • In shout-outs I bring you behind the scenes of JSB in studio with my ‘brilliant’ bloopers; • Ask JSB – find out what my listeners want to know abo

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute. Coming up in the podcast: • It’s all about Facebook in social media news: - I updated my Facebook App and I noticed a second News Feed; - Great news for online educators with units added to Groups; and - Facebook updates its Clickbait algorithm. • I interview Heather Conley, Former US Deputy Assistant Secretary of State and now Senior Vice President and Director of Europe Program at the Center for Strategic and International Studies, Washington. Heather and I discuss how social media is acting as a filter for politicians from mainstream media. • In shout-outs: a political, policing and a public policy case study of how to amplify news using social media; • Ask JSB – journalists ask me my opinions about social news; • In JSB’s

In this episode I discuss online gaming with gaming expert Eoghan Murphy and my 7-year-old son Bobby. Coming up in the podcast: In social media news: Facebook rolls out ‘Live With’ friends and others; Snapchat launches custom Snapchat Stories; and A teenager in Belfast is charged under the Malicious Communications Act after he made the comments on social media following the Manchester terrorist attack. Eoghan, Bobby and I discuss online gaming - why kids want to game online and what parents should be aware of; In shout-outs: three organisations shedding a little light into the world of online gaming; Ask JSB – I ask Eoghan gaming questions on behalf of parents; In JSB’s column – Online Gaming: Child’s play or a predators playground? and; Find out what online gaming tool will save a gamer’s week.

JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age! In this episode: • In social media news: - You can now ask questions and vet people for Facebook Groups. - Are we getting closer to having YouTube Live on mobile for everyone? - Instagram now allows posting outside the app. • I interview Deputy Jim Daly, the Fine Gael TD responsible for the proposed Internet Access for Minors Bill 2017; • In shout-outs: Three digital citizenship tips to help you be an awesome cyber-wise parent; • Marie and Marie-Clare Ask JSB and I answer their questions on air; • In JSB’s column – Why legislate when we can educate our children about online safety? and; • Find out what cyber safety tool will make your week.

JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age! In this episode: • In social media news, Facebook tries to tackle Fake News; TweetDeck announces new features; and Twitter announces new premium content streaming on desktop; • I interview Tim Burrows, former US Law Enforcement Officer and founder of Twelve 66; • In shout-outs: Three law enforcement and social media case studies; • In JSB’s column – The thin blue line of social media – whose job is it anyway to police it? and; • Find out what tool saved my working week.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this episode, JSB talks about the role social media plays in political communications. Coming up: • In social media news, Facebook Reactions now available in comments; new research reveals the uniqueness of Snapchat user; and you can now search Twitter for emojis; • I speak to politicians about the role social media plays in political communications; • In shout-outs: Three political case studies – good and bad; • My listeners Ask JSB and I answer their questions on air; • In JSB’s column – How to campaign, convert and conquer by leveraging social media to turn fans into voters; and • The tool that saved my working week.

In this episode I’m talking mobile video marketing. • In social media news, another social network bites the dust; Facebook is testing video for cover images and are social media companies putting profit before safety? • I interview Maire Clare Byard, fonder of NOW Media Live about mobile and social video and the value of real-time content; • In shout-outs: Three social media marketers using mobile video to great effect; • My listeners Ask JSB and I answer their questions on air; • In JSB’s column –How to use your smartphone for more effective mobile marketing; and • Find out what video tool saved my working week.